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Union Jack Cocktail Sticks

a small market ($2K/yr) — Union Jack Cocktail Sticks doesn't clear our bar today.

Flapen Score

43
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Market size 0Growth 71Conversion 96Competition 10Returns 99Price range 0Avg price 10Brand share 28Review moat 76Quality gap 45
This niche Category average

Is Union Jack Cocktail Sticks profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Union Jack Cocktail Sticks is a £2K/yr Amazon United Kingdom market (3K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in May. Verdict: Skip it — 43/100.

Union Jack Cocktail Sticks: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +53.2% over the last 90 days and 13.2% of searches end in a purchase.

£2K

revenue / yr

Units sold / yr750
Search volume / yr+53.2%3K
Conversion rate13.2%
Avg price£3.69

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers8 · 19
Top-5 product click share88%
Open market12%
Avg brand age30 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 8 products

Sponsored placement100%
New entrants (1y)2· 0 succeeded
Avg rating4.5★
Avg reviews474

Top Union Jack Cocktail Sticks products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

£0£248£497£745£9931101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

19

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

7%

  • SHATCHI50%
  • HOMAVEL14%
  • AhfuLife11%
  • YAAVAAW8%
  • Henbrui5%
  • JOVITEC5%
  • Open — no brand owns it (2 brands, 7%)

Union Jack Cocktail Sticks demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume3KCVR13.2%Products8Brands8Top 5 Brands88%OOS Rate6.9%Rating4.5★Reviews474Avg BSR#131
1K750Spike '24Spike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 11.0×

Top Union Jack Cocktail Sticks search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • cake flags2K/yr
  • union jack cocktail sticks652/yr
  • union jack toothpick flags356/yr
  • union jack cake flags249/yr
  • union jack cupcake flags125/yr
  • union jack cocktail flags142/yr
  • union jack food flags109/yr
  • union jack flags for cakes114/yr
  • mini union jack flags for cakes54/yr
  • union jack cocktail stick flags4/yr

What reviews say buyers love and hate about Union Jack Cocktail Sticks

What buyers mention most, as a share of all reviews.

What buyers love

96% of reviews
Value For Money41%

good value

Ease Of Use10%

Easy to use

Accuracy-Overall10%

Accurate Union Jack

Quality-Overall9%

These are quality

Durability8%

are quite durable considering their purpose

What buyers complain about

25% of reviews
Size-Overall25%

They are quite small

Union Jack Cocktail Sticks return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

67%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
67%
2Strength
33%

Common Union Jack Cocktail Sticks questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Union Jack Cocktail Sticks 43/100 on Amazon United Kingdom — Skip it. The niche generates £2K/yr across 8 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved +53.2% over the last 90 days.
Search demand for Union Jack Cocktail Sticks on Amazon United Kingdom peaks in May, where the busiest month runs 11.0× the quietest.