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Velux Window Blinds

Maybe

Products sell for $35.10 on average, inside the sweet spot. But buyers convert on only 0.8% of searches, so Velux Window Blinds is a Maybe.

Flapen Score
57
57 / 100
Top 26% of 5,777 Home & Garden niches · +6 vs the category median of 51
Market size
£53K/yr195K searches / yr
90-day growth
+90.7%search demand this quarter
Competition
41%top-5 click share · 20 brands · 27 sellers

Flapen Score

Velux Window Blinds against its category

The dotted line is the Home & Garden average. Past it, Velux Window Blinds is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Velux Window Blinds market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Velux Window Blinds 195K times last year and spent an estimated £53K. The top 5 brands take 73% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 195K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +90.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months
195K
Growth, 90 days vs prior 90
+90.7%
Conversion, latest week
0.8%
Market size, estimated
£53Ka year
Top search term
velux blackout blinds32K searches a year

02 · Price

A sale here is worth £35.10.

Listings sell for £35.10 on average, from £5.68 to £94.53. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £35.10 that is £0 to £4K a year per listing.

Average price
£35.10inside the $15 to $100 sweet spot
Price range
£5.68–£94.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£4K
Returns
1.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #82 within Window Treatments. It carries 2,302 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
58%
Out of stock, average day
1.6%
Average rank
#82in Window Treatments
Average rating
4.44 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,302per listing
Listings tracked
43

04 · Newcomers

Amazon counts 1 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
1Amazon's first-year sales bar
Average brand age
31 months

Products

Top Velux Window Blinds products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£9K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

27

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

41%

Top 20: 78%

Open market

23%

  • VELUX26%
  • Bloc Blinds17%
  • moonice11%
  • BKSAI10%
  • Itzala10%
  • NVGVUP4%

Search terms

Top Velux Window Blinds search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • velux blackout blinds32K/yr
  • skylight blinds29K/yr
  • velux window blinds48K/yr
  • velux blinds26K/yr
  • roof window blinds13K/yr
  • loft window blinds10K/yr
  • velux blind9K/yr
  • attic window blinds8K/yr
  • skylight blinds for roof windows5K/yr
  • blinds for velux roof windows4K/yr

Reviews and returns

What reviews say buyers love and hate about Velux Window Blinds

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness12%−0.10

adhesion was poor

But adhesion does not work

Sticky adhesives are not that great

Smell10%−0.08

it has a very bad chemical smell

smells awful

The box smells strongly of plastic

Magnetic Strength/Adsorption6%−0.06

Magnets are crap

Not magnetic

Magnets don't work

Heating6%−0.02

comes unstuck in heat

the heat coming off them is horrendous

It creates too much of a heat build up

Velcro Quality6%−0.04

We also noticed that the Velcro adhesive wasnt very strong

Velcro doesn't stick

The Velcro that comes with them is not strong enough

Love

Quality-Overall15%+0.93

Excellent Product

Overall, good in a pinch,

Great quality not flimsy at all

Ease Of Use12%+0.76

Easy to put on

Easy to use

and easy to take on and off

Value For Money11%+0.74

Price was very reasonable

Good for the money

Excellent value

Assembly/Installation10%+0.79

easy to assemble

Easy to install

Easy to set up

Size-Overall10%+0.60

perfect fit

fits the standard fittings

Easy to fit

Return

1.4% Return rate 57% Fixable by listing

Size-Overall45%▄██▇▆▆

too small

Wrong size

which was oversized

Quality-Overall7%█▄▇▇▅▅

Quality of these blinds are poor

Waste product

Poor quality

Smell6%█▂▂▃▂▃

it has a very bad chemical smell

smells awful

The box smells strongly of plastic

Functionality-Overall6%▅▅█▄▇▄
Adhesion/Stickiness5%█▄▄▄▅▆

adhesion was poor

But adhesion does not work

Sticky adhesives are not that great

FAQ

Common Velux Window Blinds questions

Answered from the same tracked data.