Vegetable Compost
FailShoppers spend only $19K a year here, so Vegetable Compost is a Fail.
- Flapen Score
- 49 / 100Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 5149
- Market size
- £19K/yr17K searches / yr
- 90-day growth
- +18.2%search demand this quarter
- Competition
- 61%top-5 click share · 12 brands · 38 sellers
Flapen Score
Vegetable Compost against its category
The dotted line is the Home & Garden average. Past it, Vegetable Compost is stronger. Inside it, weaker.
Market
The Vegetable Compost market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Vegetable Compost 17K times last year and spent an estimated £19K. The top 5 brands take 74% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 49 out of 100, a Fail.
01 · Demand
9.7% of searches ended in a purchase last week.
Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +18.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £19K a year.
- Searches, last 12 months
- 17K
- Growth, 90 days vs prior 90
- +18.2%
- Conversion, latest week
- 9.7%
- Market size, estimated
- £19Ka year
- Peak month
- April23.8× the quietest month
- Top search term
- vegetable compost12K searches a year
02 · Price
A sale here is worth £12.00.
Listings sell for £12.00 on average, from £6.74 to £20.68. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £12.00 that is £1K to £3K a year per listing.
- Average price
- £12.00under the $15 to $100 sweet spot
- Price range
- £6.74–£20.68
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #68 within Soils, Mulches & Planting Media. It carries 2,268 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 38%
- Out of stock, average day
- 9.4%
- Average rank
- #68in Soils, Mulches & Planting Media
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,268per listing
- Listings tracked
- 16
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Vegetable Compost products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Miracle-Gro PEAT FREE Premium Fruit & Vegetable Compost with Organic Plant Food 40 litre
- Price
- £9.46
- Rating
- 4.4/5
- Reviews
- 179
- Age
- 2y ago
Miracle-Gro Performance Organic Fruit & Vegetable Compost - 40 Litre Bag
- Price
- £10.65
- Rating
- 4.5/5
- Reviews
- 993
- Age
- 6y ago
Miracle-Gro PEAT FREE Premium All Purpose Compost with Organic Plant Food 40 Litres
- Price
- £7.13
- Rating
- 4.5/5
- Reviews
- 593
- Age
- 5y ago
Hardys 60L Multi Purpose Compost - Potting & Seed Compost for Outdoor Plants | All Purpose Indoor Plants Potting | Nutrient Rich Fertiliser for Garden Pots Planter Beds
- Price
- £10.92
- Rating
- 4.5/5
- Reviews
- 4,280
- Age
- 2y ago
Dorman & Walsh 60L Multipurpose Compost Nutrient Rich for Potting Seeding
- Price
- £9.82
- Rating
- 4.4/5
- Reviews
- 194
- Age
- 4mo ago
Trending
90-day click momentum
50 Litres Great Home Growing Salad & Vegetables Grower Bags
- Price
- £10.95
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 2y ago
GreenBrokers C1161 20Ltr Organic All Purpose Potting Compost Enriched with Nutrients-Expands
- Price
- £8.13
- Rating
- 4.4/5
- Reviews
- 8,941
- Age
- 6y ago
Dorman & Walsh 60L Multipurpose Compost Nutrient Rich for Potting Seeding
- Price
- £9.82
- Rating
- 4.4/5
- Reviews
- 194
- Age
- 4mo ago
Pelle & Sol 120L Multi Purpose Compost - Compost for Outdoor Plants & Soil for Plants Indoors - Potting Soil for Pots Plants Outdoor - All Purpose Nutrient Rich Fertiliser Houseplant Potting Mix
- Price
- £20.68
- Rating
- 4.5/5
- Reviews
- 6,103
- Age
- 1y ago
Green Haven 10L Multi Purpose Compost Peat Free Nutrient Rich Potting Compost for Plants Vegetables & Flowers Suitable for Indoor & Outdoor Use
- Price
- £6.74
- Rating
- 4.5/5
- Reviews
- 1,888
- Age
- 5y ago
Newest
by launch dateDorman & Walsh 60L Multipurpose Compost Nutrient Rich for Potting Seeding
- Price
- £9.82
- Rating
- 4.4/5
- Reviews
- 194
- Age
- 4mo ago
TerraGrade Multipurpose Compost 60L | Premium Potting & Garden Soil for Indoor & Outdoor Plants | Nutrient Rich Compost for Vegetables Seeds Seedlings & Houseplants | Moisture Retentive Root Boostin
- Price
- £10.00
- Rating
- 4.5/5
- Reviews
- 356
- Age
- 4mo ago
Pelle & Sol 120L Multi Purpose Compost - Compost for Outdoor Plants & Soil for Plants Indoors - Potting Soil for Pots Plants Outdoor - All Purpose Nutrient Rich Fertiliser Houseplant Potting Mix
- Price
- £20.68
- Rating
- 4.5/5
- Reviews
- 6,103
- Age
- 1y ago
Munnie 60L Multi-Purpose Compost Soil Bag Eco-Friendly Seed Compost for Outdoor Plants Nutrient-Rich Potting Mix for Garden Indoor Use Houseplants Pots and Seed Starting
- Price
- £10.00
- Rating
- 4.6/5
- Reviews
- 1,914
- Age
- 2y ago
50 Litres Great Home Growing Salad & Vegetables Grower Bags
- Price
- £10.95
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
38
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
21%
- Miracle-Gro49%
- Pelle & Sol8%
- Hardys6%
- Dorman & Walsh6%
- Jamieson Brothers5%
- GROWMOOR5%
Demand
Vegetable Compost search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 23.8×
Reviews and returns
What reviews say buyers love and hate about Vegetable Compost
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Inconsistent quality
some rubbish lower quality brand
Not great quality
Not for the Seeds & Seedlings, Be Aware
Seeds I would have expected to perform well have been poor to germinate and grow
Nothing grew
Dries out fast
Too dry
Doesnt seem to retain moisture
less than half the price
It isn't cheap
Costly
Its not same as shown
False advertising
Not as advertised
Love
Affordable quality
Brilliant quality
Great quality for all my plants
Grow well
Plants are growing well
plants are growing wonderfully
Good Price
Best value
Good value for money
As advertised
Exactly what I ordered
As described
Easy to use
easy to apply
easy to handle
Return
0.0% Return rate 51% Fixable by listing
The bag size was larger than I expected
Big bag
Too small
Its not same as shown
False advertising
Not as advertised
doesn't absorb water
it doesnt absorb water well
Not as good as I thought it would as water just sits on the surface
less than half the price
It isn't cheap
Costly
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vegetable Compost questions
Answered from the same tracked data.