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Voile Curtains 90 Drop Pair

Fail

Shoppers spend only $32K a year here, so Voile Curtains 90 Drop Pair is a Fail.

Flapen Score
37
37 / 100
Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 51
Market size
£32K/yr273K searches / yr
90-day growth
-9.0%search demand this quarter
Competition
39%top-5 click share · 14 brands · 16 sellers

Flapen Score

Voile Curtains 90 Drop Pair against its category

The dotted line is the Home & Garden average. Past it, Voile Curtains 90 Drop Pair is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Voile Curtains 90 Drop Pair market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Voile Curtains 90 Drop Pair 273K times last year and spent an estimated £32K. The top 5 brands take 71% of clicks. Demand peaks in Sep. Flapen scores it 37 out of 100, a Fail.

01 · Demand

1.0% of searches ended in a purchase last week.

Shoppers searched for this 273K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months
273K
Growth, 90 days vs prior 90
-9.0%
Conversion, latest week
1.0%
Market size, estimated
£32Ka year
Peak month
September2.1× the quietest month
Top search term
voile curtains 90 drop pair101K searches a year

02 · Price

A sale here is worth £11.33.

Listings sell for £11.33 on average, from £4.98 to £28.39. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £11.33 that is £1K to £3K a year per listing.

Average price
£11.33under the $15 to $100 sweet spot
Price range
£4.98–£28.39
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
3.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #67 within Window Treatments. It carries 3,348 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
84%
Out of stock, average day
5.8%
Average rank
#67in Window Treatments
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,348per listing
Listings tracked
37

04 · Newcomers

Amazon counts 1 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Voile Curtains 90 Drop Pair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

£0£2K£3K£5K£6K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

16

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

39%

Top 20: 80%

Open market

22%

  • Pacok26%
  • PONY DANCE18%
  • John Aird13%
  • GFCC8%
  • Deconovo7%
  • Megachest7%

Demand

Voile Curtains 90 Drop Pair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.1×

Search terms

Top Voile Curtains 90 Drop Pair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • voile curtains 90 drop pair101K/yr
  • voile curtains 72 drop pair34K/yr
  • eyelet voile curtain9K/yr
  • voiles 90 drop pair12K/yr
  • patterned voile curtains11K/yr
  • tab top voile curtains11K/yr
  • privacy curtain10K/yr
  • white voile curtains 90 drop12K/yr
  • semi sheer curtains10K/yr
  • voile curtains 84 drop pair8K/yr

Reviews and returns

What reviews say buyers love and hate about Voile Curtains 90 Drop Pair

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Thickness17%−0.13

slightly thinner than expected

thicker than I expected I thought they would be silky

Thicker than expected

Quality-Overall9%+2.44

it is not as good as I expected it to be

Not the best quality

I was worried the quality wouldnt be good as they were so cheap

Color8%−0.05

Not very white its an off white

they are not the same shade of white

Durability8%−0.03

Creases dropped 2 weeks after hanging

However I do not think it will last long as material is thin

Value For Money6%−0.03

looks much more expensive than the price suggests

Not worth for value for money

Love

Quality-Overall27%+2.44

Decent quality

Nice quality curtains

Good quality voile

Value For Money22%−0.03

Great value for money

Good value for money

Amazing Price

Size-Overall10%+0.76

Perfect fit

Very easy to fit

The rod fits

Upholstery/Fabric Quality7%+0.57

Good quality fabric

The fabric is of a very high quality

its quite shiny fabric

Advertised Vs Actual Product7%

Exactly what I wanted

do the job perfectly as intended

As described

Return

3.0% Return rate 65% Fixable by listing

Size-Overall31%▆▇█▇▇█

The curtains are too long for my window at 150cm by 200cm

They could be a little wider though

The only thing I would be cautious about is making sure you measure your window as the ones I brought were very slightly too small

Color24%██▆▆▇▇

Not very white its an off white

they are not the same shade of white

Material Quality11%█▅▅█▇▃

However, it does have this plastic like feeling to it and feels almost staticy

Quality-Overall10%█▆▆▄▅▆

it is not as good as I expected it to be

Not the best quality

I was worried the quality wouldnt be good as they were so cheap

Thin8%█▇▇▆▇▆

FAQ

Common Voile Curtains 90 Drop Pair questions

Answered from the same tracked data.