vitax q4 fertiliser
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible18.7%search→purchase rate — share of searches ending in a sale
Review moat
Great312.92avg incumbent reviews — the moat a new listing must climb
Avg price
Great£18.13avg listing price — sweet spot $15–$100
Price range
Great£6.18–£46.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+5.5%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£94K£94K/yr · 28K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, vitax q4 fertiliser is a £94K/yr Amazon United Kingdom market (28K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Skip it — 47/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
vitax q4 fertiliser market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- £54K–£73K
- units × avg price
- Conversion rate
- 18.7%
- Avg BSR
- #194
- Page quality
- 0%
- Prime
- 31%
- Sponsored
- 31%
- Out of stock
- 5.9%
- Avg brand age
- 51 months
- Avg seller age
- 190 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 rising
Sellers
63
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
2%
- Vitax Ltd78%
- Garden & Outdoors6%
- ASA5%
- caprican4%
- Generic3%
- TOP SAVER2%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +5.5% search growth over the last 90 days.Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 23.2×
Top vitax q4 fertiliser search terms
- vitax q49K/yr
- vitax q4 fertiliser7K/yr
- q4 plant food4K/yr
- q4 fertiliser4K/yr
Top vitax q4 fertiliser products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Vitax Q4 All Purpose Plant Food Fertiliser Enriched With Organic Nutrients More Flowers Bigger Yields Slow Release - 2.5 Kg
Vitax Ltd£9.014.6★1,732 rev
Vitax Q4 All Purpose Plant Food Fertiliser Enriched With Organic Nutrients More Flowers Bigger Yields Slow Release - 0.9 Kg
Vitax Ltd£6.224.6★1,732 rev
2X Vitax 4.5Kg Q4 Fertiliser
Vitax Ltd£29.324.6★50 rev
Vitax Q4 All Purpose Liquid Plant Feed Organic Nutrients Unique Formula Optimises Nutrient Uptake Concentrated Suitable For Indoor and Outdoor Use- 1 Litre (Makes Up To 50 Watering Cans Worth)
Vitax Ltd£6.584.7★60 rev
Vitax All Purpose Pelleted Fertilizer For Gardens Q4 4.5kg Per Tub (1 Tub)
Garden & Outdoors£17.594.7★20 rev
Newest
by launch date
Q4 Fertiliser 4.5kg All Purpose Plant Food for Vegetables Fruit Roses & Flowers Granular Garden Fertiliser for Growth & Blooms (Single Pack)
Generic£20.780 rev
Q4 All Purpose Liquid Plant Food Multi-Purpose Fertiliser with Organic Nutrients & Seaweed Liquid Feed for Flowers Fruits & Vegetables Bigger Plants & More Blooms 1L
HOCHSTE£13.301 rev
Vitax Q4 All Purpose Plant Food 4.5kg | Professional Pelleted Fertiliser with Organic Nutrients | Essential Trace Elements for Flowers Fruit & Veg | High Yield Slow Release Garden & Rose Fertilizer
caprican£16.534 rev
Vitax Organic Q4 All-Purpose Pelleted Fertiliser Premium Plant Food for Flowers Vegetables Fruit Roses & Lawns Easy-to-Use Nutrient-Rich Low-Dust Pellets (0.9Kg Pouch)
TOP SAVER£8.486 rev
Q4 All Purpose Premium Plant Food Enriched with Organic Nutrients Slow Release Fertiliser Bigger Yields More Flowers Essential Trace Elements for Flowers Fruit & Veg 4.5kg Tub
ASA£23.712 rev
Trending
90-day click momentumQ4 All Purpose Premium Plant Food Enriched with Organic Nutrients Slow Release Fertiliser Bigger Yields More Flowers Essential Trace Elements for Flowers Fruit & Veg 4.5kg Tub
ASA£23.714.0★
Q4 Fertiliser 4.5kg All Purpose Plant Food for Vegetables Fruit Roses & Flowers Granular Garden Fertiliser for Growth & Blooms (Single Pack)
Generic£20.780.0★
Vitax Q4 All Purpose Plant Food 4.5kg | Professional Pelleted Fertiliser with Organic Nutrients | Essential Trace Elements for Flowers Fruit & Veg | High Yield Slow Release Garden & Rose Fertilizer
caprican£16.535.0★
Q4 All Purpose Liquid Plant Food Multi-Purpose Fertiliser with Organic Nutrients & Seaweed Liquid Feed for Flowers Fruits & Vegetables Bigger Plants & More Blooms 1L
HOCHSTE£13.305.0★
Vitax Q4 All Purpose Plant Food Fertiliser Enriched With Organic Nutrients More Flowers Bigger Yields Slow Release - 0.9 Kg
Vitax Ltd£6.224.6★
What buyers say about vitax q4 fertiliser
What buyers praise and complain about, mined from review topics.What buyers love
“The quality seems good and consistent”
“Easy to use”
“Effective”
“As described”
“Good smell, very effective, I think”
“we did get some good croppage”
“Good size bag”
What buyers complain about
“Tad expensive at the time”
“these 10kg are quite difficult to manage”
“Discrepancy between product image”
Top return reasons
Common questions
- Is vitax q4 fertiliser profitable to sell on Amazon United Kingdom?
- The niche generates £94K/yr across 13 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +5.5%. Flapen's verdict: Skip it (47/100).
- How competitive is the vitax q4 fertiliser niche?
- 7 brands and 63 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in vitax q4 fertiliser?
- Top complaints mined from reviews: Value For Money, Weight Heavy, Advertised Vs Actual Product. The return rate is 0.0%.
- When does demand for vitax q4 fertiliser peak?
- Demand peaks in Mar–Apr–May–Jun; the busiest month runs 23.2× the quietest.
- What does it cost to enter the vitax q4 fertiliser niche?
- Listings span £6.18–£46.54; the average listing price is £18.13 (sweet spot $15–$100). The average incumbent carries 313 reviews — the moat a new listing must climb.