Umbrella Stand
MaybeReturns run at only 0.5% of orders. But demand is soft, at -18.9% this quarter, so Umbrella Stand is a Maybe.
- Flapen Score
- 62 / 100Top 14% of 5,777 Home & Garden niches · +11 vs the category median of 5162
- Market size
- £189K/yr540K searches / yr
- 90-day growth
- -18.9%search demand this quarter
- Competition
- 23%top-5 click share · 60 brands · 70 sellers
Flapen Score
Umbrella Stand against its category
The dotted line is the Home & Garden average. Past it, Umbrella Stand is stronger. Inside it, weaker.
Market
The Umbrella Stand market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Umbrella Stand 540K times last year and spent an estimated £189K. The top 5 brands take 30% of clicks. Demand peaks in Sep–Oct. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
2.0% of searches ended in a purchase last week.
Shoppers searched for this 540K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £189K a year.
- Searches, last 12 months
- 540K
- Growth, 90 days vs prior 90
- -18.9%
- Conversion, latest week
- 2.0%
- Market size, estimated
- £189Ka year
- Peak month
- September1.8× the quietest month
- Top search term
- umbrella stand319K searches a year
02 · Price
A sale here is worth £17.81.
Listings sell for £17.81 on average, from £2.47 to £40.53. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At £17.81 that is £0 to £2K a year per listing.
- Average price
- £17.81inside the $15 to $100 sweet spot
- Price range
- £2.47–£40.53
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 14.2% of listings are out of stock. The average listing ranks #442 within Decorative Accessories. It carries 428 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 56%
- Out of stock, average day
- 14.2%
- Average rank
- #442in Decorative Accessories
- Average rating
- 4.34 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 428per listing
- Listings tracked
- 81
04 · Newcomers
Amazon counts 3 of last year's 24 launches as successful.
24 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 24
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Umbrella Stand products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Okllen Square Metal Umbrella Stand Holder 16x16x42CM Hollow-Out Design Freestanding Umbrella Holder Bin for Entryway Home Office
- Price
- £16.60
- Rating
- 4.5/5
- Reviews
- 641
- Age
- 4y ago

SINBINTA Metal Umbrella Stand (Black)
- Price
- £25.09
- Rating
- 4.4/5
- Reviews
- 126
- Age
- 1y ago

Hacaroa Metal Round Umbrella Stand Rack Free Standing Umbrella Holder Bin Canes Walking Sticks Holder for Entryway Home Office Black
- Price
- £16.52
- Rating
- 4.4/5
- Reviews
- 745
- Age
- 2y ago

Mango Steam Pluvian Soakstone Umbrella Holder (Black)
- Price
- £18.39
- Rating
- 4.6/5
- Reviews
- 1,993
- Age
- 8y ago

Metal Umbrella Holder 16.5x6inch Freestanding Umbrella Stand Rack Round Multipurpose Walking Sticks Holder Decorative Umbrellas Stand Bin for Hallway Entryway Home Hotel Office Collocation Foyer
- Price
- £12.19
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 7mo ago
Trending
90-day click momentum
Invech Umbrella Stands for Entryway Large Metal Umbrella Holder 6.89 x 10.8 x 21.34 Inches with Adjustable Feet Decor Freestanding Elliptical Openwork Umbrella Rack for Home Office
- Price
- £19.89
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 5mo ago

ZENO Parasol Base 10KG | Garden Umbrella Base | Heavy Duty Parasol Stand for Umbrella Canopy Gazebo Awning | Compatible With 35mm 38mm 48mm Diameter Poles | Use Instantly | Black
- Price
- £16.98
- Rating
- 4.3/5
- Reviews
- 98
- Age
- 1y ago

Ram 10kg Heavy Duty Cast Cement Parasol Base with Floral Effect Garden Patio Furniture Stand for Umbrella Canopy Gazebo Awning
- Price
- £13.47
- Rating
- 4.4/5
- Reviews
- 947
- Age
- 5y ago

Karrma Ltd. Parasol Base | Garden Umbrella Stand Holder Round | 7L Plastic Water Filled Perfect for Outdoor Decor Garden Patio (Black)
- Price
- £8.96
- Rating
- 3.8/5
- Reviews
- 977
- Age
- 5y ago

NBOUOU Metal Umbrella Stand for Hallway Hollow Out Design Freestanding Umbrella Holder Bin for Entryway Walking Stick Stand Indoor/Outdoors for Entryway Office Home (16x16x42 cm)
- Price
- £14.12
- Rating
- 4.2/5
- Reviews
- 9
- Age
- 8mo ago
Newest
by launch date
Invech Umbrella Stands for Entryway Large Metal Umbrella Holder 6.89 x 10.8 x 21.34 Inches with Adjustable Feet Decor Freestanding Elliptical Openwork Umbrella Rack for Home Office
- Price
- £19.89
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 5mo ago

Metal Umbrella Holder 16.5x6inch Freestanding Umbrella Stand Rack Round Multipurpose Walking Sticks Holder Decorative Umbrellas Stand Bin for Hallway Entryway Home Hotel Office Collocation Foyer
- Price
- £12.19
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 7mo ago

NBOUOU Metal Umbrella Stand for Hallway Hollow Out Design Freestanding Umbrella Holder Bin for Entryway Walking Stick Stand Indoor/Outdoors for Entryway Office Home (16x16x42 cm)
- Price
- £14.12
- Rating
- 4.2/5
- Reviews
- 9
- Age
- 8mo ago

Bpyhebe Metal Umbrella Stand for Hallway 15×15×42cm Waterproof Free Standing Umbrella Holder Round Umbrella Bucket for Home Office Apartment Store as Walking Stick Holder(black)
- Price
- £12.46
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 8mo ago

ZENO Parasol Base 10KG | Garden Umbrella Base | Heavy Duty Parasol Stand for Umbrella Canopy Gazebo Awning | Compatible With 35mm 38mm 48mm Diameter Poles | Use Instantly | Black
- Price
- £16.98
- Rating
- 4.3/5
- Reviews
- 98
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 23% of clicks. An open shelf where new products get seen.
Brands
60 rising
Sellers
70
Top-5 brand share
30%
Top 20: 72%
Top-5 click share
23%
Top 20: 62%
Open market
66%
- ASelected7%
- Mango Steam7%
- Okllen6%
- SINBINTA6%
- Hacaroa4%
- SONGMICS4%
Demand
Umbrella Stand search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 1.8×
Search terms
Top Umbrella Stand search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- umbrella stand319K/yr
- umbrella holder68K/yr
- umbrella stands37K/yr
- umbrella stand for hallway50K/yr
- walking stick stand23K/yr
- umbrella stand indoor10K/yr
- umbrella basket8K/yr
- umbrella stand ceramic8K/yr
- umbrella storage6K/yr
- metal umbrella stands3K/yr
Reviews and returns
What reviews say buyers love and hate about Umbrella Stand
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Awful quality
This item was at the cheaper end of the market so perhaps it is just a poor quality item
Not made properly
Really small
Doesnt fit
Too big
Very flimsy
Not sturdy
Too weak
Not cheap
I expected it not to be great with it being so cheap
Not worth the price
Seemed heavy on arrival
Very heavy
Much heavier than expected
Love
Decent quality
Very nice well made item
Great looking item good price sturdy
The metal build feels sturdy
Excellent base very sturdy
Very sturdy
Worth every penny
Good value
Excellent value for money
Good heavy
Nice and heavy, so it does the job for holding up the parasol
Good heavy base
Its a good fit
Nice, small size
Great fits all sizes
Return
0.5% Return rate 50% Fixable by listing
Really small
Doesnt fit
Too big
Seemed heavy on arrival
Very heavy
Much heavier than expected
Very flimsy
Not sturdy
Too weak
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Umbrella Stand questions
Answered from the same tracked data.









