Top Soil

Shoppers searched for this 520K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +29.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £467K a year.

Searches, last 12 months

520K

Growth, 90 days vs prior 90

+29.4%

Conversion, latest week

8.6%

Market size, estimated

£467Ka year

Peak month

May14.5× the quietest month

Top search term

top soil299K searches a year

Listings sell for £10.50 on average, from £5.92 to £19.61. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At £10.50 that is £32K to £42K a year per listing.

Average price

£10.50under the $15 to $100 sweet spot

Price range

£5.92–£19.61

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

£32K–£42K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

63% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #45 within Soils, Mulches & Planting Media. It carries 1,445 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

50%

Out of stock, average day

6.5%

Average rank

#45in Soils, Mulches & Planting Media

Average rating

4.35 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,445per listing

Listings tracked

16

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months