Is wasp nest killer profitable to sell on Amazon United Kingdom?

The niche generates £529K/yr across 20 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is +646.1%. Flapen's verdict: Worth a look (63/100).

How competitive is the wasp nest killer niche?

10 brands and 120 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 90% of demand.

What do buyers complain about in wasp nest killer?

Top complaints mined from reviews: Functionality-Overall, Pest/Insect Control, Spray/Flow. The return rate is 0.4%.

When does demand for wasp nest killer peak?

Demand peaks in Jun–Jul–Aug; the busiest month runs 74.8× the quietest.

What does it cost to enter the wasp nest killer niche?

Listings span £4.00–£14.29; the average listing price is £9.38 (sweet spot $15–$100). The average incumbent carries 1,946 reviews — the moat a new listing must climb.

wasp nest killer

Worth a look

Shows demand growing +646.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+646.1%

90-day search growth — must beat 0% to launch

Conversion

Incredible16.2%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Market size

Good£529K

£529K/yr · 348K searches

Review moat

Okay1,946.45

avg incumbent reviews — the moat a new listing must climb

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay£9.38

avg listing price — sweet spot $15–$100

Brand share

Bad90%

top-5 brand share — brand-locked demand

Price range

Bad£4.00–£14.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Trending

According to Flapen's Amazon United Kingdom niche tracking, wasp nest killer is a £529K/yr Amazon United Kingdom market (348K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 63/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

wasp nest killer market data

Units sold / yr: 40K–50K; avg 1,500–2,000/product
Revenue / yr: £375K–£469K; units × avg price
Conversion rate: 16.2%
Avg BSR: #17
Page quality: 0%
Prime: 100%
Sponsored: 85%
Out of stock: 3.0%
Avg brand age: 50 months
Avg seller age: 170 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

120

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

Zero In33%
Karlsten26%
Vitax Ltd20%
READY STEADY DEFEND6%
Pest strike4%
NOPE!3%
Open — no brand owns it (4 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +646.1% search growth over the last 90 days.

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 74.8×

Open Trend

Top wasp nest killer search terms

wasp nest killer136K/yr >1,000%18.1% conv.
wasp killer63K/yr +467.7%10.2% conv.
wasp spray33K/yr +209.2%8.6% conv.
wasp nest killer foam26K/yr >1,000%20.7% conv.
wasp nest remover13K/yr +955.3%9.3% conv.
wasp killer spray10K/yr +218.6%10.5% conv.
wasp15K/yr +93.0%4.1% conv.
bee killer5K/yr >1,000%6.1% conv.
wasp nest7K/yr +383.0%8.1% conv.
wasp nest spray6K/yr +571.7%15.4% conv.

All search terms

Top wasp nest killer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Nippon Wasp Nest Destroyer Foam Fast-Acting Powerful Aerosol Spray Effective at 3 metres Quick Acting Suitable for Indoor and Outdoor Use- 300ml

Vitax Ltd£6.484.3★2,342 rev

Karlsten Hyper Power Wasp Nest Killer & Hornet Killer 600 ML - Gold Standard High Strength Long Range 5 Metre Spray for Indoor and Outdoor Wasp Nest Removal - Wasp Killer Spray

Karlsten£14.274.2★676 rev

Zero In Wasp Nest Control Powder 300g Kills Wasps at the Nest Indoor & Outdoor Use Accurate Puffer Applicator

Zero In£4.574.3★3,787 rev

Zero In Ultra Power Wasp & Hornet Nest Killer Foam - Insecticidal Wasp Nest Destroyer Foam Spray for Indoor & Outdoor Nest Removal - Effective Up to 4 Metres Kills 4-7 Nests - 600ml Trigger Aerosol

Zero In£8.053.7★5,137 rev

Karlsten Wasp Nest Killer Spray 300ml | Kills Wasps & Hornets

Karlsten£11.444.3★1,753 rev

Newest

by launch date

NOPE! Wasp Nest Killer Spray (600ml) | 5m Power Spray Wasp and Hornet Killer for Indoor & Outdoor Use | Instant Knockdown | Non-Foaming Easy Clean-Up

NOPE!£14.2935 rev

1mo ago

KARLSTEN Wasp & Nest Killer Powder 300g Fast Acting Insect Control for Wasps and Nests

Karlsten£12.6131 rev

3mo ago

Wasp & Hornet Nest Destroyer 600ml - 5m Power Jet Wasp & Hornet Nest Destroyer Aerosol Professional Strength Fast Knockdown Insecticide for Indoor & Outdoor Nests Long Range Precision Treatment

READY STEADY DEFEND£13.8851 rev

4mo ago

Wasp & Hornet Killer Spray 300ml Fast Acting Aerosol Insecticide Professional Strength for Indoor & Outdoor Use Surface & Nest Treatment Kills Flying & Crawling Insects Fast Knockdown Action

READY STEADY DEFEND£10.1724 rev

4mo ago

Wasp Nest Killer Spray 300ml Fast-Acting Aerosol for Indoor & Outdoor Use Powerful Safe & Effective Wasp Spray

Pest strike£7.9733 rev

6mo ago

What buyers say about wasp nest killer

What buyers praise and complain about, mined from review topics.

What buyers love

Spray/Flow19%

“Good spray”

Pest/Insect Control15%

“Performance is impressive for occasional household pest control”

Advertised Vs Actual Product11%

“As advertised”

Quality-Overall9%

“Extremely effective”

Ease Of Use9%

“It is straightforward to use”

Value For Money7%

“Excellent value for money”

Strength5%

“Very effective and fast acting”

Efficiency4%

“Does the job efficiently”

Instructions/User Manual/Troubleshooting2%

“The instructions are quite clear”

Functionality-Overall2%

“Worked”

What buyers complain about

Functionality-Overall18%

“not effective”

Pest/Insect Control13%

“Didn't kill the wasp nest”

Spray/Flow10%

“Doesnt spray far enough”

Value For Money9%

“Complete waste of money”

Quality-Overall7%

“Although maybe no the best build quality”

Ease Of Use5%

“Not easy to use and not effective”

Size-Overall4%

“Quite small canister”

Smell2%

“It's got a very strong fly spray odour”

Strength2%

“Not the most effective”

Advertised Vs Actual Product1%

“Inaccurate product description, beware”

Top return reasons

Functionality-Overall23%

Spray/Flow21%

Size-Overall9%

Defective Material/Parts8%

Leak-Proof7%

Pest/Insect Control6%

Advertised Vs Actual Product4%

Ease Of Use4%

Value For Money3%

Quality-Overall2%

Common questions

Is wasp nest killer profitable to sell on Amazon United Kingdom?: The niche generates £529K/yr across 20 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is +646.1%. Flapen's verdict: Worth a look (63/100).
How competitive is the wasp nest killer niche?: 10 brands and 120 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in wasp nest killer?: Top complaints mined from reviews: Functionality-Overall, Pest/Insect Control, Spray/Flow. The return rate is 0.4%.
When does demand for wasp nest killer peak?: Demand peaks in Jun–Jul–Aug; the busiest month runs 74.8× the quietest.
What does it cost to enter the wasp nest killer niche?: Listings span £4.00–£14.29; the average listing price is £9.38 (sweet spot $15–$100). The average incumbent carries 1,946 reviews — the moat a new listing must climb.