Waterproof Mattress Protector Super King
a small market ($44K/yr) — Waterproof Mattress Protector Super King doesn't clear our bar today.
Flapen Score
Is Waterproof Mattress Protector Super King profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Waterproof Mattress Protector Super King is a £44K/yr Amazon United Kingdom market (35K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 43/100.
Waterproof Mattress Protector Super King: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -15.7% over the last 90 days and 10.3% of searches end in a purchase.
£44K
revenue / yr
Who owns the niche?
The top 5 brands hold 84% of demand, so 16% of the market is open.
16%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 22 products
Top Waterproof Mattress Protector Super King products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
IMFAA 100% Waterproof Mattress Protector-Extra Deep 40 Cm Stretch SkirtSuper King(182x200) Cm Terry Towel Mattress TopperAnti Allergy and Breathable Fitted Mattress Cover. (Super King(182x200+40)Cm)
- Price
- £10.02
- Rating
- 4.5/5
- Reviews
- 27,694
- Age
- 7y ago
Caroline Shatuik100% Waterproof Mattress Protector Super King-40cm Extra Deep Fitted Terry Towel Mattress Topper Non Noisy Ani Allergy Mattress Cover Super king(182 x 200+40cm)
- Price
- £10.71
- Rating
- 4.5/5
- Reviews
- 11,349
- Age
- 4y ago
Utopia Bedding Waterproof Mattress Protector Super King Bed Size 180 x 200 x 30 cm Premium Mattress Cover OEKO-Tex Certified Breathable and Machine Washable
- Price
- £8.98
- Rating
- 4.6/5
- Reviews
- 57,290
- Age
- 7y ago
ZNR Quilted Waterproof Mattress Protectors Super King Size | 40 CM Extra Deep Skirt | Fitted Sheet Style Bed Cover | Hypoallergenic | Dust Mite Proof | Breathable | Noiseless (Super King)
- Price
- £18.53
- Rating
- 4.5/5
- Reviews
- 2,835
- Age
- 5y ago
Waterproof Mattress Protector Super King 180 x 200 cm Fits Up to 40 cm Deep Mattresses Premium Terry Mattress Protector All Around Elastic Super King Mattress Cover by Utopia Bedding
- Price
- £7.75
- Rating
- 4.6/5
- Reviews
- 108,982
- Age
- 6y ago
Trending
90-day click momentum
LOOMERIG 100% Waterproof Mattress Protector Super King Size Extra Deep 40cm Fitted Skirt Breathable & Anti-Allergy Mattress Cover for Ultimate Comfort (White 182x200cm)
- Price
- £15.82
- Rating
- 4.8/5
- Reviews
- 59
- Age
- 9mo ago
GRT Bamboo Waterproof Mattress Protector Super King - 3D Air Fiber Cooling Mattress Cover Breathable Ultra Soft Noiseless Mattress Protector with 40cm Extra Deep Skirt (Super King - 182 x 200cm)
- Price
- £26.32
- Rating
- 4.5/5
- Reviews
- 151
- Age
- 1y ago
Utopia Bedding Waterproof Mattress Protector (Superking Bed 180 x 200 x 38 cm) Soft Breathable Quilted Pad Noiseless Fitted Mattress Cover with Deep Pockets White
- Price
- £9.54
- Rating
- 4.5/5
- Reviews
- 4,594
- Age
- 3y ago
HOME STILL Super King Mattress Protector 180x200x30 cm 100% Waterproof Cotton Terry Breathable Top Waterproof Bottom Antibacterial Comfortable & Safe Sleep Machine Washable
- Price
- £15.54
- Rating
- 4.6/5
- Reviews
- 48
- Age
- 4y ago
ENGLISH HOME 2 Pack Waterproof Mattress Protector Breathable Microfiber Mattress Cover Sheet with Elastic Straps 30 cm Deep Washable Bed Cover Mattress Topper Pad 180x200 cm White Super King
- Price
- £9.31
- Rating
- 4.4/5
- Reviews
- 419
- Age
- 4y ago
Newest
by launch dateLOOMERIG 100% Waterproof Mattress Protector Super King Size Extra Deep 40cm Fitted Skirt Breathable & Anti-Allergy Mattress Cover for Ultimate Comfort (White 182x200cm)
- Price
- £15.82
- Rating
- 4.8/5
- Reviews
- 59
- Age
- 9mo ago
GRT Bamboo Waterproof Mattress Protector Super King - 3D Air Fiber Cooling Mattress Cover Breathable Ultra Soft Noiseless Mattress Protector with 40cm Extra Deep Skirt (Super King - 182 x 200cm)
- Price
- £26.32
- Rating
- 4.5/5
- Reviews
- 151
- Age
- 1y ago
Utopia Bedding Waterproof Mattress Encasement Super King Size (180 x 200 x 30 cm) Zippered Mattress Protector Cover Bed Bug & Dust Mite Proof White
- Price
- £10.48
- Rating
- 4.6/5
- Reviews
- 79,704
- Age
- 1y ago
Utopia Bedding Waterproof Mattress Protector Super King (180 x 200 x 30 cm) Soft & Breathable 3D Air Fabric Premium Noiseless Bed Mattress Cover Fitted Sheet Style Fits Up to 30 cm Deep
- Price
- £7.53
- Rating
- 4.6/5
- Reviews
- 2,182
- Age
- 1y ago
Oliver Bedding Quilted Super King Mattress Protector(182 x 200 cm) Waterproof Mattress Protector Super King Bed Fits Mattresses up to 30cm Deep Breathable Bed Mattresses Cover - White
- Price
- £11.55
- Rating
- 4.6/5
- Reviews
- 555
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
Brands
12 rising
Sellers
17
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
59%
Top 20: 98%
Open market
12%
- Utopia Bedding32%
- CAROLINE SHATUIK20%
- IMFAA19%
- ZNR7%
- Oliver Bedding6%
- CORIWELL4%
- Open — no brand owns it (6 brands, 12%)
Waterproof Mattress Protector Super King demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Waterproof Mattress Protector Super King search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- waterproof mattress protector super king16K/yr
- super king waterproof mattress protector9K/yr
- superking waterproof mattress protector extra deep7K/yr
- super king mattress protectors waterproof3K/yr
What reviews say buyers love and hate about Waterproof Mattress Protector Super King
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Quality protector”
“Excellent fit”
“Very water proof”
“Good value”
“Just what I needed”
What buyers complain about
72% of reviews“being taken out to dry - making it pointless as cant possibly be waterproof when there are holes all within the plasticy layer”
“Very hard to fit”
“Terrible product”
“Too thin”
“It constantly slipped on the mattress”
Waterproof Mattress Protector Super King return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
54%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Waterproof Mattress Protector Super King questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
