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Wednesday Addams Party Decorations

Fail

Shoppers spend an estimated $8K a year here, so Wednesday Addams Party Decorations is a Fail.

Flapen Score
28
28 / 100
Ranks 5,617 of 5,777 Home & Garden niches · −23 vs the category median of 51
Market size
£8K/yr20K searches / yr
90-day growth
-44.2%search demand this quarter
Competition
80%top-5 click share · 11 brands · 15 sellers

Flapen Score

Wednesday Addams Party Decorations against its category

The dotted line is the Home & Garden average. Past it, Wednesday Addams Party Decorations is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wednesday Addams Party Decorations market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wednesday Addams Party Decorations 20K times last year and spent an estimated £8K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Aug–Sep–Oct–Nov. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -44.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £8K a year.

Searches, last 12 months
20K
Growth, 90 days vs prior 90
-44.2%
Conversion, latest week
4.3%
Market size, estimated
£8Ka year
Peak month
September5.3× the quietest month
Top search term
wednesday birthday decoration5K searches a year

02 · Price

A sale here is worth £8.82.

Listings sell for £8.82 on average, from £2.74 to £15.21. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £8.82 that is £0 to £882 a year per listing.

Average price
£8.82under the $15 to $100 sweet spot
Price range
£2.74–£15.21
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£882
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 30.1% of listings are out of stock. The average listing ranks #2,023 within Party Supplies. It carries 335 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
92%
Out of stock, average day
30.1%
Average rank
#2,023in Party Supplies
Average rating
4.68 starsAmazon United Kingdom average 4.36 stars
Average reviews
335per listing
Listings tracked
12

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
23 months

Products

Top Wednesday Addams Party Decorations products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 80% of clicks. A locked shelf that new listings rarely crack.

£0£762£2K£2K£3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

15

Est. top-5 brand share

84%

Top 20: 100%

Est. top-5 click share

80%

Top 20: 100%

Open market

13%

  • Pyeunglloon35%
  • Wonlonda22%
  • Doyomtoy13%
  • Seyal9%
  • Generic5%
  • Isndare3%
  • Open — no brand owns it (5 brands, 13%)

Demand

Wednesday Addams Party Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep, Oct, Nov · busiest ÷ quietest = 5.3×

Search terms

Top Wednesday Addams Party Decorations search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • wednesday birthday decoration5K/yr
  • wednesday party decorations4K/yr
  • wednesday birthday1K/yr
  • wednesday addams party decorations2K/yr
  • wednesday addams birthday decorations2K/yr
  • wednesday balloons2K/yr
  • wednesday addams balloons803/yr
  • wednesday addams birthday2K/yr
  • wednesday party1K/yr
  • wednesday addams party675/yr

Reviews and returns

What reviews say buyers love and hate about Wednesday Addams Party Decorations

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Advertised Vs Actual Product”
1.3%of orders come back
“Exactly as described”
A buyer, on “Advertised Vs Actual Product”33% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

FAQ

Common Wednesday Addams Party Decorations questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data