Tomato Knife
FailShoppers spend only $32K a year here, so Tomato Knife is a Fail.
- Flapen Score
- 37 / 100Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 5137
- Market size
- £32K/yr117K searches / yr
- 90-day growth
- -3.2%search demand this quarter
- Competition
- 44%top-5 click share · 9 brands · 16 sellers
Flapen Score
Tomato Knife against its category
The dotted line is the Home & Garden average. Past it, Tomato Knife is stronger. Inside it, weaker.
Market
The Tomato Knife market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Tomato Knife 117K times last year and spent an estimated £32K. The top 5 brands take 94% of clicks. Flapen scores it 37 out of 100, a Fail.
01 · Demand
3.0% of searches ended in a purchase last week.
Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.
- Searches, last 12 months
- 117K
- Growth, 90 days vs prior 90
- -3.2%
- Conversion, latest week
- 3.0%
- Market size, estimated
- £32Ka year
- Peak month
- December1.4× the quietest month
- Top search term
- tomato knife66K searches a year
02 · Price
A sale here is worth £8.84.
Listings sell for £8.84 on average, from £3.23 to £19.52. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £8.84 that is £0 to £884 a year per listing.
- Average price
- £8.84under the $15 to $100 sweet spot
- Price range
- £3.23–£19.52
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£884
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.9% of listings are out of stock. The average listing ranks #26 within Kitchen Knives. It carries 1,910 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 100%
- Out of stock, average day
- 21.9%
- Average rank
- #26in Kitchen Knives
- Average rating
- 4.62 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,910per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Tomato Knife products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Victorinox Swiss Classic Breakfast Knife Bread Roll Knife Sharp Blade Serrated Edge 11 cm Plastic Handle Stainless Steel Set of 2 Black
- Price
- £9.74
- Rating
- 4.8/5
- Reviews
- 546
- Age
- 1y ago

Victorinox Tomato Knife Classic in Black Steel Silver 25 x 16 x 6 cm
- Price
- £7.22
- Rating
- 4.9/5
- Reviews
- 4,934
- Age
- 15y ago

targizer Tomato Knife Black Kitchen Knives Set of 2 Stainless Steel Sharp Serrated Edge Dinner Knives Small Utility Knife of Cutting Tamatoes Vegetables Fruit Dishwasher-Safe Rustproof
- Price
- £4.98
- Rating
- 4.6/5
- Reviews
- 25
- Age
- 1y ago

targzier Tomato Knife Set of 2 Serrated Kitchen Knife Stainless Steel Utility Knife Sharp Table Knifes Wavy Edge Small Kitchen Knives Ergonomic Handle Tomato Knives Set Black
- Price
- £5.35
- Rating
- 4.2/5
- Reviews
- 159
- Age
- 1y ago

Omesata Tomato Knife Tomato Slicing Knives Serrated Blade from High Carbon Stainless Steel for Smooth Cutting Tomatoes Vegetables and Fruits
- Price
- £3.23
- Rating
- 4.7/5
- Reviews
- 838
- Age
- 1y ago
Trending
90-day click momentum
Victorinox Swiss Classic Breakfast Knife Bread roll Knife Sharp Blade Serrated Edge 11 cm Plastic Handle Stainless Steel Set of 2 Red
- Price
- £9.94
- Rating
- 4.8/5
- Reviews
- 546
- Age
- 1y ago

targzier Tomato Knife Set Kitchen Knives Set of 4 Stainless Steel Serrated & Utility Knives Extra Sharp Blades Dishwasher-Safe Black
- Price
- £6.31
- Rating
- 4.6/5
- Reviews
- 134
- Age
- 1y ago

Victorinox Swiss Classic Kitchen Knife Set 3-piece paring Knife Tomato Knife and Breakfast Knife Robust Plastic Handle Stainless Steel Green
- Price
- £11.82
- Rating
- 4.8/5
- Reviews
- 316
- Age
- 1y ago

Victorinox Swiss Classic Tomato and paring Knife Set 2-piece Extra Sharp Blade Plastic Handle Stainless Steel Swiss Made Red
- Price
- £9.80
- Rating
- 4.7/5
- Reviews
- 3,031
- Age
- 1y ago

Victorinox Swiss Classic Breakfast Knife Bread Roll Knife Sharp Blade Serrated Edge 11 cm Plastic Handle Stainless Steel Set of 2 Black
- Price
- £9.74
- Rating
- 4.8/5
- Reviews
- 546
- Age
- 1y ago
Newest
by launch date
Barpre Serrated Tomato Knife Set of 2 11cm Ultra-Sharp High-Carbon Steel Utility Knives with Protective Sheath Lightweight Ergonomic PP Handle for Fruit Bread & Steak Dishwasher Safe Black
- Price
- £3.24
- Rating
- 4.6/5
- Reviews
- 14
- Age
- 11mo ago

OPOLIA Tomato Knives Black Table Knife Set of 2 Serrated Kitchen Knive Stainless Steel Sharp Dinner Knife Utility Knifes Ergonomic Handle Paring Knives for Vegetable and Fruits Dishwasher Safe
- Price
- £5.55
- Rating
- 4.0/5
- Reviews
- 38
- Age
- 11mo ago

Victorinox Swiss Classic Breakfast Knife Bread Roll Knife Sharp Blade Serrated Edge 11 cm Plastic Handle Stainless Steel Set of 2 Black
- Price
- £9.74
- Rating
- 4.8/5
- Reviews
- 546
- Age
- 1y ago

Victorinox Swiss Classic Kitchen Knife Set 3-piece paring Knife Tomato Knife and Breakfast Knife Robust Plastic Handle Stainless Steel Green
- Price
- £11.82
- Rating
- 4.8/5
- Reviews
- 316
- Age
- 1y ago

Victorinox Swiss Classic Breakfast Knife Bread roll Knife Sharp Blade Serrated Edge 11 cm Plastic Handle Stainless Steel Set of 2 Red
- Price
- £9.94
- Rating
- 4.8/5
- Reviews
- 546
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
16
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
44%
Top 20: 91%
Open market
4%
- Victorinox52%
- targzier28%
- Omesata6%
- Ruffulon4%
- OPOLIA3%
- Tramontina2%
- Open — no brand owns it (3 brands, 4%)
Demand
Tomato Knife search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Tomato Knife search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tomato knife66K/yr
- victorinox tomato knife28K/yr
- tomato knife victorinox11K/yr
- tomato knives6K/yr
- tomato knife serrated4K/yr
- bar knife3K/yr
Reviews and returns
What reviews say buyers love and hate about Tomato Knife
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
not sharp
Not great, blades are too thick and not as sharp as I would expect for a new kitchen knife
Less sharp
Cheap crap
Cheap quality, not worth the price at all
Poor quality
also very narrow
that's one issue with them being small I guess
The knives are short
Started to rust after 1st wash
It started to rust after the 1st wash
AVOID, rust after 1st wash
Frustrating Credential Prompts Made Me Give Up
Love
Great knife
Super sharp
Amazing and very sharp knifes
Decent quality
Best quality knives
Knives seem to be of good quality and very sharp
Excellent value for money
Excellent price
good value for money
They are comfortable in the hand
Easy to use
easy on the toms
beautiful colour
makes a nice change to black
lovely colours too
Return
1.0% Return rate 19% Fixable by listing
not sharp
Not great, blades are too thick and not as sharp as I would expect for a new kitchen knife
Less sharp
Cheap crap
Cheap quality, not worth the price at all
Poor quality
also very narrow
that's one issue with them being small I guess
The knives are short
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tomato Knife questions
Answered from the same tracked data.









