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Tower Air Fryer Liners

Fail

Prices span $3.28–$13.39, mostly outside the sweet spot, so Tower Air Fryer Liners is a Fail.

Flapen Score
42
42 / 100
Ranks 4,560 of 5,777 Home & Garden niches · −9 vs the category median of 51
Market size
£21K/yr40K searches / yr
90-day growth
-27.2%search demand this quarter
Competition
49%top-5 click share · 21 brands · 33 sellers

Flapen Score

Tower Air Fryer Liners against its category

The dotted line is the Home & Garden average. Past it, Tower Air Fryer Liners is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tower Air Fryer Liners market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tower Air Fryer Liners 40K times last year and spent an estimated £21K. The top 5 brands take 69% of clicks. Demand peaks in Jan. Flapen scores it 42 out of 100, a Fail.

01 · Demand

8.3% of searches ended in a purchase last week.

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -27.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.

Searches, last 12 months
40K
Growth, 90 days vs prior 90
-27.2%
Conversion, latest week
8.3%
Market size, estimated
£21Ka year
Peak month
January2.2× the quietest month
Top search term
tower air fryer liners20K searches a year

02 · Price

A sale here is worth £6.46.

Listings sell for £6.46 on average, from £3.28 to £13.39. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £6.46 that is £0 to £646 a year per listing.

Average price
£6.46under the $15 to $100 sweet spot
Price range
£3.28–£13.39
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£646
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #42 within Bakeware. It carries 4,052 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
5.7%
Average rank
#42in Bakeware
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,052per listing
Listings tracked
32

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
28 months

Products

Top Tower Air Fryer Liners products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

£0£859£2K£3K£3K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 rising

Sellers

33

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

49%

Top 20: 88%

Open market

25%

  • Tower19%
  • YQL18%
  • BYKITCHEN16%
  • PINTAUR10%
  • Roe Tenpo6%
  • ENGHEK5%

Demand

Tower Air Fryer Liners search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Black Friday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 2.2×

Search terms

Top Tower Air Fryer Liners search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tower air fryer liners20K/yr
  • 9l air fryer liners4K/yr
  • air fryer liners for tower airfryer3K/yr
  • tower air fryer silicone liners2K/yr
  • air fryer liners tower2K/yr
  • silicone air fryer liner tower dual 9l2K/yr
  • air fryer liners tower dual2K/yr
  • air fryer liners for tower dual airfryer 9l849/yr
  • tower dual air fryer liners1K/yr
  • tower silicone air fryer liner2K/yr

Reviews and returns

What reviews say buyers love and hate about Tower Air Fryer Liners

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall23%−0.09

To small

To big

Does not fit

Thickness11%−0.08

Very thin material

Ok not as thick as some seen

thicker than normal

Strength11%−0.08

Not sturdy

bit flimsy

very flimsy

Quality-Overall7%+0.91

Cheap quality

Not great quality

Flimsy and terrible quality

Cooking Experience3%−0.02

Takes slightly longer cooking time

Food does not cook properly in them

meaning that it then doesnt cook properly

Love

Size-Overall16%−0.09

Fits like a glove

Correct size

Fits in drawers perfectly

Frying Quality16%+1.46

Perfect for air frying

Clean frying

Great accessory for the fryer

Quality-Overall16%+0.91

Great product very pleased with purchase

good quality and ease to use

Decent Quality

Ease Of Cleaning13%+0.52

Cleans easily

easy to remove for cleaning

Easy to wash

Value For Money12%+1.02

Great purchase for the money

Excellent value

Good value for money

Return

0.4% Return rate 85% Fixable by listing

Size-Overall80%███▇██

To small

To big

Does not fit

Strength3%▄▅▆▅█▅

Not sturdy

bit flimsy

very flimsy

Quality-Overall3%▅▅▄█▄█

Cheap quality

Not great quality

Flimsy and terrible quality

Compatibility-Overall2%▃▃▇▅█▅
Advertised Vs Actual Product2%▅▆▂█▂▄

Not as advertised

Not what expected

Not like the pictures very flimsy

FAQ

Common Tower Air Fryer Liners questions

Answered from the same tracked data.