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Union Jack Decorations

Maybe

An estimated 0.3% of orders come back. But shoppers spend an estimated $2K a year here, so Union Jack Decorations is a Maybe.

Filters Trending
Flapen Score
52
52 / 100
Top 44% of 5,777 Home & Garden niches · +1 vs the category median of 51
Market size
£2K/yr9K searches / yr
90-day growth
+218.2%search demand this quarter
Competition
49%top-5 click share · 18 brands · 40 sellers

Flapen Score

Union Jack Decorations against its category

The dotted line is the Home & Garden average. Past it, Union Jack Decorations is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Union Jack Decorations market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Union Jack Decorations 9K times last year and spent an estimated £2K. The top 5 brands take 75% of clicks. Demand peaks in Apr–May–Jul. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +218.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2K a year.

Searches, last 12 months
9K
Growth, 90 days vs prior 90
+218.2%
Conversion, latest week
3.5%
Market size, estimated
£2Ka year
Peak month
May14.8× the quietest month
Top search term
union jack decorations4K searches a year

02 · Price

A sale here is worth £5.31.

Listings sell for £5.31 on average, from £1.15 to £11.34. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £5.31 that is £0 to £531 a year per listing.

Average price
£5.31under the $15 to $100 sweet spot
Price range
£1.15–£11.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£531
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #664 within Party Supplies. It carries 485 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
97%
Out of stock, average day
6.9%
Average rank
#664in Party Supplies
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
485per listing
Listings tracked
29

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Union Jack Decorations products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.

£0£71£141£212£2831101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 falling

Sellers

40

Est. top-5 brand share

75%

Top 20: 100%

Est. top-5 click share

49%

Top 20: 88%

Open market

22%

  • SHATCHI46%
  • Eurowrap16%
  • ZSYIULIA6%
  • YAAVAAW4%
  • Flerramao4%
  • RMMD3%

Demand

Union Jack Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jul · busiest ÷ quietest = 14.8×

Search terms

Top Union Jack Decorations search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • union jack decorations4K/yr
  • union jack party decorations3K/yr
  • union jack party supplies1K/yr
  • union jack party1K/yr

Reviews and returns

What reviews say buyers love and hate about Union Jack Decorations

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Size-Overall”
0.3%of orders come back
“they are quite large though so bear that in mind”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Union Jack Decorations questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data