Waterproof Duvet

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -24.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.

Searches, last 12 months

24K

Growth, 90 days vs prior 90

-24.8%

Conversion, latest week

4.8%

Market size, estimated

£20Ka year

Peak month

November2.2× the quietest month

Top search term

waterproof duvet18K searches a year

Listings sell for £16.89 on average, from £8.64 to £36.80. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £16.89 that is £2K to £4K a year per listing.

Average price

£16.89inside the $15 to $100 sweet spot

Price range

£8.64–£36.80

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

2.3%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 39% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #131 within Home Textiles. It carries 388 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

39%

Out of stock, average day

1.4%

Average rank

#131in Home Textiles

Average rating

4.19 starsAmazon United Kingdom average 4.36 stars

Average reviews

388per listing

Listings tracked

18

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months