Whisky Stones
FailShoppers spend only $58K a year here, so Whisky Stones is a Fail.
- Flapen Score
- 47 / 100Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 5147
- Market size
- £58K/yr95K searches / yr
- 90-day growth
- +13.5%search demand this quarter
- Competition
- 59%top-5 click share · 14 brands · 19 sellers
Flapen Score
Whisky Stones against its category
The dotted line is the Home & Garden average. Past it, Whisky Stones is stronger. Inside it, weaker.
Market
The Whisky Stones market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Whisky Stones 95K times last year and spent an estimated £58K. The top 5 brands take 75% of clicks. Demand peaks in Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
6.5% of searches ended in a purchase last week.
Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £58K a year.
- Searches, last 12 months
- 95K
- Growth, 90 days vs prior 90
- +13.5%
- Conversion, latest week
- 6.5%
- Market size, estimated
- £58Ka year
- Peak month
- December8.9× the quietest month
- Top search term
- whiskey stones39K searches a year
02 · Price
A sale here is worth £9.46.
Listings sell for £9.46 on average, from £4.61 to £18.59. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £9.46 that is £946 to £2K a year per listing.
- Average price
- £9.46under the $15 to $100 sweet spot
- Price range
- £4.61–£18.59
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £946–£2K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.5% of listings are out of stock. The average listing ranks #206 within Barware. It carries 1,193 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 18.5%
- Average rank
- #206in Barware
- Average rating
- 4.45 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,193per listing
- Listings tracked
- 22
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Whisky Stones products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
WHISISKEY Whisky Accessories - 12 Whiskey Stones - Whiskey Gift Set for Men - Reusable Ice Cubes
- Price
- £6.17
- Rating
- 4.4/5
- Reviews
- 1,883
- Age
- 4y ago

Whisky Stones Gift Set in Brown Wood Tray - 8 x Reusable Chilling Bourbon Ice Cubes - Whisky Gift for Men Husband Friend Dad Him by Royal Reserve
- Price
- £9.03
- Rating
- 4.4/5
- Reviews
- 2,002
- Age
- 4y ago

Gentlemens Hardware Whisky Stones Granite and Soapstone gift set of 6 with velvet pouch GEN360 Grey
- Price
- £4.90
- Rating
- 4.6/5
- Reviews
- 39
- Age
- 7y ago

FLOW Barware Whisky Stones | 9 Polished Whiskey Stones Gift Set with Ice Tongs & Wooden Box | Whiskey Stone Gift for Dad For Men or Fathers Day | Granite Whisky Stone Cooling Cubes
- Price
- £10.95
- Rating
- 4.5/5
- Reviews
- 1,542
- Age
- 7y ago

FLOW Barware Whiskey Stones | 12x Polished Granite Reusable Ice Cubes | Whisky Gifts for men | Bourbon Scotch Rum Whiskey Rocks | Whisky Stones with Storage Pouch
- Price
- £7.33
- Rating
- 4.1/5
- Reviews
- 1,098
- Age
- 8y ago
Trending
90-day click momentum
Whisky Stones Gift Set Baban 12 Pcs Natural Unique Granite Whiskey Rocks Reusable Ice Cubes Great Presents for Men or Women - Chilling Whisky Stones with Stainless Steel Tongs & Storage Pouch
- Price
- £5.27
- Rating
- 4.2/5
- Reviews
- 486
- Age
- 6y ago

FLOW Barware Rocking Whiskey Glasses Gift Set With Whisky Stones Ice Ball Moulds | Rotating Spinning Whisky Glass Tumblers For Scotch Bourbon Brandy | Gift Sets For Men
- Price
- £18.59
- Rating
- 4.7/5
- Reviews
- 331
- Age
- 6y ago

FLOW Barware Whiskey Glasses Set Of 2 & Polished Whisky Stones Gift Set | Whiskey Glass Tumblers With Cut Design | Whisky Glass For Scotch Bourbon Rocks Glass | Whiskey Gift Sets For Men
- Price
- £18.50
- Rating
- 4.7/5
- Reviews
- 465
- Age
- 7y ago

FLOW Barware Twist Whiskey Glasses Set Of 2 & Polished Whisky Stones Gift Set | Whiskey Glass Tumblers With Twisted Design | Whisky Glass For Scotch Bourbon | Whiskey Gift Sets For Men
- Price
- £18.32
- Rating
- 4.8/5
- Reviews
- 205
- Age
- 5y ago

Cnwinu Whiskey Stones Tweezer Whisky Gift Set Men Gifts Xmas Gifts Personalised Gifts For Men Dad Birthday Gifts (Whisky Stones)
- Price
- £6.36
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 1y ago
Newest
by launch date
Cnwinu Whiskey Stones Tweezer Whisky Gift Set Men Gifts Xmas Gifts Personalised Gifts For Men Dad Birthday Gifts (Whisky Stones)
- Price
- £6.36
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 1y ago

2 UR DOOR 9-Piece Reusable Whisky Chilling Granite Stones Set with Pouch - Refreezable Ice Drink Cubes Chilling Rocks Gift Set for Cold Drinks Scotch Brandy Bourbon Ice Cubes
- Price
- £4.61
- Rating
- 4.5/5
- Reviews
- 23
- Age
- 2y ago

WHISISKEY Whisky Accessories - 12 Whiskey Stones - Whiskey Gift Set for Men - Reusable Ice Cubes
- Price
- £6.17
- Rating
- 4.4/5
- Reviews
- 1,883
- Age
- 4y ago

Silicone Ice Cube Tray (Set of 2) Large Ice Cube Moulds & Ice Ball Maker with Funnel Easy Release Reusable BPA Free Ice Tray for Whiskey Cocktails Craft Homemade Black
- Price
- £8.49
- Rating
- 4.3/5
- Reviews
- 2,478
- Age
- 4y ago

Whisky Stones Gift Set in Brown Wood Tray - 8 x Reusable Chilling Bourbon Ice Cubes - Whisky Gift for Men Husband Friend Dad Him by Royal Reserve
- Price
- £9.03
- Rating
- 4.4/5
- Reviews
- 2,002
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
19
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
59%
Top 20: 98%
Open market
20%
- FLOW Barware24%
- Whisiskey22%
- Royal Reserve11%
- Gentlemen's Hardware10%
- ROCKS WHISKEY CHILLING STONES7%
- WOVTE5%
Demand
Whisky Stones search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 8.9×
Search terms
Top Whisky Stones search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- whiskey stones39K/yr
- whisky stones31K/yr
- whiskey stones gift set10K/yr
- whiskey ice cubes6K/yr
- whisky stones gift set6K/yr
- whiskey cubes3K/yr
Reviews and returns
What reviews say buyers love and hate about Whisky Stones
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Don't Work
Don't seem to work very well
Just don't work
No storage bag in box
the round ones are difficult to do
It leaks badly
The standard cubes are large
Large cubes small funnel
They are a little larger in size than game board dice
Love
Gift
Great gift
Nice gift idea
Great quality, these cubes really work
Decent quality
Very good value and quality
Good value for money
Great value for money
well worth it
They cool down your drinks effectively
Good stayed cold in drinks
It works as it should
Return
0.6% Return rate 29% Fixable by listing
The standard cubes are large
Large cubes small funnel
They are a little larger in size than game board dice
It leaks badly
Poor quality
Don't Work
Don't seem to work very well
Just don't work
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Whisky Stones questions
Answered from the same tracked data.









