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Tracing Paper

Fail

Prices span $2.05–$8.20, mostly outside the sweet spot, so Tracing Paper is a Fail.

Flapen Score
49
49 / 100
Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 51
Market size
£201K/yr244K searches / yr
90-day growth
-24.2%search demand this quarter
Competition
65%top-5 click share · 13 brands · 32 sellers

Flapen Score

Tracing Paper against its category

The dotted line is the Home & Garden average. Past it, Tracing Paper is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tracing Paper market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tracing Paper 244K times last year and spent an estimated £201K. The top 5 brands take 71% of clicks. Demand peaks in Feb. Flapen scores it 49 out of 100, a Fail.

01 · Demand

18.2% of searches ended in a purchase last week.

Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 18.2% of those searches ended in a purchase. Searches in the last 90 days moved -24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £201K a year.

Searches, last 12 months
244K
Growth, 90 days vs prior 90
-24.2%
Conversion, latest week
18.2%
Market size, estimated
£201Ka year
Peak month
February1.7× the quietest month
Top search term
tracing paper169K searches a year

02 · Price

A sale here is worth £4.53.

Listings sell for £4.53 on average, from £2.05 to £8.20. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At £4.53 that is £9K to £11K a year per listing.

Average price
£4.53under the $15 to $100 sweet spot
Price range
£2.05–£8.20
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
2,000–2,500
Revenue per listing a year
£9K–£11K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #15 within Art & Craft Supplies. It carries 1,429 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
9.2%
Average rank
#15in Art & Craft Supplies
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,429per listing
Listings tracked
15

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Tracing Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

£0£10K£20K£30K£40K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

32

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

21%

  • kuou20%
  • SketchLine18%
  • Xulmar15%
  • sukevitor10%
  • GZSYWZ9%
  • Silvine8%

Demand

Tracing Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.7×

Search terms

Top Tracing Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tracing paper169K/yr
  • tracing paper a453K/yr
  • a4 tracing paper10K/yr
  • tracing-paper3K/yr
  • tracing paper pad5K/yr
  • a4 tracing paper pad3K/yr

Reviews and returns

What reviews say buyers love and hate about Tracing Paper

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Thickness33%−0.40

Thin

Its so thin most materials wont work on it

it is very very thin tissue paper

Quality-Overall18%+1.65

definitely quantity over quality – very cheap

Garbage

Awful quality

Strength13%−0.16

Very flimsy

Very flimsy paper

Flimsy

Advertised Vs Actual Product12%

False description

Not as described

incorrect description

Value For Money8%+1.52

No value for money

Not worth the money at all

Complete waste of money

Love

Quality-Overall40%+1.65

Good value and quality arrived quickly

Excellent product

Top quality

Value For Money19%+1.52

Good price

Good value for money

Good value for money

Advertised Vs Actual Product13%

Just what I needed

Does the job well

As described

Size-Overall5%

Fit for purpose

Helping size up at patten

Size exactly as described

Ease Of Use5%+0.46

Easy to use

this one also comes in handy

good for all uses

Return

0.5% Return rate 24% Fixable by listing

Thin28%▇█▇█▇▆

Too thin

Quality-Overall16%▇▄▄▃▃█

definitely quantity over quality – very cheap

Garbage

Awful quality

Size-Overall12%▆▇▃▆█▄

definitely not A4 sized: 1.5cm too short

IT IS TOO WIDE AND TOO SHORT

a little shorter I think

Advertised Vs Actual Product11%▁▃▅█▇▅

False description

Not as described

incorrect description

Thickness7%▃█▁▃█▅

Thin

Its so thin most materials wont work on it

it is very very thin tissue paper

FAQ

Common Tracing Paper questions

Answered from the same tracked data.