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Tree Swing

Maybe

Returns run at only 1.0% of orders. But shoppers spend only $25K a year here, so Tree Swing is a Maybe.

Flapen Score
63
63 / 100
Top 12% of 5,777 Home & Garden niches · +12 vs the category median of 51
Market size
£25K/yr51K searches / yr
90-day growth
+91.3%search demand this quarter
Competition
37%top-5 click share · 25 brands · 30 sellers

Flapen Score

Tree Swing against its category

The dotted line is the Home & Garden average. Past it, Tree Swing is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tree Swing market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tree Swing 51K times last year and spent an estimated £25K. The top 5 brands take 47% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +91.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £25K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+91.3%
Conversion, latest week
2.2%
Market size, estimated
£25Ka year
Peak month
May10.7× the quietest month
Top search term
tree swing35K searches a year

02 · Price

A sale here is worth £22.69.

Listings sell for £22.69 on average, from £6.46 to £49.21. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £22.69 that is £0 to £2K a year per listing.

Average price
£22.69inside the $15 to $100 sweet spot
Price range
£6.46–£49.21
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #59 within Garden Furniture & Accessories. It carries 524 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
84%
Out of stock, average day
7.4%
Average rank
#59in Garden Furniture & Accessories
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
524per listing
Listings tracked
38

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Tree Swing products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

£0£750£1K£2K£3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 falling

Sellers

30

Top-5 brand share

47%

Top 20: 96%

Top-5 click share

37%

Top 20: 81%

Open market

47%

  • Jaques of London15%
  • VonHaus12%
  • KINSPORY7%
  • IFOYO7%
  • REDCAMP6%
  • SereneLife6%

Demand

Tree Swing search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 10.7×

Search terms

Top Tree Swing search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tree swing35K/yr
  • swing attachments13K/yr
  • rope swing seat3K/yr

Reviews and returns

What reviews say buyers love and hate about Tree Swing

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Color20%−0.09

No colour choice

my fault for not looking at one where I can choose the colour next time

Unfortunately no option for chosing the colour

Durability17%−0.07

Broke within the week

don't expect to last forever

Ropes not durable

Quality-Overall10%+1.50

Cheap and cheerful

Poor quality

Size-Overall10%−0.01

Not as big as I thought

A lot smaller than pictures show

Adjustability/Rotatability/Reclining7%−0.05

Height not adjustable

The height of the swing isnt adjustable

not nearly adjustable

Love

Quality-Overall19%+1.50

Great quality and very easy to install

Good quality

Nice piece of kit

Value For Money14%+0.17

Excellent value for money

Great price

Worth the money

Fun/Entertainment Experience11%+1.19

Great fun

Weve had it up for 6 months with no issues the kids love it

Brilliant entertainment for kids of all ages

Strength9%+0.83

Nice and sturdy

sturdy and the rope looks like it will last a long time before weathering

strong

Advertised Vs Actual Product7%

Better than expected

As described

Does what it says

Return

1.0% Return rate 65% Fixable by listing

Size-Overall42%▆▇▆█▆█

Not as big as I thought

A lot smaller than pictures show

Color10%▁▁▅▆█▂

No colour choice

my fault for not looking at one where I can choose the colour next time

Unfortunately no option for chosing the colour

Add-Ons/Attachments6%█▁▇▄▁▃
Frame Quality4%▁▁▁▃▂█
Comfort-Overall4%▁█▃▂▂▃

FAQ

Common Tree Swing questions

Answered from the same tracked data.