Tumbler
Tumbler shows low returns (1.4%), but weak search conversion (1.1%) keeps it on the watch list.
Flapen Score
Is Tumbler profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Tumbler is a £75K/yr Amazon United Kingdom market (509K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Dec. Verdict: Worth a look — 51/100.
Tumbler: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +3.3% over the last 90 days and 1.1% of searches end in a purchase.
£75K
revenue / yr
Who owns the niche?
The top 5 brands hold 62% of demand, so 38% of the market is open.
38%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 38 products
Top Tumbler products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Travel Mug with Handle Otto Koning 40oz (1.2L) Double Wall Insulated Tumbler with Straw & Lid Stainless Steel Thermal Cup for Hot & Cold Drinks Fits Car Cup Holders & Gym Gear
- Price
- £8.59
- Rating
- 4.3/5
- Reviews
- 663
- Age
- 1y ago
WATERSY Travel Mug Coffee Cup 40oz Tumbler Straw Lid and Handle Stainless Steel Double Wall Vacuum Insulated Coffee Water Bottle Thermal for Cold Hot Coffee 1182ml Ivory Beige
- Price
- £10.69
- Rating
- 4.5/5
- Reviews
- 3,487
- Age
- 2y ago
CherryKelly 40oz (1200ml) Tumbler with Handle & Flip Straw | Stainless Steel Travel Coffee Mug | Insulated Thermal Cup | Hot & Cold Drinks Water Bottle | BPA-Free - Lilac Purple
- Price
- £10.13
- Rating
- 4.1/5
- Reviews
- 132
- Age
- 1y ago
WATERSY Travel Mug Coffee Cup 40oz Tumbler Straw Lid and Handle Stainless Steel Double Wall Vacuum Insulated Coffee Water Bottle Thermal for Cold Hot Coffee 1182ml Blue
- Price
- £10.85
- Rating
- 4.5/5
- Reviews
- 3,487
- Age
- 2y ago
LEIKEEGO Travel Mug Coffee Cup 1200ml/40oz Tumbler with Straw and Lid Stainless Steel Double Wall Vacuum Insulated Coffee Cup with Handle-Keeps Cold for 24H-Hot for 12H(Pink)
- Price
- £8.82
- Rating
- 4.5/5
- Reviews
- 93
- Age
- 1y ago
Trending
90-day click momentum
STANLEY Quencher H2.0 Flowstate Tumbler 1.2L Cold for 11 Hours Iced for 48 Hours Metal Water Bottle with Straw Handle and Lid Dishwasher Safe Travel Mug for Cold Drinks Rose Petal Motion
- Price
- £28.29
- Rating
- 4.5/5
- Reviews
- 11,484
- Age
- 10mo ago
Personalised 24oz 710ml Cold Cup with Straw & Lid Custom Reusable Tumbler with Name BPA-Free Plastic Cup for Iced Coffee Smoothies Parties & Gifts Choose Text & Cup Colour
- Price
- £6.93
- Rating
- 4.2/5
- Reviews
- 25
- Age
- 1y ago
MHDCLY Iced Coffee Cup Glass Cups with Lids and Straws Drinking Glasses with Bamboo Lids and Glass Straw 4Pcs Set - 16Oz Smoothie Cup Beer Glasses Clear Cute Tumbler Cup Smoothie Cup
- Price
- £9.69
- Rating
- 4.4/5
- Reviews
- 93
- Age
- 1y ago
WATERSY Travel Mug Coffee Cup 40oz Tumbler Straw Lid and Handle Stainless Steel Double Wall Vacuum Insulated Coffee Water Bottle Thermal for Cold Hot Coffee 1182ml Rose Quartz
- Price
- £10.54
- Rating
- 4.5/5
- Reviews
- 3,487
- Age
- 2y ago
KEMORELA 2-Pack 600ml Ribbed Glass Cups with Lids and Straws Leakproof Iced Coffee Tumblers Reusable Glass Cups for Latte Smoothies Juice & Cold Drinks Dishwasher Safe
- Price
- £13.61
- Rating
- 4.6/5
- Reviews
- 334
- Age
- 1y ago
Newest
by launch dateSTANLEY Quencher H2.0 Flowstate Tumbler 1.2L Cold for 11 Hours Iced for 48 Hours Metal Water Bottle with Straw Handle and Lid Dishwasher Safe Travel Mug for Cold Drinks Rose Petal Motion
- Price
- £28.29
- Rating
- 4.5/5
- Reviews
- 11,484
- Age
- 10mo ago
MHDCLY Iced Coffee Cup Glass Cups with Lids and Straws Drinking Glasses with Bamboo Lids and Glass Straw 4Pcs Set - 16Oz Smoothie Cup Beer Glasses Clear Cute Tumbler Cup Smoothie Cup
- Price
- £9.69
- Rating
- 4.4/5
- Reviews
- 93
- Age
- 1y ago
KEMORELA 2-Pack 600ml Ribbed Glass Cups with Lids and Straws Leakproof Iced Coffee Tumblers Reusable Glass Cups for Latte Smoothies Juice & Cold Drinks Dishwasher Safe
- Price
- £13.61
- Rating
- 4.6/5
- Reviews
- 334
- Age
- 1y ago
LEIKEEGO Travel Mug Coffee Cup 1200ml/40oz Tumbler with Straw and Lid Stainless Steel Double Wall Vacuum Insulated Coffee Cup with Handle-Keeps Cold for 24H-Hot for 12H(Pink)
- Price
- £8.82
- Rating
- 4.5/5
- Reviews
- 93
- Age
- 1y ago
CherryKelly 40oz (1200ml) Tumbler with Handle & Flip Straw | Stainless Steel Travel Coffee Mug | Insulated Thermal Cup | Hot & Cold Drinks Water Bottle | BPA-Free - Lilac Purple
- Price
- £10.13
- Rating
- 4.1/5
- Reviews
- 132
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
Brands
23 falling
Sellers
87
Top-5 brand share
62%
Top 20: 97%
Top-5 click share
39%
Top 20: 77%
Open market
34%
- WATERSY24%
- Otto Koning16%
- STANLEY10%
- CherryKelly7%
- BOZ5%
- INSETLAN4%
Tumbler demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 1.6×
Top Tumbler search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- tumbler205K/yr
- tumbler with straw and lid90K/yr
- cup with straw and lid70K/yr
- cup with straw41K/yr
- water cup21K/yr
- tumbler cup37K/yr
- travel tumbler16K/yr
- drinking cup14K/yr
- drinks cup7K/yr
- drink cup8K/yr
What reviews say buyers love and hate about Tumbler
What buyers mention most, as a share of all reviews.
What buyers love
74% of reviews“Its a good-quality cup that does its job really well”
“Good value for money”
“It keeps my drinks coldish”
“Brilliant size”
“And great cleaning gadgets included”
What buyers complain about
63% of reviews“is not leakproof”
“quite large”
“it's not that cheap”
“Doesn't keep cold”
“does not open”
Tumbler return rate & reasons
Why buyers send it back, as a share of all return requests.
1.4%
Return rate
59%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Tumbler questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
