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Vax Dual Power Carpet Cleaner

Fail

The top 5 brands take 100% of clicks, so Vax Dual Power Carpet Cleaner is a Fail.

Flapen Score
35
35 / 100
Ranks 5,308 of 5,777 Home & Garden niches · −16 vs the category median of 51
Market size
£83K/yr23K searches / yr
90-day growth
+0.9%search demand this quarter
Competition
75%top-5 click share · 2 brands · 100 sellers

Flapen Score

Vax Dual Power Carpet Cleaner against its category

The dotted line is the Home & Garden average. Past it, Vax Dual Power Carpet Cleaner is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vax Dual Power Carpet Cleaner market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Vax Dual Power Carpet Cleaner 23K times last year and spent an estimated £83K. All 2 brands take every click. Demand peaks in Jan–Oct. Flapen scores it 35 out of 100, a Fail.

01 · Demand

3.8% of searches ended in a purchase last week.

Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.

Searches, last 12 months
23K
Growth, 90 days vs prior 90
+0.9%
Conversion, latest week
3.8%
Market size, estimated
£83Ka year
Peak month
October2.4× the quietest month
Top search term
vax compact power carpet cleaner8K searches a year

02 · Price

A sale here is worth £95.75.

Listings sell for £95.75 on average, from £35.14 to £133.54. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £95.75 that is £0 to £10K a year per listing.

Average price
£95.75inside the $15 to $100 sweet spot
Price range
£35.14–£133.54
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£10K
Returns
3.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

64% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #33 within Vacuums & Floor Care. It carries 2,788 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
82%
Out of stock, average day
0.0%
Average rank
#33in Vacuums & Floor Care
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,788per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Vax Dual Power Carpet Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

£0£8K£17K£25K£33K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

100

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Vax91%
  • Swan9%

Demand

Vax Dual Power Carpet Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct · busiest ÷ quietest = 2.4×

Search terms

Top Vax Dual Power Carpet Cleaner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vax compact power carpet cleaner8K/yr
  • vax dual power pet advance carpet cleaner7K/yr
  • vax rapid power pro upright carpet cleaner2K/yr
  • swan carpet cleaner4K/yr
  • vax carpet cleaner upright2K/yr

Reviews and returns

What reviews say buyers love and hate about Vax Dual Power Carpet Cleaner

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Ease Of Cleaning17%+1.41

whats worse is it doesnt really clean

it is difficult to get it clean

Worse cleaner ever

Durability11%−0.14

Broke after first use

poor durability

Didnt last

Weight Heavy9%

A little heavier than hoped

heavy for some

Very heavy

Quality-Overall6%

Poor quality control

shoddy quality

Poor Quality

Leak-Proof5%

Water keeps leaking

It leaks

mine leaks

Love

Ease Of Cleaning35%+1.41

Cleans like a dream

Cleans well

Cleans brilliantly

Value For Money12%+0.79

Excellent Value For Money

Brilliant for the money

Worth it

Ease Of Use11%+1.05

Ease of use

The machine is very easy to use

pretty simple to do

Quality-Overall8%

Amazing quality

This is a quality cleaner

Looks Well made

Efficiency5%+0.64

Works really well

Does the job

Does the job well

Return

3.0% Return rate 8% Fixable by listing

Functionality-Overall20%▆▅▅▅██

Function also isnt very great

It does not do good at all

Doesnt work

Leak-Proof13%▆▂▆█▆▆

Water keeps leaking

It leaks

mine leaks

Ease Of Cleaning11%▅▆█▅▇▆

whats worse is it doesnt really clean

it is difficult to get it clean

Worse cleaner ever

Weight Heavy9%█▄▆▆▇▄

A little heavier than hoped

heavy for some

Very heavy

Size-Overall6%▁▃█▇▆▃

FAQ

Common Vax Dual Power Carpet Cleaner questions

Answered from the same tracked data.