Waterproof Duvet Protector
FailDemand is soft, at -33.3% this quarter, so Waterproof Duvet Protector is a Fail.
- Flapen Score
- 36 / 100Ranks 5,242 of 5,777 Home & Garden niches · −15 vs the category median of 5136
- Market size
- £81K/yr166K searches / yr
- 90-day growth
- -33.3%search demand this quarter
- Competition
- 81%top-5 click share · 8 brands · 12 sellers
Flapen Score
Waterproof Duvet Protector against its category
The dotted line is the Home & Garden average. Past it, Waterproof Duvet Protector is stronger. Inside it, weaker.
Market
The Waterproof Duvet Protector market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Waterproof Duvet Protector 166K times last year and spent an estimated £81K. The top 5 brands take 92% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -33.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £81K a year.
- Searches, last 12 months
- 166K
- Growth, 90 days vs prior 90
- -33.3%
- Conversion, latest week
- 3.9%
- Market size, estimated
- £81Ka year
- Peak month
- October2.1× the quietest month
- Top search term
- waterproof duvet protector56K searches a year
02 · Price
A sale here is worth £12.57.
Listings sell for £12.57 on average, from £8.64 to £19.19. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £12.57 that is £6K to £9K a year per listing.
- Average price
- £12.57under the $15 to $100 sweet spot
- Price range
- £8.64–£19.19
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £6K–£9K
- Returns
- 3.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #54 within Home Textiles. It carries 878 reviews at 4.00 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 73%
- Out of stock, average day
- 2.4%
- Average rank
- #54in Home Textiles
- Average rating
- 4.00 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 878per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Waterproof Duvet Protector products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Waterproof Duvet Cover Protector Hypo Allergenic Anti Dust Mite Zip Closure (Double)
- Price
- £11.24
- Rating
- 4.0/5
- Reviews
- 1,412
- Age
- 2y ago

Waterproof Duvet Cover Protector Hypo Allergenic Anti Dust Mite Zip Closure (Single)
- Price
- £9.78
- Rating
- 4.0/5
- Reviews
- 1,412
- Age
- 2y ago

Single Corovin Water Resistant Duvet Protector
- Price
- £8.64
- Rating
- 4.2/5
- Reviews
- 1,238
- Age
- 13y ago

Waterproof Duvet Cover Protector Hypo Allergenic Anti Dust Mite Zip Closure (King)
- Price
- £12.18
- Rating
- 4.0/5
- Reviews
- 1,412
- Age
- 2y ago

Hypo-allergenic Waterproof Duvet Protectors (DOUBLE) 200 x 200cms
- Price
- £10.35
- Rating
- 4.1/5
- Reviews
- 1,521
- Age
- 8y ago
Trending
estimated 90-day click momentum
TPU Waterproof Duvet Cover Protector Double (200 x 200 cm/78) - Anti-Mite Silent Zippered Hypoallergenic
- Price
- £10.76
- Rating
- 3.5/5
- Reviews
- 10
- Age
- 6mo ago

Linens Limited Value Range Anti Allergy Polypropylene Corovin Woven Zipped Duvet Protector Double
- Price
- £9.63
- Rating
- 4.0/5
- Reviews
- 52
- Age
- 4y ago

DUJUIKE Waterproof Duvet Cover Duvet Protector 100% Waterproof Anti-Incontinence Suitable for Pets Cats and Dogs Children Elderly Double Zipper (White 135 x 200 cm)
- Price
- £18.39
- Rating
- 4.1/5
- Reviews
- 318
- Age
- 1y ago

Waterproof Duvet Cover Protector Hypo Allergenic Anti Dust Mite Zip Closure (Double)
- Price
- £11.24
- Rating
- 4.0/5
- Reviews
- 1,412
- Age
- 2y ago

DUJUIKE Waterproof Duvet Cover Duvet Protector 100% Waterproof Anti-Incontinence Suitable for Pets Cats and Dogs Children Elderly Double Zipper (Grey 135 x 200 cm)
- Price
- £18.24
- Rating
- 4.1/5
- Reviews
- 318
- Age
- 1y ago
Newest
by launch date
TPU Waterproof Duvet Cover Protector Double (200 x 200 cm/78) - Anti-Mite Silent Zippered Hypoallergenic
- Price
- £10.76
- Rating
- 3.5/5
- Reviews
- 10
- Age
- 6mo ago

DUJUIKE Waterproof Duvet Cover Duvet Protector 100% Waterproof Anti-Incontinence Suitable for Pets Cats and Dogs Children Elderly Double Zipper (Grey 135 x 200 cm)
- Price
- £18.24
- Rating
- 4.1/5
- Reviews
- 318
- Age
- 1y ago

DUJUIKE Waterproof Duvet Cover Duvet Protector 100% Waterproof Anti-Incontinence Suitable for Pets Cats and Dogs Children Elderly Double Zipper (White 135 x 200 cm)
- Price
- £18.39
- Rating
- 4.1/5
- Reviews
- 318
- Age
- 1y ago

Waterproof Duvet Cover Protector Hypo Allergenic Anti Dust Mite Zip Closure (Double)
- Price
- £11.24
- Rating
- 4.0/5
- Reviews
- 1,412
- Age
- 2y ago

Waterproof Duvet Cover Protector Hypo Allergenic Anti Dust Mite Zip Closure (Single)
- Price
- £9.78
- Rating
- 4.0/5
- Reviews
- 1,412
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 81% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
12
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
81%
Top 20: 100%
Open market
5%
- The House Of Emily66%
- Curtains & Linens11%
- DUJUIKE7%
- COMFORTNIGHTS5%
- Linens Limited4%
- Aaf Textiles3%
- Open — no brand owns it (2 brands, 5%)
Demand
Waterproof Duvet Protector search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.1×
Search terms
Top Waterproof Duvet Protector search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- waterproof duvet protector56K/yr
- duvet protector30K/yr
- waterproof duvet cover24K/yr
- duvet protector double18K/yr
- waterproof quilt protector8K/yr
- double duvet protector6K/yr
- feather proof duvet protector5K/yr
- waterproof duvet protector double6K/yr
- quilt protector double3K/yr
- duvet waterproof protector3K/yr
Reviews and returns
What reviews say buyers love and hate about Waterproof Duvet Protector
We read the reviews and the return reasons for every product selling here.
“Badly sized”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Waterproof Duvet Protector questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









