Is wednesday addams party decorations profitable to sell on Amazon United Kingdom?

The niche generates £8K/yr across 12 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -44.2%. Flapen's verdict: Skip it (28/100).

How competitive is the wednesday addams party decorations niche?

11 brands and 15 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 84% of demand.

When does demand for wednesday addams party decorations peak?

Demand peaks in Jan–Aug–Sep–Oct–Nov; the busiest month runs 5.3× the quietest.

What does it cost to enter the wednesday addams party decorations niche?

Listings span £2.74–£15.21; the average listing price is £8.82 (sweet spot $15–$100). The average incumbent carries 335 reviews — the moat a new listing must climb.

wednesday addams party decorations

Skip it

A small market ($8K/yr) — this niche doesn't clear our bar today.

Returns

Great1.3%

return rate — above 5% kills the launch gate

Review moat

Great335.08

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Avg price

Okay£8.82

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad80%

top-5 click share — a locked-up shelf

Growth

Bad-44.2%

90-day search growth — must beat 0% to launch

Market size

Bad£8K

£8K/yr · 20K searches

Price range

Bad£2.74–£15.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, wednesday addams party decorations is a £8K/yr Amazon United Kingdom market (20K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jan–Aug–Sep–Oct–Nov. Verdict: Skip it — 28/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

wednesday addams party decorations market data

Units sold / yr: 750–1K; avg 0–100/product
Revenue / yr: £7K–£9K; units × avg price
Conversion rate: 4.3%
Avg BSR: #2,023
Page quality: 0%
Prime: 92%
Sponsored: 75%
Out of stock: 30.1%
Avg brand age: 23 months
Avg seller age: 185 days

Competition & brand share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

Brands

11 falling

Sellers

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

13%

Pyeunglloon35%
Wonlonda22%
Doyomtoy13%
Seyal9%
Generic5%
Isndare3%
Open — no brand owns it (5 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -44.2% search growth over the last 90 days.

Peak months: Jan, Aug, Sep, Oct, Nov · busiest ÷ quietest = 5.3×

Open Trend

Top wednesday addams party decorations search terms

wednesday birthday decoration5K/yr -45.9%5.8% conv.
wednesday party decorations4K/yr -58.2%2.5% conv.
wednesday birthday1K/yr -14.0%1.9% conv.
wednesday addams party decorations2K/yr -26.3%1.6% conv.
wednesday addams birthday decorations2K/yr -53.4%2.6% conv.
wednesday balloons2K/yr -38.2%1.3% conv.
wednesday addams balloons803/yr -14.5%4.2% conv.
wednesday addams birthday2K/yr -62.5%0.0% conv.
wednesday party1K/yr -33.1%1.1% conv.
wednesday addams party675/yr -55.6%2.8% conv.

All search terms

Top wednesday addams party decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Wed Birthday Party Decorations: Banner Balloons Cake Toppers Cupcake Topper Cake Decoration Ribbon

Pyeunglloon£8.294.0★1 rev

Wonlonda Wednesday Birthday Party Decorations Supplies including Happy Birthday Banner Balloons Cake Toppers for Birthday Decorations

Wonlonda£10.095.0★1 rev

61Pcs Wednesday Party Cutlery Set Designed For Wednesday Themed Birthdays Childrens Birthday Party Decorations Purple Cartoon Decorations Plates Cups Tissues Tablecloths (20 Guests)

Doyomtoy£13.895.0★2 rev

Wednesday Addams Kids Party Decorations - 2 PCS

Generic£6.535.0★3 rev

Wednsday Theme Birthday Party Supplies - Stylish Celebration Décor - Vibrant Event Accessories - Durable & Reusable - Perfect for Festive Gatherings & More

Seyal£11.155.0★5 rev

Newest

by launch date

Wonlonda Wednesday Birthday Party Decorations Supplies including Happy Birthday Banner Balloons Cake Toppers for Birthday Decorations

Wonlonda£10.091 rev

4mo ago

Wed Birthday Party Decorations: Banner Balloons Cake Toppers Cupcake Topper Cake Decoration Ribbon

Pyeunglloon£8.291 rev

6mo ago

Hmfmdy Wednesday Party Tableware Set 51 Pieces Party Decoration Wednesday Theme Birthday Tableware Kit with Paper Plates Cups Napkins Tablecloth Childrens Birthday Party Tableware Supplies for

Hmfmdy£13.84118 rev

8mo ago

61Pcs Wednesday Party Cutlery Set Designed For Wednesday Themed Birthdays Childrens Birthday Party Decorations Purple Cartoon Decorations Plates Cups Tissues Tablecloths (20 Guests)

Doyomtoy£13.892 rev

10mo ago

WEDNESDAY Birthday Card Happy Birthday Little Storm Cloud

Wednesday£2.7429 rev

1y ago

What buyers say about wednesday addams party decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product33%

“Exactly as described”

Color33%

“Bright colours and strong”

Design-Overall17%

“Great decor”

Quality-Overall17%

“Really nice & good quality my daughter loved it”

Top return reasons

Color43%

Size-Overall14%

Value For Money14%

Quality-Overall14%

Adhesion/Stickiness14%

Common questions

Is wednesday addams party decorations profitable to sell on Amazon United Kingdom?: The niche generates £8K/yr across 12 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -44.2%. Flapen's verdict: Skip it (28/100).
How competitive is the wednesday addams party decorations niche?: 11 brands and 15 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 84% of demand.
When does demand for wednesday addams party decorations peak?: Demand peaks in Jan–Aug–Sep–Oct–Nov; the busiest month runs 5.3× the quietest.
What does it cost to enter the wednesday addams party decorations niche?: Listings span £2.74–£15.21; the average listing price is £8.82 (sweet spot $15–$100). The average incumbent carries 335 reviews — the moat a new listing must climb.