Toy Hoover
FailDemand is soft, at -5.4% this quarter, so Toy Hoover is a Fail.
- Flapen Score
- 46 / 100Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 5146
- Market size
- £138K/yr237K searches / yr
- 90-day growth
- -5.4%search demand this quarter
- Competition
- 62%top-5 click share · 11 brands · 86 sellers
Flapen Score
Toy Hoover against its category
The dotted line is the Home & Garden average. Past it, Toy Hoover is stronger. Inside it, weaker.
Market
The Toy Hoover market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Toy Hoover 237K times last year and spent an estimated £138K. The top 5 brands take 88% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
3.2% of searches ended in a purchase last week.
Shoppers searched for this 237K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £138K a year.
- Searches, last 12 months
- 237K
- Growth, 90 days vs prior 90
- -5.4%
- Conversion, latest week
- 3.2%
- Market size, estimated
- £138Ka year
- Peak month
- December3.4× the quietest month
- Top search term
- toy hoover54K searches a year
02 · Price
A sale here is worth £18.07.
Listings sell for £18.07 on average, from £10.87 to £47.46. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £18.07 that is £5K to £9K a year per listing.
- Average price
- £18.07inside the $15 to $100 sweet spot
- Price range
- £10.87–£47.46
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £5K–£9K
- Returns
- 1.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #38 within Vacuums & Floor Care. It carries 10,364 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 95%
- Out of stock, average day
- 5.4%
- Average rank
- #38in Vacuums & Floor Care
- Average rating
- 4.28 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 10,364per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Toy Hoover products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Casdon Henry & Hetty Toys - Henry Vacuum Cleaner - Red Vacuum Cleaning Toy with Real Function & Nozzle Accessories - Kids Cleaning Set - For Children Aged 3+
- Price
- £14.35
- Rating
- 4.3/5
- Reviews
- 6,855
- Age
- 17y ago

Fisher-Price Laugh & Learn 2-in-1 Vacuum Toddler Toy Multilanguage
- Price
- £15.50
- Rating
- 4.6/5
- Reviews
- 150
- Age
- 11mo ago

LeapFrog Pick Up & Count Vacuum Role Play Toy with Lights Colours & Counting Pick Up Counters in Three modes of play Learning Toy for Toddlers Gift for ages 2 3 4+ Years English Version
- Price
- £22.06
- Rating
- 4.6/5
- Reviews
- 1,302
- Age
- 6y ago

Casdon Dyson Cordless TOY Vacuum Cleaner Interactive & Officially Licensed Toy For Children Aged 3+ Realistic Role-Play Fun Blue
- Price
- £16.89
- Rating
- 4.5/5
- Reviews
- 25,209
- Age
- 2y ago

Casdon Dyson Ball | Miniature Dyson Ball Replica For Children Aged 3+ | With Twist and Turn Action For Realistic Role-Play Fun
- Price
- £15.28
- Rating
- 4.5/5
- Reviews
- 47,585
- Age
- 13y ago
Trending
90-day click momentum
VastCart Kids Cleaning Set 4-in-1 Toddler Pretend Play Vacuum & Home Cleaning Toy Educational Role-Playing Kit for Boys & Girls Fun Learning Activity Perfect Birthday
- Price
- £15.20
- Rating
- 2.5/5
- Reviews
- 2
- Age
- 5mo ago

Fisher-Price Laugh & Learn 2-in-1 Vacuum Toddler Toy Multilanguage
- Price
- £15.50
- Rating
- 4.6/5
- Reviews
- 150
- Age
- 11mo ago

Mattel Barneys World Toddler Toy Clean Up Vacuum Electronic Push Along Lights Music & Games for Preschool Kids Ages 2+ Years HYH03
- Price
- £14.41
- Rating
- 4.7/5
- Reviews
- 189
- Age
- 1y ago

Theo Klein 6812 Bosch Unlimited Vacuum Cleaner I With suction and sound function I Rotatable and removable floor attachment I Toy for children aged 3 years and up
- Price
- £10.87
- Rating
- 4.2/5
- Reviews
- 5,611
- Age
- 7y ago

Casdon Dyson Ball | Miniature Dyson Ball Replica For Children Aged 3+ | With Twist and Turn Action For Realistic Role-Play Fun
- Price
- £15.28
- Rating
- 4.5/5
- Reviews
- 47,585
- Age
- 13y ago
Newest
by launch date
VastCart Kids Cleaning Set 4-in-1 Toddler Pretend Play Vacuum & Home Cleaning Toy Educational Role-Playing Kit for Boys & Girls Fun Learning Activity Perfect Birthday
- Price
- £15.20
- Rating
- 2.5/5
- Reviews
- 2
- Age
- 5mo ago

Fisher-Price Laugh & Learn 2-in-1 Vacuum Toddler Toy Multilanguage
- Price
- £15.50
- Rating
- 4.6/5
- Reviews
- 150
- Age
- 11mo ago

Dreamon Kids Cleaning Set 11 PCS Toddler Cleaning Toys with Real Working Vacuum Broom Mop Duster Pretend Play Housekeeping Set for Boys & Girls Ages 3+ Birthday Gift
- Price
- £20.97
- Rating
- 4.2/5
- Reviews
- 505
- Age
- 1y ago

Mattel Barneys World Toddler Toy Clean Up Vacuum Electronic Push Along Lights Music & Games for Preschool Kids Ages 2+ Years HYH03
- Price
- £14.41
- Rating
- 4.7/5
- Reviews
- 189
- Age
- 1y ago

FS Kids Hoover Toy with Lights & Sounds Pretend Play Cleaning Toy for Toddlers 1-3 Ball-Popping Toddler Toy Hoover for Boys & Girls Aged 3-5
- Price
- £22.76
- Rating
- 4.4/5
- Reviews
- 358
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
86
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
8%
- Casdon47%
- Fisher-Price15%
- LeapFrog12%
- Theo Klein9%
- VastCart6%
- FS4%
- Open — no brand owns it (5 brands, 8%)
Demand
Toy Hoover search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.4×
Search terms
Top Toy Hoover search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toy hoover54K/yr
- kids hoover48K/yr
- toy vacuum cleaner10K/yr
- toy hoover for 1 year old11K/yr
- toy hoover for 2 year old15K/yr
- toddler hoover11K/yr
- kids vacuum cleaner toy7K/yr
- baby hoover8K/yr
- hoover toy7K/yr
- toy vacuum10K/yr
Reviews and returns
What reviews say buyers love and hate about Toy Hoover
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Had 2 months and broke
Stopped working after a week
Stopped working 2 days after
Cheap rubbish
Rubbish
Poor quality
Not working
they offered solutions that didn't work
little hoover/dyson doesnt work
I was shocked at the price of the batteries needed for it
A little on the pricey side
Total waste of money
Slightly misleading
Not sold as seen. Advertises as a toy Henry hoover with plug it does not come with the plug
Love
Brilliant toy for my grandson
Great little toy
It is so fun
Good price
Worth it
Excellent value for money
Good value and great quality
Well made and realistic
The build quality is excellent with all parts secure
Sturdy
The hoover seems a strong & sturdy toy
seems very sturdy/strong
bonus it actually cleans
My son loves to help out when we clean up
Lovely set for my grandson who loves to clean up
Return
1.6% Return rate 17% Fixable by listing
Plastic parts break easily
the parts keeps coming apart
Not working
they offered solutions that didn't work
little hoover/dyson doesnt work
Daughter got frustrated to begin with as the on button is hidden on the side and she was trying to press the false top button to turn it on and off
it doesnt click into place when used
The hoover button doesnt work
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toy Hoover questions
Answered from the same tracked data.









