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Waterproof Blanket for Bed Sex Double

soft demand (-32.7% this quarter) — Waterproof Blanket for Bed Sex Double doesn't clear our bar today.

Flapen Score

41
Skip it
Market size 10Growth 9Conversion 28Competition 47Returns 89Price range 81Avg price 95Brand share 42Review moat 58Quality gap 35
This niche Category average

Is Waterproof Blanket for Bed Sex Double profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Waterproof Blanket for Bed Sex Double is a £39K/yr Amazon United Kingdom market (71K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 41/100.

Waterproof Blanket for Bed Sex Double: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -32.7% over the last 90 days and 2.2% of searches end in a purchase.

£39K

revenue / yr

Units sold / yr2K
Search volume / yr-32.7%71K
Conversion rate2.2%
Avg price£25.11

Who owns the niche?

The top 5 brands hold 80% of demand, so 20% of the market is open.

20%

open market share

Brands · sellers10 · 16
Top-5 product click share57%
Open market20%
Avg brand age37 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement60%
New entrants (1y)4· 0 succeeded
Avg rating4.5★
Avg reviews1,167

Top Waterproof Blanket for Bed Sex Double products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

£0£4K£8K£12K£16K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

16

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

14%

  • Bedding Aid25%
  • NSNLGSGC20%
  • LE SURE15%
  • PICK FOR LIFE10%
  • YISURE10%
  • FETNHU7%
  • Open — no brand owns it (4 brands, 14%)

Waterproof Blanket for Bed Sex Double demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume71KCVR2.2%Products20Brands10Top 5 Brands80%OOS Rate10.6%Rating4.5★Reviews1,167Avg BSR#130
4K3KHoliday '24Spike '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.5×

Top Waterproof Blanket for Bed Sex Double search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • love blanket22K/yr
  • splash blanket12K/yr
  • sex blanket10K/yr
  • waterproof blanket for bed sex double10K/yr
  • love blanket waterproof couples10K/yr
  • splash blanket waterproof sex3K/yr
  • waterproof sex blanket2K/yr
  • lovers blanket waterproof421/yr
  • waterproof sex squirt blanket154/yr
  • couples blanket waterproof257/yr

What reviews say buyers love and hate about Waterproof Blanket for Bed Sex Double

What buyers mention most, as a share of all reviews.

What buyers love

64% of reviews
Quality-Overall13%

Excellent Product

Soft Feel11%

Beautifully soft

Water Resistance9%

it's also waterproof

Washability6%

It washes well

Comfort-Overall5%

comfortable

What buyers complain about

43% of reviews
Size-Overall13%

I ordered the blanket for it to be king size it is not king size maybe three inches 4 inches short which is very disappointed even though it's the dimensions of a king size bed

Water Resistance5%

Not as waterproof as I needed

Thin5%

Thin

Weight Heavy4%

Its slightly heavier than a standard throw

Leak-Proof4%

Leak after a few uses/washes

Waterproof Blanket for Bed Sex Double return rate & reasons

Why buyers send it back, as a share of all return requests.

1.3%

Return rate

74%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
63%
2Color
8%
3Water Resistance
6%
4Quality-Overall
6%
5Leak-Proof
3%

Common Waterproof Blanket for Bed Sex Double questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Waterproof Blanket for Bed Sex Double 41/100 on Amazon United Kingdom — Skip it. The niche generates £39K/yr across 20 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -32.7% over the last 90 days.
Search demand for Waterproof Blanket for Bed Sex Double on Amazon United Kingdom peaks in Jan–Feb–Dec, where the busiest month runs 2.5× the quietest.