Wedding Anniversary Gifts
MaybeReturns run at only 0.4% of orders. But shoppers spend only $117K a year here, so Wedding Anniversary Gifts is a Maybe.
- Flapen Score
- 61 / 100Top 17% of 5,777 Home & Garden niches · +10 vs the category median of 5161
- Market size
- £117K/yr363K searches / yr
- 90-day growth
- +37.9%search demand this quarter
- Competition
- 32%top-5 click share · 45 brands · 77 sellers
Flapen Score
Wedding Anniversary Gifts against its category
The dotted line is the Home & Garden average. Past it, Wedding Anniversary Gifts is stronger. Inside it, weaker.
Market
The Wedding Anniversary Gifts market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Wedding Anniversary Gifts 363K times last year and spent an estimated £117K. The top 5 brands take 38% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
2.3% of searches ended in a purchase last week.
Shoppers searched for this 363K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +37.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £117K a year.
- Searches, last 12 months
- 363K
- Growth, 90 days vs prior 90
- +37.9%
- Conversion, latest week
- 2.3%
- Market size, estimated
- £117Ka year
- Peak month
- August3.3× the quietest month
- Top search term
- anniversary gifts153K searches a year
02 · Price
A sale here is worth £14.05.
Listings sell for £14.05 on average, from £3.44 to £41.72. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £14.05 that is £0 to £1K a year per listing.
- Average price
- £14.05under the $15 to $100 sweet spot
- Price range
- £3.44–£41.72
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #504 within Scrapbooking & Stamping. It carries 1,655 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 91%
- Out of stock, average day
- 3.5%
- Average rank
- #504in Scrapbooking & Stamping
- Average rating
- 4.52 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,655per listing
- Listings tracked
- 53
04 · Newcomers
Amazon counts 1 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Wedding Anniversary Gifts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
FunChaos 2 PCS Mr & Mrs Couple Aprons Set White Black Aprons As Gifts for Wedding Engagement Anniversary Valentines Day Personalised Present for Couple (Waterproof)
- Price
- £9.66
- Rating
- 4.6/5
- Reviews
- 690
- Age
- 4y ago
Belloxis Gifts for Wife Birthday Gifts Valentines for Her Grip Cotton Socks
- Price
- £6.22
- Rating
- 4.6/5
- Reviews
- 176
- Age
- 1y ago
Belloxis Boyfriend Gifts Valentines Gifts for Boyfriend Birthday Gifts Romantic Gifts for Him I Love My Girlfriend Mens Socks 9-11
- Price
- £5.76
- Rating
- 4.7/5
- Reviews
- 2,671
- Age
- 1y ago
Love Potatoes | Idea Couple Gift | Romantic Plush | For Him & Her | Surprise Valentines Day Anniversary Wedding | I Love You | Partner Boyfriend Girlfriend | Distance Relationship | Cute Pocket Hug
- Price
- £10.39
- Rating
- 4.6/5
- Reviews
- 204
- Age
- 1y ago
Storieme Anniversary Figurines Gift for Her: Romantic Wedding Engagement Gift for Wife Girlfriends Parents - Couple on Swing Resin Statue
- Price
- £17.39
- Rating
- 4.3/5
- Reviews
- 71
- Age
- 1y ago
Trending
90-day click momentum
Gifts for Mum and Dad Acrylic Heart-Shaped Home Decor Plaque Parents Wedding Anniversary Presents from Daughter Son Mum and Dad Anniversary Keepsake Gifts for Birthday Christmas Mothers Day
- Price
- £6.08
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 4mo ago
OakiWay Brass Sundial Compass - Gifts for Men Nautical Sailing Anniversary Present for Him Antique Vintage Pocket Watch with Leather Case Unique Birthday Gift for Dad Husband (2.7 Inch Diameter)
- Price
- £24.60
- Rating
- 4.8/5
- Reviews
- 148
- Age
- 2y ago
Six Stories | Oversized Wifey Statement Sweatshirt for Newlywed Bride | Soft & Cozy Embroidered Champagne Crewneck Sweater | Perfect Wedding Anniversary Birthday & Honeymoon Gift | Medium
- Price
- £41.72
- Rating
- 4.3/5
- Reviews
- 234
- Age
- 6mo ago
Belloxis Gifts for Wife Birthday Gifts Valentines for Her Grip Cotton Socks
- Price
- £6.22
- Rating
- 4.6/5
- Reviews
- 176
- Age
- 1y ago
Belloxis Boyfriend Gifts Valentines Gifts for Boyfriend Birthday Gifts Romantic Gifts for Him I Love My Girlfriend Mens Socks 9-11
- Price
- £5.76
- Rating
- 4.7/5
- Reviews
- 2,671
- Age
- 1y ago
Newest
by launch dateGifts for Mum and Dad Acrylic Heart-Shaped Home Decor Plaque Parents Wedding Anniversary Presents from Daughter Son Mum and Dad Anniversary Keepsake Gifts for Birthday Christmas Mothers Day
- Price
- £6.08
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 4mo ago
Six Stories | Oversized Wifey Statement Sweatshirt for Newlywed Bride | Soft & Cozy Embroidered Champagne Crewneck Sweater | Perfect Wedding Anniversary Birthday & Honeymoon Gift | Medium
- Price
- £41.72
- Rating
- 4.3/5
- Reviews
- 234
- Age
- 6mo ago
Giftasy Anniversary Romantic Gifts for Her Handmade Heart-Shaped Crochet Flower I Love You Gifts for Girlfriend Wife Anniversary Wedding Present for Wife Cute Decor Present for Her
- Price
- £9.65
- Rating
- 4.6/5
- Reviews
- 176
- Age
- 10mo ago
Wedding Anniversary Romantic Gifts for Couples Handmade Crocheted Toast Anniversary Decorations Unique Sentimental anniversaries Presents for Mum Dad Husband Wife Newlyweds Milestone Presents
- Price
- £10.55
- Rating
- 4.7/5
- Reviews
- 537
- Age
- 1y ago
Love Potatoes | Idea Couple Gift | Romantic Plush | For Him & Her | Surprise Valentines Day Anniversary Wedding | I Love You | Partner Boyfriend Girlfriend | Distance Relationship | Cute Pocket Hug
- Price
- £10.39
- Rating
- 4.6/5
- Reviews
- 204
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
45 falling
Sellers
77
Top-5 brand share
38%
Top 20: 75%
Top-5 click share
32%
Top 20: 69%
Open market
59%
- Belloxis15%
- FunChaos11%
- VELENTI5%
- OakiWay4%
- Patate Positive3%
- Storieme3%
Demand
Wedding Anniversary Gifts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 3.3×
Search terms
Top Wedding Anniversary Gifts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- anniversary gifts153K/yr
- anniversary gift64K/yr
- anniversary gifts for parents34K/yr
- mum and dad anniversary gifts20K/yr
- wedding anniversary18K/yr
- anniversary present12K/yr
- happy anniversary gift12K/yr
- anniversary gifts for couples9K/yr
- anniversary presents11K/yr
- anniversary gift for parents9K/yr
Reviews and returns
What reviews say buyers love and hate about Wedding Anniversary Gifts
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
when they came I know straight away they wouldnt fit him
Too small
a slight bit bigger then I thought it would be
unfortunately for the price
extremely overpriced
Look more expensive than they were
Not as advertised
Nothing like the picture
False Advertisement
Looks and feels cheap and is
Cheap crap
Quality very poor
Not the greatest gift idea
im too embarrassed to pass it on as a present
Unusual wedding present
Love
Anniversary gift
Cute gift
Fun Gift
Good quality, looks good and arrived quickly
Beautiful quality
The quality of this item well made
Good price
Excellent value
Great value
Just what I was looking for
As described
Looks just like the image
Fits beautifully
The lids fit properly
Lovely size, just as described and seen in the photo
Return
0.4% Return rate 40% Fixable by listing
when they came I know straight away they wouldnt fit him
Too small
a slight bit bigger then I thought it would be
Looks and feels cheap and is
Cheap crap
Quality very poor
Not the greatest gift idea
im too embarrassed to pass it on as a present
Unusual wedding present
Not as advertised
Nothing like the picture
False Advertisement
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Mole Repellent
£163K/yr+91.4%
Cat Repellent
£1.4M/yr+53.2%
Parasol Base
£1.1M/yr+904.4%
Fly Repellent Fan
£302K/yr>1,000%
Industrial Fan
£1.0M/yr>1,000%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wedding Anniversary Gifts questions
Answered from the same tracked data.