White Feathers

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.5% of those searches ended in a purchase. Searches in the last 90 days moved -21.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.

Searches, last 12 months

60K

Growth, 90 days vs prior 90

-21.4%

Conversion, latest week

12.5%

Market size, estimated

£37Ka year

Peak month

November3.7× the quietest month

Top search term

white feathers41K searches a year

Listings sell for £4.95 on average, from £1.79 to £8.14. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £4.95 that is £1K to £2K a year per listing.

Average price

£4.95under the $15 to $100 sweet spot

Price range

£1.79–£8.14

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

£1K–£2K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #416 within Art & Craft Supplies. It carries 460 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

92%

Out of stock, average day

3.6%

Average rank

#416in Art & Craft Supplies

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

460per listing

Listings tracked

24

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months