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White Bin

Maybe

An estimated 0.9% of orders come back. But demand is soft, at -10.2% this quarter, so White Bin is a Maybe.

Flapen Score
51
51 / 100
Ranks 2,729 of 5,777 Home & Garden niches · on the category median
Market size
£83K/yr129K searches / yr
90-day growth
-10.2%search demand this quarter
Competition
43%top-5 click share · 18 brands · 64 sellers

Flapen Score

White Bin against its category

The dotted line is the Home & Garden average. Past it, White Bin is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Bin market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for White Bin 129K times last year and spent an estimated £83K. The top 5 brands take 72% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
-10.2%
Conversion, latest week
3.1%
Market size, estimated
£83Ka year
Peak month
September1.3× the quietest month
Top search term
white bin51K searches a year

02 · Price

A sale here is worth £20.90.

Listings sell for £20.90 on average, from £4.68 to £61.01. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £20.90 that is £0 to £2K a year per listing.

Average price
£20.90inside the $15 to $100 sweet spot
Price range
£4.68–£61.01
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #32 within Bathroom. It carries 2,627 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
61%
Out of stock, average day
6.3%
Average rank
#32in Bathroom
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,627per listing
Listings tracked
38

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top White Bin products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£7K£10K£13K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 falling

Sellers

64

Est. top-5 brand share

72%

Top 20: 100%

Est. top-5 click share

43%

Top 20: 85%

Open market

22%

  • SONGMICS20%
  • Addis19%
  • Harbour Housewares16%
  • Tower10%
  • TATAY7%
  • Best House Another Fine Product6%

Demand

White Bin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top White Bin search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • white bin51K/yr
  • white kitchen bin39K/yr
  • kitchen bin white11K/yr
  • white pedal bin9K/yr
  • white bedroom bin8K/yr
  • bedroom bin white6K/yr
  • bin white5K/yr

Reviews and returns

What reviews say buyers love and hate about White Bin

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Size-Overall”
0.9%of orders come back
“they still do not fit easily”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common White Bin questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data