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Trifle Bowl

Maybe

The average product has only 178 reviews. But demand is soft, at -33.5% this quarter, so Trifle Bowl is a Maybe.

Flapen Score
53
53 / 100
Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 51
Market size
£129K/yr343K searches / yr
90-day growth
-33.5%search demand this quarter
Competition
44%top-5 click share · 27 brands · 66 sellers

Flapen Score

Trifle Bowl against its category

The dotted line is the Home & Garden average. Past it, Trifle Bowl is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Trifle Bowl market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Trifle Bowl 343K times last year and spent an estimated £129K. The top 5 brands take 64% of clicks. Demand peaks in Nov–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

2.3% of searches ended in a purchase last week.

Shoppers searched for this 343K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -33.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £129K a year.

Searches, last 12 months
343K
Growth, 90 days vs prior 90
-33.5%
Conversion, latest week
2.3%
Market size, estimated
£129Ka year
Peak month
December17.7× the quietest month
Top search term
trifle bowl182K searches a year

02 · Price

A sale here is worth £16.54.

Listings sell for £16.54 on average, from £6.98 to £31.95. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £16.54 that is £2K to £4K a year per listing.

Average price
£16.54inside the $15 to $100 sweet spot
Price range
£6.98–£31.95
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #201 within Dishware & Serving Pieces. It carries 178 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
62%
Out of stock, average day
12.1%
Average rank
#201in Dishware & Serving Pieces
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
178per listing
Listings tracked
37

04 · Newcomers

Amazon counts 0 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Trifle Bowl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

27 falling

Sellers

66

Top-5 brand share

64%

Top 20: 96%

Top-5 click share

44%

Top 20: 87%

Open market

30%

  • MAGNA RETAIL17%
  • NiHome14%
  • Maison & White12%
  • Ravenhead10%
  • LAV10%
  • BIMUYI6%

Demand

Trifle Bowl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 17.7×

Search terms

Top Trifle Bowl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • trifle bowl182K/yr
  • trifle dish57K/yr
  • trifle bowl glass large38K/yr
  • glass trifle bowl19K/yr
  • trifle bowl glass7K/yr
  • large trifle bowl11K/yr
  • truffle bowl glass7K/yr
  • trifle bowls8K/yr
  • trifle dishes7K/yr
  • trifle dish large5K/yr

Reviews and returns

What reviews say buyers love and hate about Trifle Bowl

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall31%−0.07

This trifle bowl was disappointingly small

A bit bigger

too small

Quality-Overall14%+2.02

Wasnt sure what to expect quality wise - just hoped it was what Id been looking for -

Poor quality product

Disappointing they arrived smashed as lovely quality

Value For Money6%0.00

this looks more expensive when displayed too

Waste of money

Storage Capacity6%+0.29

storage is difficult

Smell6%+0.29

The wood stand smells a bit musty for some reason

Love

Quality-Overall25%+2.02

Good quality,easy to clean

Excellent quality

Good quality bowl

Size-Overall16%−0.07

Really happy with the size and the quality

great size

Good family size

Advertised Vs Actual Product12%−0.02

absolutely done the job

As described

Just what I needed

Value For Money10%0.00

Value for money

And well worth the price and more

Good for the price

Design-Overall5%+0.89

Attractive classic design

attractive design

Visually stunning

Return

1.5% Return rate 79% Fixable by listing

Size-Overall68%▆█▇▇██

This trifle bowl was disappointingly small

A bit bigger

too small

Quality-Overall6%▄▄█▅▁▁

Wasnt sure what to expect quality wise - just hoped it was what Id been looking for -

Poor quality product

Disappointing they arrived smashed as lovely quality

Defective Material/Parts5%█▁▄▅▄▆
Weight Heavy3%▁▁█▁▁▄

Its quite heavy

Top heavy

Advertised Vs Actual Product2%▅▁▄█▁▁

It did not match the appearance of the online image

Not identical to the image shown on the website

FAQ

Common Trifle Bowl questions

Answered from the same tracked data.