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Vortex Air Bladeless Fan

Pass

Vortex Air Bladeless Fan scores 73 out of 100, a Pass. Shoppers spend $328K a year here, search demand grew >1,000% this quarter, and returns run at 0.6% of orders.

Flapen Score
73
73 / 100
Top 2% of 5,777 Home & Garden niches · +22 vs the category median of 51
Market size
£328K/yr443K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
31%top-5 click share · 42 brands · 98 sellers

Flapen Score

Vortex Air Bladeless Fan against its category

The dotted line is the Home & Garden average. Past it, Vortex Air Bladeless Fan is stronger. Inside it, weaker.

73Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vortex Air Bladeless Fan market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Vortex Air Bladeless Fan 443K times last year and spent an estimated £328K. The top 5 brands take 49% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 73 out of 100, a Pass.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 443K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £328K a year.

Searches, last 12 months
443K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
0.8%
Market size, estimated
£328Ka year
Peak month
May21.0× the quietest month
Top search term
vortex air bladeless fan hot and cold142K searches a year

02 · Price

A sale here is worth £90.25.

Listings sell for £90.25 on average, from £17.62 to £258.50. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £90.25 that is £0 to £9K a year per listing.

Average price
£90.25inside the $15 to $100 sweet spot
Price range
£17.62–£258.50
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£9K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 20.5% of listings are out of stock. The average listing ranks #193 within Heating, Cooling & Air Quality. It carries 1,314 reviews at 3.83 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
60%
Out of stock, average day
20.5%
Average rank
#193in Heating, Cooling & Air Quality
Average rating
3.83 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,314per listing
Listings tracked
65

04 · Newcomers

Amazon counts 21 of last year's 27 launches as successful.

27 products launched here in the last 12 months. Amazon counts 21 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
27
Successful launches
21Amazon's first-year sales bar
Average brand age
22 months

Products

Top Vortex Air Bladeless Fan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

£0£10K£20K£30K£39K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

42 rising

Sellers

98

Top-5 brand share

49%

Top 20: 83%

Top-5 click share

31%

Top 20: 64%

Open market

48%

  • Russell Hobbs17%
  • Pro Breeze12%
  • HOTSNAP7%
  • Izbdcy6%
  • DREO6%
  • MoraRise4%

Demand

Vortex Air Bladeless Fan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 21.0×

Search terms

Top Vortex Air Bladeless Fan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vortex air bladeless fan hot and cold142K/yr
  • vortex air75K/yr
  • bladeless desk fan35K/yr
  • vortex air pro plus20K/yr
  • vortex air bladeless fan49K/yr
  • vortex air pro14K/yr
  • large bladeless tower fan12K/yr
  • vortex air fan12K/yr
  • desk bladeless fan12K/yr
  • tronic bladeless fan10K/yr

Reviews and returns

What reviews say buyers love and hate about Vortex Air Bladeless Fan

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money16%−0.01

half the price

a bit pricey

Too expensive

Quality-Overall13%−0.08

The quality feels very cheap

low quality product

Poor quality

Strength7%−0.06

not very steady

Just so weak

again, just not that strong

Size-Overall6%

Quite small

not near the size they show

It is really big

Noise Level5%+1.54

is already making a clicking sound as it turns

however its quite loud

It is noisy

Love

Value For Money15%−0.01

Money well spent

much cheaper

Good value for money

Quality-Overall12%−0.08

A+ quality

Really nice build quality

Very reasonable quality at a good market price

Noise Level12%+1.54

Quiet and Powerful

Its quiet

Quiet and fairly powerful

Remote Control7%+0.71

Remote control is excellent

remote works great

Remote easy to use

Ease Of Use5%+0.54

Easy to Use

Easy to control

Easy to operate

Return

0.6% Return rate 22% Fixable by listing

Functionality-Overall22%▇▄█▆▆▇

Not effective

Stopped working

Did not work

Strength17%▄▅▅▃█▇

not very steady

Just so weak

again, just not that strong

Size-Overall14%▅█▆▇▆▅

Quite small

not near the size they show

It is really big

Quality-Overall7%▁█▃▅▅▆

The quality feels very cheap

low quality product

Poor quality

Value For Money6%▆▆▃▇▆█

half the price

a bit pricey

Too expensive

FAQ

Common Vortex Air Bladeless Fan questions

Answered from the same tracked data.