Tray

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £422K a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

-20.7%

Conversion, latest week

2.6%

Market size, estimated

£422Ka year

Peak month

December1.4× the quietest month

Top search term

tray366K searches a year

Listings sell for £9.67 on average, from £1.81 to £21.41. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At £9.67 that is £2K to £5K a year per listing.

Average price

£9.67under the $15 to $100 sweet spot

Price range

£1.81–£21.41

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

£2K–£5K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

77% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #97 within Dishware & Serving Pieces. It carries 984 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

91%

Out of stock, average day

6.4%

Average rank

#97in Dishware & Serving Pieces

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

984per listing

Listings tracked

102

12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

3Amazon's first-year sales bar

Average brand age

37 months