Is toothpicks wooden profitable to sell on Amazon United Kingdom?

The niche generates £225K/yr across 20 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +5.4%. Flapen's verdict: Worth a look (50/100).

How competitive is the toothpicks wooden niche?

20 brands and 73 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 64% of demand.

What do buyers complain about in toothpicks wooden?

Top complaints mined from reviews: Strength, Size-Overall, Thin. The return rate is 0.2%.

When does demand for toothpicks wooden peak?

Demand peaks in Dec; the busiest month runs 3.2× the quietest.

What does it cost to enter the toothpicks wooden niche?

Listings span £0.65–£7.56; the average listing price is £3.41 (sweet spot $15–$100). The average incumbent carries 1,160 reviews — the moat a new listing must climb.

toothpicks wooden

Worth a look

Shows searches that convert (18.9% search→purchase), but prices mostly outside the sweet spot ($0.65–$7.56) keeps it on the watch list.

Conversion

Incredible18.9%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Review moat

Good1,160.4

avg incumbent reviews — the moat a new listing must climb

Market size

Okay£225K

£225K/yr · 351K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+5.4%

90-day search growth — must beat 0% to launch

Avg price

Bad£3.41

avg listing price — sweet spot $15–$100

Price range

Bad£0.65–£7.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, toothpicks wooden is a £225K/yr Amazon United Kingdom market (351K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Dec. Verdict: Worth a look — 50/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

toothpicks wooden market data

Units sold / yr: 60K–80K; avg 1,500–2,000/product
Revenue / yr: £205K–£273K; units × avg price
Conversion rate: 18.9%
Avg BSR: #17
Page quality: 0%
Prime: 100%
Sponsored: 45%
Out of stock: 15.4%
Avg brand age: 28 months
Avg seller age: 176 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 flat

Sellers

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

31%

Chef Aid24%
Caterpack Enviro Range15%
PPS Store12%
G4GADGET7%
Mobi Lock6%
D.A.Y. Republic5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +5.4% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 3.2×

Open Trend

Top toothpicks wooden search terms

cocktail sticks296K/yr +4.6%14.5% conv.
cocktail sticks wooden15K/yr +3.0%18.4% conv.
wooden cocktail sticks7K/yr +14.5%11.8% conv.
bamboo cocktail sticks7K/yr +3.2%2.1% conv.
cocktail sticks for food8K/yr +7.3%10.8% conv.
cocktail stick6K/yr +18.6%10.5% conv.
coctail sticks5K/yr +35.5%11.7% conv.
food sticks6K/yr +2.2%1.8% conv.

All search terms

Top toothpicks wooden products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Chef Aid Cocktail Sticks Pack of 200 Stick perfect for Buffets and Cocktails use The Skewer design helps hold sweet and savoury foods Each cocktails stick measures 8 cm

Chef Aid£1.314.6★2,395 rev

Caterpack Enviro - 1000 Pack Cocktail Sticks Birchwood - Fully Recyclable Biodegradable Sustainably Sourced Eco-Friendly Food Picks for Parties BBQ Catering Food Service Events

Caterpack Enviro Range£2.764.6★723 rev

PPS 400 x Wooden Cocktail Sticks/TOOTHPICKS - 6.5cm - Home Kitchen Bars

PPS Store£4.254.4★1,417 rev

150 Bamboo Skewers 30cm in Length Wooden Skewers Sticks for BBQ Cocktail Shish Kabobs Chocolate FountainParty Essentials

G4GADGET£3.364.5★1,050 rev

1000 Pcs Bamboo Toothpicks - Double Pointed Wooden Picks - for Personal Hygiene Appetizer Skewers Cocktail Sticks Toothpick or Arts & Crafts - by Mobi Lock

Mobi Lock£3.304.4★5,521 rev

Newest

by launch date

TABLEKIND Wooden Cocktail Sticks 100 Pack Disposable Bamboo Cocktail Picks for Parties Appetisers BBQs Cocktails & Eco Friendly Food Picks

Talking Tables£1.713 rev

2mo ago

4 x 150pc Cocktail Sticks 600 Large Wooden Eco Friendly Biodegradable Sticks Made from 100% Natural Wood Durable and Strong Perfect for Parties Buffets Appetisers Snacks and Everyday Use

Vivo Technologies£1.9143 rev

9mo ago

100 Pcs Cocktail Picks 12cm Bamboo Knot Skewers for Appetizers 4.7 Inch Mini Natural Food Pick for Drinks Desserts Wedding Party Fancy Toothpicks Green Knot Decorative Charcuterie Board Supplies

NadaKin£5.8713 rev

10mo ago

200 Wooden Cocktail Sticks - Premium Birchwood Double Pointed 8cm - Food Safe & 100% Biodegradable - for Food Cocktails & Oral Hygiene

Generic£4.0619 rev

12mo ago

Toothpicks Wooden Toothpicks Cocktail Sticks Teeth Cleaner Wood Tooth Sticks with Storage Holder Double Sided Teeth Picks Appetizers Pickup Fruits Cherry Cheese Toothpicks with Dispensers (Pack of 5)

HIFSA£5.5874 rev

1y ago

What buyers say about toothpicks wooden

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money31%

“Price was fair”

Quality-Overall16%

“They are very good quality and well finished off, very smooth, no splinters from these”

Advertised Vs Actual Product13%

“Just what I needed”

Size-Overall8%

“Good size”

Oral Hygiene5%

“Useful as toothpicks or for use with food presentation”

Strength5%

“Dont feel flimsy at all”

Ease Of Use5%

“easy to use”

Adhesion/Stickiness3%

“Good quality sticks”

Design-Overall2%

“that knot certainly adds a dash of style”

Gifting Purpose1%

“Good to find a simple gift with a light hearted touch”

What buyers complain about

Strength22%

“Very flimsy”

Size-Overall18%

“The bundle actually feels small”

Thin11%

“Too thin”

Thickness10%

“Way too thin”

Quality-Overall6%

“Low quality”

Defective Material/Parts6%

“Some are broken or unfinished”

Design-Overall6%

“not the best design, blunt and not very strong”

Oral Hygiene5%

“To say they are specific for oral hygiene is joke”

Top return reasons

Size-Overall51%

Thin10%

Strength7%

Sharpness5%

Compatibility-Overall4%

Value For Money4%

Material Quality3%

Quality-Overall3%

Defective Material/Parts3%

Leak-Proof3%

Common questions

Is toothpicks wooden profitable to sell on Amazon United Kingdom?: The niche generates £225K/yr across 20 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +5.4%. Flapen's verdict: Worth a look (50/100).
How competitive is the toothpicks wooden niche?: 20 brands and 73 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 64% of demand.
What do buyers complain about in toothpicks wooden?: Top complaints mined from reviews: Strength, Size-Overall, Thin. The return rate is 0.2%.
When does demand for toothpicks wooden peak?: Demand peaks in Dec; the busiest month runs 3.2× the quietest.
What does it cost to enter the toothpicks wooden niche?: Listings span £0.65–£7.56; the average listing price is £3.41 (sweet spot $15–$100). The average incumbent carries 1,160 reviews — the moat a new listing must climb.