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Vax Blade 4 Head Replacement

Fail

The top 5 brands take 97% of clicks, so Vax Blade 4 Head Replacement is a Fail.

Flapen Score
37
37 / 100
Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 51
Market size
£28K/yr28K searches / yr
90-day growth
-16.4%search demand this quarter
Competition
75%top-5 click share · 6 brands · 33 sellers

Flapen Score

Vax Blade 4 Head Replacement against its category

The dotted line is the Home & Garden average. Past it, Vax Blade 4 Head Replacement is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vax Blade 4 Head Replacement market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Vax Blade 4 Head Replacement 28K times last year and spent an estimated £28K. The top 5 brands take 97% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-16.4%
Conversion, latest week
3.4%
Market size, estimated
£28Ka year
Top search term
vax blade 4 head replacement13K searches a year

02 · Price

A sale here is worth £28.51.

Listings sell for £28.51 on average, from £5.04 to £107.38. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £28.51 that is £0 to £3K a year per listing.

Average price
£28.51inside the $15 to $100 sweet spot
Price range
£5.04–£107.38
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
2.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #373 within Vacuums & Floor Care. It carries 110 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
69%
Out of stock, average day
11.5%
Average rank
#373in Vacuums & Floor Care
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
110per listing
Listings tracked
13

04 · Newcomers

Amazon counts 1 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
26 months

Products

Top Vax Blade 4 Head Replacement products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

£0£3K£6K£8K£11K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

33

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Duraspares54%
  • Spares2go19%
  • Masterpart15%
  • Poweka5%
  • Vax5%
  • XNBTFK3%

Demand

Vax Blade 4 Head Replacement search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500DecJanFebMarAprMayJunJul

Peak months: Jan, Dec · busiest ÷ quietest = 2.0× · 8 of 12 months tracked

Search terms

Top Vax Blade 4 Head Replacement search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vax blade 4 head replacement13K/yr
  • vax blade 4 spare parts11K/yr
  • vax head replacement4K/yr

Reviews and returns

What reviews say buyers love and hate about Vax Blade 4 Head Replacement

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Ease Of Cleaning14%−0.06

I wouldn't recommend this cleaner

Initially a little awkward to clean out

does not allow dirt to go past the entry point of the dirt collection

Quality-Overall12%−0.04

Rubbish

Bit cheaply made

Poor quality product

Durability11%−0.19

Broke after 5 months

Did not last as expected

cannot recommend this product given its lack of durability

Size-Overall10%+1.18

dont fit

Smaller than expected

It didn't fit

Compatibility-Overall7%−0.12

Item clearly doesn't work in a Vax Blade 4 as stated

Not compatible with the vax we had

Love

Size-Overall20%+1.18

Fitted and worked perfectly as described

Fitted Perfectly

Easy to fit

Quality-Overall14%−0.04

performs very well

Good Quality

Good performance

Ease Of Cleaning12%−0.06

Cleans well

Clean house

Excellent cleaner

Ease Of Use8%+0.26

Easy to use

easy to fit

This unit is easy to use

Value For Money8%+0.59

Was happy with the price

Good for the price

Excellent value for money

Return

2.2% Return rate 41% Fixable by listing

Size-Overall36%▆█▆▇█▆

dont fit

Smaller than expected

It didn't fit

Functionality-Overall16%▅▄█▇█▅

Avoid at all costs - it just does not work

wasn't quite working to its best

It turns at a much slower speed

Compatibility-Overall13%█▇▆▃▄▄

Item clearly doesn't work in a Vax Blade 4 as stated

Not compatible with the vax we had

Defective Material/Parts6%█▆▁▂▄▇
Weight Heavy5%▁▂▇█▅▇

FAQ

Common Vax Blade 4 Head Replacement questions

Answered from the same tracked data.