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Velvet Hair Bow

Fail

Prices span $2.52–$10.28, mostly outside the sweet spot, so Velvet Hair Bow is a Fail.

Flapen Score
38
38 / 100
Ranks 5,059 of 5,777 Home & Garden niches · −13 vs the category median of 51
Market size
£21K/yr128K searches / yr
90-day growth
-31.1%search demand this quarter
Competition
57%top-5 click share · 13 brands · 19 sellers

Flapen Score

Velvet Hair Bow against its category

The dotted line is the Home & Garden average. Past it, Velvet Hair Bow is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Velvet Hair Bow market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Velvet Hair Bow 128K times last year and spent an estimated £21K. The top 5 brands take 70% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -31.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.

Searches, last 12 months
128K
Growth, 90 days vs prior 90
-31.1%
Conversion, latest week
3.5%
Market size, estimated
£21Ka year
Peak month
December47.5× the quietest month
Top search term
burgundy bows33K searches a year

02 · Price

A sale here is worth £4.85.

Listings sell for £4.85 on average, from £2.52 to £10.28. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £4.85 that is £485 to £1K a year per listing.

Average price
£4.85under the $15 to $100 sweet spot
Price range
£2.52–£10.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£485–£1K
Returns
2.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 30.4% of listings are out of stock. The average listing ranks #394 within Sewing. It carries 171 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
88%
Out of stock, average day
30.4%
Average rank
#394in Sewing
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
171per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
22 months

Products

Top Velvet Hair Bow products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£9K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

19

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

24%

  • Italian Options29%
  • TIHNY21%
  • sourcing map8%
  • LUFFLOK7%
  • WIURGOHA6%
  • PATIKIL6%

Demand

Velvet Hair Bow search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 47.5×

Search terms

Top Velvet Hair Bow search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • burgundy bows33K/yr
  • burgundy bow11K/yr
  • burgundy bows for christmas tree29K/yr
  • burgundy velvet bows for christmas tree10K/yr
  • burgandy bows4K/yr
  • burgundy velvet bows11K/yr
  • burgundy christmas bows6K/yr
  • burgundy christmas tree bows7K/yr
  • burgundy velvet bow4K/yr
  • burgundy bows for tree5K/yr

Reviews and returns

What reviews say buyers love and hate about Velvet Hair Bow

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money50%−0.30

Soooo overpriced

Really silly pricing for the value offered

Well overpriced

Color25%+0.27

Nice shape colour didnt match

Love

Quality-Overall13%+1.20

Pretty bows - good quality and price

Great quality

The quality is good for the price

Color12%+0.27

Beautiful colour velvet bows

stylish look compared to bright colours

The burgundy colour is rich and festive, and the velvet material feels soft, and much nicer than standard fabric bows

Shape/Style11%−0.05

elevate the overall look

Nice bow

90s-style look that works especially well with classic decorations

Material Quality10%+1.27

The velvet material feels decent quality

Good material

The velvet material feels soft and good quality, and they dont look cheap

Ease Of Use10%+0.54

Easy to use

Very easy to attach

they are easy to fix with minimal fuss

Return

2.3% Return rate 72% Fixable by listing

Color52%▅▁▅▅▆█

Nice shape colour didnt match

Size-Overall16%▁▆▁▆█▁
Quality-Overall12%▅▁█▁▁▁
Wrinkles8%▁█▁▁▁▁
Defective Material/Parts4%▁█▁▁▁▁

FAQ

Common Velvet Hair Bow questions

Answered from the same tracked data.