Skip to content

Tommee Tippee Blackout Blind

Fail

Shoppers spend only $7K a year here, so Tommee Tippee Blackout Blind is a Fail.

Flapen Score
46
46 / 100
Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 51
Market size
£7K/yr10K searches / yr
90-day growth
+91.6%search demand this quarter
Competition
88%top-5 click share · 8 brands · 21 sellers

Flapen Score

Tommee Tippee Blackout Blind against its category

The dotted line is the Home & Garden average. Past it, Tommee Tippee Blackout Blind is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tommee Tippee Blackout Blind market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tommee Tippee Blackout Blind 10K times last year and spent an estimated £7K. The top 5 brands take 91% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 46 out of 100, a Fail.

01 · Demand

4.8% of searches ended in a purchase last week.

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +91.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £7K a year.

Searches, last 12 months
10K
Growth, 90 days vs prior 90
+91.6%
Conversion, latest week
4.8%
Market size, estimated
£7Ka year
Peak month
May5.5× the quietest month
Top search term
gro blinds blackout3K searches a year

02 · Price

A sale here is worth £15.64.

Listings sell for £15.64 on average, from £7.51 to £23.27. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £15.64 that is £0 to £2K a year per listing.

Average price
£15.64inside the $15 to $100 sweet spot
Price range
£7.51–£23.27
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #107 within Window Treatments. It carries 1,925 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
9.4%
Average rank
#107in Window Treatments
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,925per listing
Listings tracked
9

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
28 months

Products

Top Tommee Tippee Blackout Blind products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

£0£1K£2K£3K£4K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 flat

Sellers

21

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

5%

  • Tommee Tippee62%
  • Yelmzir11%
  • Efilerup9%
  • tuare6%
  • Bszatan3%
  • NKZAAURH3%
  • Open — no brand owns it (2 brands, 5%)

Demand

Tommee Tippee Blackout Blind search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 5.5×

Search terms

Top Tommee Tippee Blackout Blind search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gro blinds blackout3K/yr
  • gro anywhere blinds blackout3K/yr
  • gro blind2K/yr
  • gro blackout blind1K/yr
  • gro anywhere blind blackout111/yr
  • travel blackout blinds for windows26/yr

Reviews and returns

What reviews say buyers love and hate about Tommee Tippee Blackout Blind

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness19%−0.21

Doesn't stick well

Sticky adhesives are not that great

don’t stick very well at all.

Heating8%−0.06

It did not really keep the heat out of my room though

It creates too much of a heat build up

The adhesive strips will heat up

Value For Money8%+0.92

Disappointing value—pays more for the brand than the performance

Feels a little expensive for what it is

Here is why I wouldn't recommend investing double the price:

Quality-Overall8%+0.33

unfortunatley sucker pads are poor quality

Poor quality

I find the price-to-quality ratio very hard to justify

Smell8%−0.05

Strong chemical smell, 3.5 stars

Terrible odour

the smell of chemicals

Love

Quality-Overall14%+0.33

Given the current heatwave globally this is a quality item at a good price

looks well made

Excellent product

Value For Money13%+0.92

Well worth it

Good value for money

Worth the purchase

Ease Of Use10%+1.05

Easy to take down and fold away

Easy to use

a handy feature to have

Assembly/Installation8%+0.85

Easy to install

Easy to put up

The installation process is quick and simple

Size-Overall7%+0.55

Fit for purpose

Its cut to size so fits perfectly

Easy to fit

Return

1.7% Return rate 66% Fixable by listing

Size-Overall58%█▇▇▇▇▇
Adhesion/Stickiness11%▁█▄▄▅▄

Doesn't stick well

Sticky adhesives are not that great

don’t stick very well at all.

Functionality-Overall7%█▂▄▄▃▃
Suction3%▁▁▄███

black out travel curtain that has suction cups all of which are fails

Suction cups fall off

Major issue - I cleaned the window with water and methylated spirits prior to fitting the blind, however, the blind keeps falling down after several hours because the suction cups loose their grip

Quality-Overall3%▁▁█▅▇▅

unfortunatley sucker pads are poor quality

Poor quality

I find the price-to-quality ratio very hard to justify

FAQ

Common Tommee Tippee Blackout Blind questions

Answered from the same tracked data.