union jack table cloth
Worth a lookShows demand growing +393.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+393.4%90-day search growth — must beat 0% to launch
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Great308.65avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Price range
Okay£1.55–£22.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£5.43avg listing price — sweet spot $15–$100
Market size
Bad£2K£2K/yr · 5K searches
According to Flapen's Amazon United Kingdom niche tracking, union jack table cloth is a £2K/yr Amazon United Kingdom market (5K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 57/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
union jack table cloth market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- £4K–£5K
- units × avg price
- Conversion rate
- 6.7%
- Avg BSR
- #496
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 90%
- Out of stock
- 14.2%
- Avg brand age
- 41 months
- Avg seller age
- 190 days
Competition & brand share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
36
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
17%
- SHATCHI46%
- YAAVAAW11%
- ZSYIULIA10%
- Eurowrap6%
- Trimming Shop5%
- amscan5%
- Open — no brand owns it (8 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — +393.4% search growth over the last 90 days.Peak months: Apr, May · busiest ÷ quietest = 45.3×
Top union jack table cloth products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SHATCHI 137cm x 180cm Union Jack Plastic Deluxe Tablecover Tableware Party Supplies Disposables Britain Sporting Events Pub BBQ Royal Theme Table Decorations
SHATCHI£3.054.4★1,073 rev
Union Jack Plasticloth Tablecloth - 137cm x 182cm - Perfect Jubilee Accessory!
SHATCHI£3.124.4★564 rev
137 * 274cm Union Jack Table Cloth VE Day Flag Tablecloths Plastic Tablecover 2pcs Great British UK Flag Tablecloth for VE-Day 80th Anniversary Decorations Royal Union Jack Party Table Decorations
YAAVAAW£5.184.2★69 rev
Eurowrap Union Jack Party Tableware Set 25 Piece British Flag Plates Cups Napkins & Tablecover for VE Day Royal Celebrations Olympics Eurovision & Patriotic Events
Eurowrap£6.954.5★157 rev
Trimming Shop Union Jack Table Cover 137cm x 180cm Wipe-clean Plastic Tablecloth Great British Flag UK Tablecloth King Charles III Birthday Table Decorations Home Party Supplies
Trimming Shop£3.544.3★8 rev
Newest
by launch date
Everglit Union Jack Plastic Table Cloth: 130×220CM VE Day Flag Tablecloth British UK Flag Table Cover Decorations United Kingdom Royal Event Street Party Great Britain Celebrations Supplies(2 Pcs)
Everglit£5.0470 rev
MORAINJAY 2Pcs Union Jack Party Tablecloth for VJ Day 80th Anniversary UK British Flag Desgin Table Cloth for 80 Years Great Britain Union Jack Tableware Party Supplies
MORAINJAY£4.0765 rev
ZSYIULIA 2Pcs Union Jack Flag Table Cover 137x274cm Plastic Tablecloth Anniversary table cloth British Patriotic Decor for Outdoor Street Parties National Celebrations & UK Theme Events Table
ZSYIULIA£5.2714 rev
69Pcs Union Jack Party Tableware Set 2026 World Cup Table Decorations UK Flag Paper Plates Napkins Cups and Table Cloth Great Britain Dinnerware for Union Jack Royal Party
ZSYIULIA£9.587 rev
2Pcs Union Jack Party Decorations Tablecloths 137*274cm Union Jack Table Cloth Plastic Tablecover United Kingdom Tablecloth Britain Table Cloth for for 80 Years Victory In Europe WW2 1945-2025 Decor
yayafunfun£3.8754 rev
Trending
90-day click momentumEverglit Union Jack Plastic Table Cloth: 130×220CM VE Day Flag Tablecloth British UK Flag Table Cover Decorations United Kingdom Royal Event Street Party Great Britain Celebrations Supplies(2 Pcs)
Everglit£5.044.2★
SHATCHI Union Jack Toothpicks British Sandwich Flags Food Cupcake Cocktail Sticks Picks Tableware Kings Coronation Party Supplies Pub BBQ Royal Event Décor 50pcs
SHATCHI£2.544.5★
Baker Ross PJ144 Union Jack Table Covers - Pack of 2 Kings Union Jack Party Supplies and Decorations 165 x 137 cm
Baker Ross£5.664.0★
Union Jack Party Tableware Set 37Pcs VJ Day Flag Plastic Table Cloth Paper Plates Napkins UK Flag Great Britain Dinnerware Set for VJ Day 80th Anniversary Decorations Royal Union Jack Party Supplies
YAAVAAW£7.454.2★
2Pcs 274 * 137cm Union Jack Table Covers VJ Day England Table Cloth Union Jack Party Plastic Tablecloth GB Tablecover for Street Party Decor National Events King 80th UK Table Ware
RONGZUBAT£5.234.5★
What buyers say about union jack table cloth
What buyers praise and complain about, mined from review topics.What buyers love
“Good product”
“Easy to use”
What buyers complain about
“Cups are small”
“expensive”
Top return reasons
Common questions
- Is union jack table cloth profitable to sell on Amazon United Kingdom?
- The niche generates £2K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +393.4%. Flapen's verdict: Worth a look (57/100).
- How competitive is the union jack table cloth niche?
- 14 brands and 36 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 78% of demand.
- What do buyers complain about in union jack table cloth?
- Top complaints mined from reviews: Size-Overall, Value For Money. The return rate is 0.3%.
- When does demand for union jack table cloth peak?
- Demand peaks in Apr–May; the busiest month runs 45.3× the quietest.
- What does it cost to enter the union jack table cloth niche?
- Listings span £1.55–£22.76; the average listing price is £5.43 (sweet spot $15–$100). The average incumbent carries 309 reviews — the moat a new listing must climb.