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Turkey Baster

Fail

Prices span $2.56–$11.24, mostly outside the sweet spot, so Turkey Baster is a Fail.

Flapen Score
47
47 / 100
Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 51
Market size
£183K/yr200K searches / yr
90-day growth
-32.8%search demand this quarter
Competition
65%top-5 click share · 15 brands · 42 sellers

Flapen Score

Turkey Baster against its category

The dotted line is the Home & Garden average. Past it, Turkey Baster is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Turkey Baster market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Turkey Baster 200K times last year and spent an estimated £183K. The top 5 brands take 68% of clicks. Demand peaks in Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

13.7% of searches ended in a purchase last week.

Shoppers searched for this 200K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -32.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £183K a year.

Searches, last 12 months
200K
Growth, 90 days vs prior 90
-32.8%
Conversion, latest week
13.7%
Market size, estimated
£183Ka year
Peak month
December7.6× the quietest month
Top search term
turkey baster123K searches a year

02 · Price

A sale here is worth £6.67.

Listings sell for £6.67 on average, from £2.56 to £11.24. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At £6.67 that is £8K to £10K a year per listing.

Average price
£6.67under the $15 to $100 sweet spot
Price range
£2.56–£11.24
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
1,250–1,500
Revenue per listing a year
£8K–£10K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #14 within Basters. It carries 1,189 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
94%
Out of stock, average day
6.1%
Average rank
#14in Basters
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,189per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Turkey Baster products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

£0£18K£37K£55K£73K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

15 falling

Sellers

42

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

26%

  • Chef Aid26%
  • Tala23%
  • Nurlidoxis8%
  • Depeew6%
  • JYNARIX5%
  • KitchenCraft5%

Demand

Turkey Baster search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 7.6×

Search terms

Top Turkey Baster search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • turkey baster123K/yr
  • baster25K/yr
  • baster for cooking23K/yr
  • turkey baster syringe8K/yr
  • basting syringe7K/yr
  • meat baster8K/yr
  • chicken baster3K/yr
  • baster syringe3K/yr

Reviews and returns

What reviews say buyers love and hate about Turkey Baster

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall17%−0.08

Cheap

Im not convinced about the quality

Not sure about the quality of this item

Leak-Proof17%

Leaky and useless

leaking whatever it picked up all over the floor

Leaks once filled

Durability17%−0.13

broke on first use

Broke very easily

Lasted a month

Functionality-Overall14%−0.14

Barely works

Doesnt work

Does not work

Ease Of Cleaning8%+0.32

It does everything it should not the easiest to clean

terrible at keeping liquids in

Love

Ease Of Use20%+1.04

Easy to use

easy to control

Great and handy

Value For Money15%+1.20

good value for money

Worth to buy

Good value

Quality-Overall13%−0.08

Good quality basting tool

Good quality

Great Value Set That Gets the Job Done

Ease Of Cleaning11%+0.32

This extra-long aquarium baster is a really useful tool for keeping fish tanks clean

Easy to clean

great for spot cleaning

Efficiency11%+0.85

Functional and effective

Works well

Works great - mainly use in my air frier for basting

Return

0.5% Return rate 33% Fixable by listing

Size-Overall24%▃▁▄▁█▂

Bit bigger than I expected

Functionality-Overall19%▄█▁▆▁▅

Barely works

Doesnt work

Does not work

Defective Material/Parts11%▁▅▁█▁▁
Suction9%▆▃▅█▁▁

not the best suction

Leak-Proof9%▅▁█▁▁▁

Leaky and useless

leaking whatever it picked up all over the floor

Leaks once filled

FAQ

Common Turkey Baster questions

Answered from the same tracked data.