Toothbrush Holder
MaybeThe top 5 brands take only 40% of clicks. But demand is soft, at -20.3% this quarter, so Toothbrush Holder is a Maybe.
- Flapen Score
- 58 / 100Top 23% of 5,777 Home & Garden niches · +7 vs the category median of 5158
- Market size
- £582K/yr2.1M searches / yr
- 90-day growth
- -20.3%search demand this quarter
- Competition
- 30%top-5 click share · 34 brands · 84 sellers
Flapen Score
Toothbrush Holder against its category
The dotted line is the Home & Garden average. Past it, Toothbrush Holder is stronger. Inside it, weaker.
Market
The Toothbrush Holder market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Toothbrush Holder 2.1M times last year and spent an estimated £582K. The top 5 brands take 40% of clicks. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
3.2% of searches ended in a purchase last week.
Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £582K a year.
- Searches, last 12 months
- 2.1M
- Growth, 90 days vs prior 90
- -20.3%
- Conversion, latest week
- 3.2%
- Market size, estimated
- £582Ka year
- Peak month
- January1.5× the quietest month
- Top search term
- toothbrush holder1.2M searches a year
02 · Price
A sale here is worth £8.72.
Listings sell for £8.72 on average, from £2.96 to £23.15. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 750 to 1,000 of them. At £8.72 that is £7K to £9K a year per listing.
- Average price
- £8.72under the $15 to $100 sweet spot
- Price range
- £2.96–£23.15
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £7K–£9K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #35 within Bathroom. It carries 2,124 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 98%
- Out of stock, average day
- 5.9%
- Average rank
- #35in Bathroom
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,124per listing
- Listings tracked
- 54
04 · Newcomers
Amazon counts 1 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Toothbrush Holder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
toprance Toothbrush Holder Anti-slip Electric Toothbrush Holder For Bathroom Countertop 4 Compartments Detachable Toothbrush Caddy With Drainage For Family
- Price
- £8.25
- Rating
- 4.6/5
- Reviews
- 992
- Age
- 2y ago

HOMMAND Electric Toothbrush Holder 2 Packs Upgraded Strong Adhesive Electric Toothbrush Holder Wall Mounted Adjustable Electric Toothbrush Stand Toothbrush Organizer for Bathroom (Universal) White
- Price
- £4.29
- Rating
- 4.6/5
- Reviews
- 5,017
- Age
- 6y ago

LAWALEISHE Toothbrush Holder 3 Slots Toothbrush Organizer with Drainage Holes Grey Multifunctional Plastic Toothbrush Cup Storage Stand Makeup Brush Razor Toothbrush Caddy Holder for Bathroom Kitchen
- Price
- £7.96
- Rating
- 4.3/5
- Reviews
- 348
- Age
- 2y ago

Joseph Joseph Easy-Store - Large Toothbrush Holder Caddy Bathroom Storage - White/Grey
- Price
- £11.36
- Rating
- 4.7/5
- Reviews
- 19,609
- Age
- 9y ago

CHONLY Bamboo Toothbrush Holder for Bathroom Storage Organizer Caddy Electric Toothbrush Holder for Kids Family 5 Slots Toothbrush and Toothpaste Holder White
- Price
- £9.63
- Rating
- 4.5/5
- Reviews
- 379
- Age
- 3y ago
Trending
90-day click momentum
5 Slots Detachable Toothbrush Holder Set - for Bathroom Countertop Wall Mounted Electric & Manual Toothbrush Holder with Removable Dividers Family Bathroom Accessories Organiser
- Price
- £8.71
- Rating
- 4.3/5
- Reviews
- 17
- Age
- 4mo ago

LifeBasis UV Toothbrush Sanitizer Wall Mounted Holder with Dual Disinfection 50-Day Rechargeable Long-Lasting Battery Air-Drying and LED Smart Sensing Toothbrush Holders for Bathroom
- Price
- £23.15
- Rating
- 4.3/5
- Reviews
- 191
- Age
- 9mo ago

TATAY Toothbrush and Toothpaste Cup Bohol Polypropylene BPA Free 100% Recycled Plastic Anthracite Grey Measures 6.5 x 6.5 x 11 cm
- Price
- £3.11
- Rating
- 4.5/5
- Reviews
- 183
- Age
- 2y ago

Toothbrush Holder for Bathroom Countertop Multi-Slot Toothbrush Caddy with Drainage Detachable Design Non-Slip Base Toothpaste Organizer (1 White)
- Price
- £4.38
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 1y ago

iHave Wall Mounted Toothbrush Holders with Toothpaste Dispenser Featuring 2 Cups 6 Slots and 2 Compartments Organizer for Bathroom Essentials Luxury Black & Gold Elegant Design for Bathroom Decor
- Price
- £13.04
- Rating
- 4.4/5
- Reviews
- 1,430
- Age
- 3y ago
Newest
by launch date
5 Slots Detachable Toothbrush Holder Set - for Bathroom Countertop Wall Mounted Electric & Manual Toothbrush Holder with Removable Dividers Family Bathroom Accessories Organiser
- Price
- £8.71
- Rating
- 4.3/5
- Reviews
- 17
- Age
- 4mo ago

LifeBasis UV Toothbrush Sanitizer Wall Mounted Holder with Dual Disinfection 50-Day Rechargeable Long-Lasting Battery Air-Drying and LED Smart Sensing Toothbrush Holders for Bathroom
- Price
- £23.15
- Rating
- 4.3/5
- Reviews
- 191
- Age
- 9mo ago

Toothbrush Holder for Bathroom Countertop Multi-Slot Toothbrush Caddy with Drainage Detachable Design Non-Slip Base Toothpaste Organizer (1 White)
- Price
- £4.38
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 1y ago

YESENT Aluminum Toothbrush Holder Wall-mounted Bathroom rack 4 Slot Black
- Price
- £11.96
- Rating
- 4.6/5
- Reviews
- 560
- Age
- 1y ago

Luxspire Toothbrush Holders 2 Pack Fast Drying Toothbrush Holders for Bathroom Diatomite Toothbrush Cups Electric Toothbrush and Toothpaste Holder for Bathroom Countertop Marble
- Price
- £11.96
- Rating
- 4.4/5
- Reviews
- 635
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 30% of clicks. An open shelf where new products get seen.
Brands
34 falling
Sellers
84
Top-5 brand share
40%
Top 20: 87%
Top-5 click share
30%
Top 20: 69%
Open market
55%
- toprance15%
- Joseph Joseph7%
- HOMMAND7%
- Zayin5%
- PARKMANI5%
- LAWALEISHE5%
Demand
Toothbrush Holder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Toothbrush Holder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toothbrush holder1.2M/yr
- electric toothbrush holder291K/yr
- toothbrush holder wall mounted128K/yr
- wall mounted toothbrush holder68K/yr
- tooth brush holder66K/yr
- tooth brush holder for bathroom19K/yr
- toothbrush holders36K/yr
- electric toothbrush holder wall mounted34K/yr
- toothpaste holder26K/yr
- bathroom toothbrush holder22K/yr
Reviews and returns
What reviews say buyers love and hate about Toothbrush Holder
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Broke first time using it
Fell off with in days
Not durable
Not sticky enough
The adhesive is not that great
Doesnt stick
Not good quality
I was worried the price would mean it was lower quality
Not worth on price and quality
To small
Another thing to note is that some products dont fit
Quite large
it is a bit difficult to wash and clean
Not easy to clean
Really difficult to clean
Love
Beautiful looking product
seems well made
Decent quality
Its easy to detach and clean
which helps keep it looking clean
Easy clean
As described
As advertised
Better than I expected
Good value for money
GREAT VALUE
Great value for money
Seems solidly built
Good and strong
More sturdy than I expected
Return
1.0% Return rate 59% Fixable by listing
To small
Another thing to note is that some products dont fit
Quite large
Not sticky enough
The adhesive is not that great
Doesnt stick
Not good quality
I was worried the price would mean it was lower quality
Not worth on price and quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toothbrush Holder questions
Answered from the same tracked data.









