Watercolour Brushes
soft demand (-18.7% this quarter) — Watercolour Brushes doesn't clear our bar today.
Flapen Score
Is Watercolour Brushes profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Watercolour Brushes is a £169K/yr Amazon United Kingdom market (230K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Dec. Verdict: Skip it — 48/100.
Watercolour Brushes: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -18.7% over the last 90 days and 7.9% of searches end in a purchase.
£169K
revenue / yr
Who owns the niche?
The top 5 brands hold 71% of demand, so 29% of the market is open.
29%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 30 products
Top Watercolour Brushes products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Winsor & Newton Foundation Water Colour Short Handle 6 Pack Brush Wood Multicoloured 7 x 1 x 4.3 cm
- Price
- £5.35
- Rating
- 4.6/5
- Reviews
- 5,385
- Age
- 13y ago
Daler-Rowney Simply Natural Pony Hair Watercolour Brush Set with Short Handles 10 Assorted Brushes For Entry-Level Artists & Hobbyists
- Price
- £5.32
- Rating
- 4.8/5
- Reviews
- 72
- Age
- 1y ago
Nicpro 10 PCS Watercolour Paint Brushes Round Tip Artist Painting Brush Set for Water Color Acrylic Oil Gouache Ink Detail Rock by Number Model Art Paintbrush
- Price
- £7.47
- Rating
- 4.6/5
- Reviews
- 1,802
- Age
- 7y ago
Watercolor Brushes 12Pcs Watercolor Painting Brush Set Round Pointed Tip Artist Paint Brushes Professional Detail Paint Brushes for Watercolor Acrylics Gouache Oil
- Price
- £5.52
- Rating
- 4.6/5
- Reviews
- 109
- Age
- 3y ago
12Pcs Watercolor Brushes Professional Round Pointed Tip Artists Paint Brushes Set for Acrylic Gouache Oil Watercolor Painting Body Paint Nylon Hair Detail Paintbrushes for Art Beginners Professionals
- Price
- £5.27
- Rating
- 4.5/5
- Reviews
- 53
- Age
- 1y ago
Trending
90-day click momentum
Transon 8pcs Round Watercolor Paint Brush Set Goat Hair for Watercolors Acrylics Inks Gouache Oil and Tempera Black Color
- Price
- £10.71
- Rating
- 4.5/5
- Reviews
- 8,179
- Age
- 2y ago
Findartle Watercolour Paint Brushes 10 Pcs Acrylic Brushes For Watercolour Acrylic Oil Gouache Painting Artist Paint Brush with Round Flat Filbert Angle Rigger Dagger Cat Tongue (Natural Wood)
- Price
- £5.45
- Rating
- 4.8/5
- Reviews
- 40
- Age
- 7mo ago
Fuumuui 10PCS Professional Watercolour Brushes Synthetic Kolinsky Sable Hair Brush Set with Ergonomic Triangular Handle Round Flat Cats Tongue Dagger for Watercolor Acrylic Gouache Inks Painting
- Price
- £17.98
- Rating
- 4.5/5
- Reviews
- 1,822
- Age
- 7mo ago
Artists Paint Brushes 20 PCS Nylon Hair Acrylic Paint Brushes Set for Acrylic Oil Watercolor Gouache Painting Face Model (Deep blue + sky blue)
- Price
- £3.17
- Rating
- 4.6/5
- Reviews
- 59
- Age
- 6mo ago
Daler-Rowney Simply Natural Pony Hair Watercolour Brush Set with Short Handles 10 Assorted Brushes For Entry-Level Artists & Hobbyists
- Price
- £5.32
- Rating
- 4.8/5
- Reviews
- 72
- Age
- 1y ago
Newest
by launch dateArtists Paint Brushes 20 PCS Nylon Hair Acrylic Paint Brushes Set for Acrylic Oil Watercolor Gouache Painting Face Model (Deep blue + sky blue)
- Price
- £3.17
- Rating
- 4.6/5
- Reviews
- 59
- Age
- 6mo ago
Findartle Watercolour Paint Brushes 10 Pcs Acrylic Brushes For Watercolour Acrylic Oil Gouache Painting Artist Paint Brush with Round Flat Filbert Angle Rigger Dagger Cat Tongue (Natural Wood)
- Price
- £5.45
- Rating
- 4.8/5
- Reviews
- 40
- Age
- 7mo ago
Fuumuui 10PCS Professional Watercolour Brushes Synthetic Kolinsky Sable Hair Brush Set with Ergonomic Triangular Handle Round Flat Cats Tongue Dagger for Watercolor Acrylic Gouache Inks Painting
- Price
- £17.98
- Rating
- 4.5/5
- Reviews
- 1,822
- Age
- 7mo ago
Nicpro Travel Watercolour Brushes Set 6 Pcs Kolinsky Sable Performance Paint Brush for Professional Artist & Beginners with Round Rigger Cats Tongue Oval Wash for Water Color Ink Gouache Painting
- Price
- £11.18
- Rating
- 4.6/5
- Reviews
- 127
- Age
- 8mo ago
elzle Acrylic Paint Brushes 12 Paint Brush Set Nylon Art Brushes
- Price
- £3.93
- Rating
- 4.3/5
- Reviews
- 61
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
Brands
18 falling
Sellers
43
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
50%
Top 20: 91%
Open market
22%
- Nicpro22%
- Winsor & Newton16%
- Fuumuui13%
- Daler Rowney12%
- Thinp8%
- lokxmve8%
Watercolour Brushes demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 1.9×
Top Watercolour Brushes search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- watercolour brushes118K/yr
- watercolour paint brushes19K/yr
- watercolour brushes for artists15K/yr
- watercolour brush12K/yr
- watercolor brushes14K/yr
- watercolour brush set9K/yr
- water colour brushes6K/yr
- watercolour brushes professional6K/yr
- water colour paint brushes for artists6K/yr
- watercolour paint brush4K/yr
What reviews say buyers love and hate about Watercolour Brushes
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Good value”
“Decent quality”
“Lovely paintbrushes”
“As advertised perfect”
“were comfortable to work with for extended periods”
What buyers complain about
88% of reviews“The brushes themselves Im told are of not good quality”
“These wont last more than a week”
“it quite big”
“Total waste of money”
“Plastic is very thin”
Watercolour Brushes return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
40%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Watercolour Brushes questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
