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Tulips

Fail

Demand is soft, at -72.3% this quarter, so Tulips is a Fail.

Flapen Score
43
43 / 100
Ranks 4,377 of 5,777 Home & Garden niches · −8 vs the category median of 51
Market size
£45K/yr163K searches / yr
90-day growth
-72.3%search demand this quarter
Competition
47%top-5 click share · 18 brands · 28 sellers

Flapen Score

Tulips against its category

The dotted line is the Home & Garden average. Past it, Tulips is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tulips market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tulips 163K times last year and spent an estimated £45K. The top 5 brands take 60% of clicks. Demand peaks in Feb–Mar–Apr. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -72.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.

Searches, last 12 months
163K
Growth, 90 days vs prior 90
-72.3%
Conversion, latest week
2.8%
Market size, estimated
£45Ka year
Peak month
February5.5× the quietest month
Top search term
artificial tulips40K searches a year

02 · Price

A sale here is worth £9.85.

Listings sell for £9.85 on average, from £5.88 to £20.51. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £9.85 that is £985 to £2K a year per listing.

Average price
£9.85under the $15 to $100 sweet spot
Price range
£5.88–£20.51
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£985–£2K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #791 within Artificial Flora. It carries 1,404 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
96%
Out of stock, average day
14.1%
Average rank
#791in Artificial Flora
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,404per listing
Listings tracked
24

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
22 months

Products

Top Tulips products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£9K£13K£18K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

18 falling

Sellers

28

Est. top-5 brand share

60%

Top 20: 100%

Est. top-5 click share

47%

Top 20: 94%

Open market

35%

  • DBCMEW21%
  • JUSTOYOU15%
  • Aruicheng12%
  • Veryhome7%
  • N&T NIETING5%
  • FODFULS5%

Demand

Tulips search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Apr · busiest ÷ quietest = 5.5×

Search terms

Top Tulips search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • artificial tulips40K/yr
  • fake tulips25K/yr
  • tulip20K/yr
  • tulips artificial flowers29K/yr
  • faux tulips14K/yr
  • wooden tulips11K/yr
  • artificial tulips flowers realistic11K/yr
  • faux tulips that look real9K/yr
  • pink tulips4K/yr

Reviews and returns

What reviews say buyers love and hate about Tulips

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Color”
18%of negative reviews mention “Color”
1.6%of orders come back
“I was disappointed by how quickly the colour deteriorated”
A buyer, on “Color”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Tulips questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data