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Trivet

Maybe

Returns run at only 0.8% of orders. But demand is soft, at -20.3% this quarter, so Trivet is a Maybe.

Flapen Score
55
55 / 100
Top 33% of 5,777 Home & Garden niches · +4 vs the category median of 51
Market size
£122K/yr333K searches / yr
90-day growth
-20.3%search demand this quarter
Competition
34%top-5 click share · 44 brands · 80 sellers

Flapen Score

Trivet against its category

The dotted line is the Home & Garden average. Past it, Trivet is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Trivet market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Trivet 333K times last year and spent an estimated £122K. The top 5 brands take 48% of clicks. Demand peaks in Nov–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 333K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -20.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £122K a year.

Searches, last 12 months
333K
Growth, 90 days vs prior 90
-20.3%
Conversion, latest week
3.9%
Market size, estimated
£122Ka year
Peak month
December1.9× the quietest month
Top search term
trivets for kitchen worktops77K searches a year

02 · Price

A sale here is worth £9.32.

Listings sell for £9.32 on average, from £2.93 to £19.03. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £9.32 that is £932 to £2K a year per listing.

Average price
£9.32under the $15 to $100 sweet spot
Price range
£2.93–£19.03
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
£932–£2K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #3,797 within Trivets. It carries 614 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
92%
Out of stock, average day
6.7%
Average rank
#3,797in Trivets
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
614per listing
Listings tracked
50

04 · Newcomers

Amazon counts 0 of last year's 15 launches as successful.

15 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
15
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Trivet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

£0£4K£7K£11K£15K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

44 flat

Sellers

80

Top-5 brand share

48%

Top 20: 80%

Top-5 click share

34%

Top 20: 73%

Open market

48%

  • Linda's Essentials16%
  • Joseph Joseph12%
  • simplywire11%
  • SUMTree4%
  • Yopay4%
  • JJWNMLL4%

Demand

Trivet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.9×

Search terms

Top Trivet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • trivets for kitchen worktops77K/yr
  • trivet85K/yr
  • trivets39K/yr
  • silicone trivet25K/yr
  • trivets for hot pans27K/yr
  • hot pan stand12K/yr
  • silicone trivets for kitchen worktops7K/yr
  • pan stands for worktops10K/yr
  • silicone trivets6K/yr
  • hot pot stand6K/yr

Reviews and returns

What reviews say buyers love and hate about Trivet

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall22%−0.02

Small

They are small so I would only use for smaller pans

I find it quite hard to flip them to the larger size as the cord is very tight

Quality-Overall13%+1.34

Poor Quality

Clearly there was no quality control before these were despatched

Not very well made

Strength8%

Need strength

although they are not completely solid

Bit flimsy

Weight Light5%−0.06

No weight to it

Too light for purpose

Thickness3%−0.02

not that thick

Its not solid bar its very thin hollow tube

would be 5 stars if a bit thicker

Love

Quality-Overall21%+1.34

Fantastic quality mats

Excellent Product

well made product

Value For Money14%+1.05

Good value

so for me a worthwhile purchase

Excellent value for money

Size-Overall8%−0.02

Good size

Looks smart and fits perfect in the space

Great item for kitchen - perfect size

Advertised Vs Actual Product7%+0.85

Exactly as advertised

Just what I was looking for

Great exactly as seen

Strength7%

Very strong

They seem sturdy enough to handle heavy cast iron

Solid griddle rack 👍🏻 Absolutely love this sturdy

Return

0.8% Return rate 55% Fixable by listing

Size-Overall35%▇█▇▅▇█

Small

They are small so I would only use for smaller pans

I find it quite hard to flip them to the larger size as the cord is very tight

Defective Material/Parts17%▂▄▇█▄▅
Strength6%▁▂▂█▃▂

Need strength

although they are not completely solid

Bit flimsy

Quality-Overall6%█▆▅▂▄▂

Poor Quality

Clearly there was no quality control before these were despatched

Not very well made

Advertised Vs Actual Product4%▁▄▄▆█▁

FAQ

Common Trivet questions

Answered from the same tracked data.