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Washing Machine Stand

Fail

Demand is soft, at -13.0% this quarter, so Washing Machine Stand is a Fail.

Flapen Score
48
48 / 100
Ranks 3,444 of 5,777 Home & Garden niches · −3 vs the category median of 51
Market size
£86K/yr66K searches / yr
90-day growth
-13.0%search demand this quarter
Competition
41%top-5 click share · 36 brands · 60 sellers

Flapen Score

Washing Machine Stand against its category

The dotted line is the Home & Garden average. Past it, Washing Machine Stand is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Washing Machine Stand market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Washing Machine Stand 66K times last year and spent an estimated £86K. The top 5 brands take 50% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

2.3% of searches ended in a purchase last week.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £86K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
-13.0%
Conversion, latest week
2.3%
Market size, estimated
£86Ka year
Top search term
washing machine stand26K searches a year

02 · Price

A sale here is worth £56.47.

Listings sell for £56.47 on average, from £6.71 to £147.09. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £56.47 that is £0 to £6K a year per listing.

Average price
£56.47inside the $15 to $100 sweet spot
Price range
£6.71–£147.09
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£6K
Returns
4.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #78 within Storage & Organisation. It carries 948 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
76%
Out of stock, average day
14.9%
Average rank
#78in Storage & Organisation
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
948per listing
Listings tracked
50

04 · Newcomers

Amazon counts 5 of last year's 18 launches as successful.

18 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
5Amazon's first-year sales bar
Average brand age
28 months

Products

Top Washing Machine Stand products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

36 falling

Sellers

60

Top-5 brand share

50%

Top 20: 87%

Top-5 click share

41%

Top 20: 76%

Open market

42%

  • SSEHCWAN13%
  • W B D WEIBIDA11%
  • Teodute9%
  • Hacaroa9%
  • NIUXX8%
  • woshapce7%

Demand

Washing Machine Stand search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Prime Day '26FebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.4× · 6 of 12 months tracked

Search terms

Top Washing Machine Stand search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • washing machine stand26K/yr
  • tumble dryer stand16K/yr
  • washer dryer stand7K/yr
  • appliance stand5K/yr
  • washing machine pedestal6K/yr
  • washing machine base6K/yr

Reviews and returns

What reviews say buyers love and hate about Washing Machine Stand

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall10%−0.15

Not fit for purpose

The bolts supplied with this item were too short

size of screws are not supplied

Instructions/User Manual/Troubleshooting9%

Instructions are very poor

the diagram in the instructions is wrong

They lack instructions although to be fair

Strength7%+1.63

Looks flimsy,

too weak for them

This item is very flimsy

Value For Money5%

it was one of the more expensive options

Expensive

It is not worth even 1p

Paint Quality4%−0.05

all four had poor quality paint applied with scratches on them all

Badly applied paint and wheel rivets

poorly painted which would not effect use just the bolt is my concern due to putting a heavy object on not sure if this will effect the use

Love

Strength25%+1.63

Strong and sturdy

good sturdy unit

Well made and stable

Quality-Overall18%+0.86

High quality and very adjustable

Excellent product

Really really well-made

Advertised Vs Actual Product7%+0.09

Does the job

Works as described

Just what I needed

Ease Of Use6%+0.49

it just makes them so easy to move around

easy to use

Makes life easier

Assembly/Installation6%+0.47

Easy to construct

Easy to assemble

definitely easy to install

Return

4.4% Return rate 51% Fixable by listing

Size-Overall44%▅▇▆▆▇█

Not fit for purpose

The bolts supplied with this item were too short

size of screws are not supplied

Functionality-Overall7%▅▅█▆▅▄

We purchased to put under our stacked Miele washing machine and dryer and it could not hold both

Failed to cure the problem

This dolly really only works one way

Compatibility-Overall7%▅██▇▃▅
Defective Material/Parts7%█▃▆█▄▄
Mechanism Issues5%▆▄▅▅█▆

FAQ

Common Washing Machine Stand questions

Answered from the same tracked data.