under sink bathroom cabinet
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible£32.99avg listing price — sweet spot $15–$100
Price range
Incredible£15.59–£54.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Great482.63avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Brand share
Good66%top-5 brand share — brands hold most of the demand
Market size
Good£425K£425K/yr · 1.4M searches
Growth
Bad-20.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Kingdom niche tracking, under sink bathroom cabinet is a £425K/yr Amazon United Kingdom market (1.4M searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 59/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
under sink bathroom cabinet market data
- Units sold / yr
- 10K–13K
- avg 100–250/product
- Revenue / yr
- £330K–£412K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #131
- Page quality
- 0%
- Prime
- 43%
- Sponsored
- 78%
- Out of stock
- 8.0%
- Avg brand age
- 35 months
- Avg seller age
- 177 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
24 falling
Sellers
41
Top-5 brand share
66%
Top 20: 97%
Top-5 click share
44%
Top 20: 78%
Open market
28%
- VASAGLE22%
- Yaheetech16%
- AVC Designs13%
- Bath Vida7%
- VonHaus7%
- Taylor & Brown7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -20.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top under sink bathroom cabinet search terms
- under sink bathroom cabinet401K/yr
- bathroom sink cabinet157K/yr
- under sink cabinet146K/yr
- undersink bathroom cabinet88K/yr
- bathroom under sink cabinet92K/yr
- under sink storage bathroom87K/yr
- under bathroom sink storage45K/yr
- bathroom under sink storage31K/yr
- sink cabinet42K/yr
- under sink cabinets39K/yr
Top under sink bathroom cabinet products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
AVC Designs Bathroom Sink Cabinet Under Basin Unit Cupboard Storage Floor Cabinet Furniture White
AVC Designs£28.424.2★1,259 rev
Yaheetech Under Sink Bathroom Cabinet Floor Standing Storage Cupboard Basin Unit with 2 Doors Pedestal Under Sink Design 60 x 30 x 60 cm White
Yaheetech£30.404.5★500 rev
VASAGLE Under Sink Bathroom Cabinet Storage Cabinet with 3 Drawers 2 Compartments Behind the Door for Washbasins with Pedestal with Feet 30 x 70 x 64 cm Cloud White BBK504W01
VASAGLE£40.374.5★2,559 rev
Bath Vida Priano 2 Door Under Sink Cabinet | Grey & Oak | 60 H x 60 W x 30 D cm | Adjustable Shelf Space | Freestanding Storage Basin Unit | Compact | Anti-Tip Kit | Modern Bathroom Furniture
Bath Vida£29.404.2★2,199 rev
VASAGLE Under Sink Bathroom Cabinet with 2 Doors Freestanding Storage Cabinet with Adjustable Shelf Farmhouse Style 23 x 20 cm Syphon Opening 30 x 60 x 60 cm Cloud White BBC100WH01
VASAGLE£26.494.3★45 rev
Newest
by launch dateVASAGLE Under Sink Bathroom Cabinet with 2 Doors Freestanding Storage Cabinet with Adjustable Shelf Farmhouse Style 23 x 20 cm Syphon Opening 30 x 60 x 60 cm Cloud White BBC100WH01
VASAGLE£26.4945 rev
VASAGLE Under Sink Bathroom Cabinet with 2 Doors Freestanding Storage Cabinet with Adjustable Shelf Farmhouse Style 23 x 20 cm Syphon Opening 30 x 60 x 60 cm Dove Grey BBC100GD01
VASAGLE£27.2945 rev
Yaheetech Under Sink Bathroom Cabinet Bathroom Storage Cupboard Furniture with 2 Doors Adjustable Shelves and Open Side Storage Unit White
Yaheetech£40.8364 rev
VASAGLE Under Sink Bathroom Cabinet Storage Cabinet with Feet 3 Drawers 2 Compartments Behind the Door for Washbasins with Pedestal 30 x 60 x 64 cm Cloud White BBK514WB01
VASAGLE£38.772,559 rev
Yaheetech Under Sink Bathroom Cabinet Bathroom Storage Cupboard Furniture with 2 Doors Adjustable Shelves and Open Side Storage Unit Grey
Yaheetech£34.0764 rev
Trending
90-day click momentumVASAGLE Under Sink Bathroom Cabinet with 2 Doors Freestanding Storage Cabinet with Adjustable Shelf Farmhouse Style 23 x 20 cm Syphon Opening 30 x 60 x 60 cm Cloud White BBC100WH01
VASAGLE£26.494.3★
VASAGLE Under Sink Bathroom Cabinet with 2 Doors Freestanding Storage Cabinet with Adjustable Shelf Farmhouse Style 23 x 20 cm Syphon Opening 30 x 60 x 60 cm Dove Grey BBC100GD01
VASAGLE£27.294.3★
VASSAGLE CUSTOS Collection - Under Sink Bathroom Cabinet with 2 Drawers Under Sink Storage Cabinet Tall Feet Fits Various Washbasins 30 x 60 x 63.8 cm Cloud White BBK521WB01
VASAGLE£36.883.2★
Yaheetech Under Sink Bathroom Cabinet Bathroom Storage Cupboard Furniture with 2 Doors Adjustable Shelves and Open Side Storage Unit Grey
Yaheetech£34.074.6★
HOMCOM Under Sink Bathroom Cabinet with Soft-Close Doors Modern Freestanding Storage Cupboard for Basin with No Pedestal 60 x 35 x 57.9 cm White
HOMCOM£26.274.0★
What buyers say about under sink bathroom cabinet
What buyers praise and complain about, mined from review topics.What buyers love
“Easy installation”
“Amazing quality”
“Excellent value”
“Fits perfectly”
“Good storage”
“Easy to build very sturdy”
“Clear instructions”
“Sturdy design, easy to put together”
“As pictured”
“gives a clean”
What buyers complain about
“very flimsy and not good quality for the price”
“Was very very difficult to put together”
“It was too big for my bathroom”
“it is quite flimsy”
“Cheap wood”
“Instructions could have been better”
“Item arrived damaged with missing parts”
“its coming apart”
“though some holes may need gentle alignment”
“Misleading”
Top return reasons
Common questions
- Is under sink bathroom cabinet profitable to sell on Amazon United Kingdom?
- The niche generates £425K/yr across 46 tracked products. 4 of 21 products launched in the last 360 days are still selling. 90-day search growth is -20.8%. Flapen's verdict: Worth a look (59/100).
- How competitive is the under sink bathroom cabinet niche?
- 24 brands and 41 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in under sink bathroom cabinet?
- Top complaints mined from reviews: Quality-Overall, Assembly/Installation, Size-Overall. The return rate is 0.4%.
- When does demand for under sink bathroom cabinet peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the under sink bathroom cabinet niche?
- Listings span £15.59–£54.94; the average listing price is £32.99 (sweet spot $15–$100). The average incumbent carries 483 reviews — the moat a new listing must climb.