Toilet Brush Replacement
Toilet Brush Replacement shows no brand lock-in (top 5 brands take 44% of clicks), but prices mostly outside the sweet spot ($3.29–$11.22) keeps it on the watch list.
Flapen Score
Is Toilet Brush Replacement profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Toilet Brush Replacement is a £46K/yr Amazon United Kingdom market (71K searches/yr). The top 5 brands hold 44% of demand. Verdict: Worth a look — 53/100.
Toilet Brush Replacement: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -13.3% over the last 90 days and 9.0% of searches end in a purchase.
£46K
revenue / yr
Who owns the niche?
The top 5 brands hold 44% of demand, so 56% of the market is open.
56%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 29 products
Top Toilet Brush Replacement products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Ibergrif Black Toilet Brush 4PCS with Stainless Steel Handle Durable Replacement Toilet Brushes for Bathroom Cleaning M34155
- Price
- £6.30
- Rating
- 4.5/5
- Reviews
- 2,152
- Age
- 2y ago

Chrome Toilet Brush With Durable Bristles 35Cm Long Handle Bathroom Cleaning Brush Freestanding Toilet Cleaner Brush For Deep Cleaning
- Price
- £3.29
- Rating
- 4.2/5
- Reviews
- 417
- Age
- 4mo ago

Skibetfo 4pcs Replacement Toilet Brush Head White Antibacterial Toilet Brush Replacement Head Screw On 12mm Thread Port Toilet Cleaning Brushes Head with Durable Stiff Bristles for Bathroom Toilet
- Price
- £8.41
- Rating
- 4.1/5
- Reviews
- 109
- Age
- 2y ago

4 Pack Toilet Brush Replacement Heads White Screw On 12mm Thread Port Antibacterial Stiff Bristles Universal Fit for Most Toilet Brush Handles Durable & Easy to Install for Bathroom Cleaning
- Price
- £6.69
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

Topsky 4-Pieces Toilet Brush Replaceable Toilet Brushes with Stainless Steel Handle Standing Toilet Brush for Bathroom Toilet Cleaning (White)
- Price
- £8.06
- Rating
- 4.5/5
- Reviews
- 304
- Age
- 3y ago
Trending
90-day click momentum
Chrome Toilet Brush With Durable Bristles 35Cm Long Handle Bathroom Cleaning Brush Freestanding Toilet Cleaner Brush For Deep Cleaning
- Price
- £3.29
- Rating
- 4.2/5
- Reviews
- 417
- Age
- 4mo ago

4 Pack Toilet Brush Replacement Heads White Screw On 12mm Thread Port Antibacterial Stiff Bristles Universal Fit for Most Toilet Brush Handles Durable & Easy to Install for Bathroom Cleaning
- Price
- £6.69
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

EINESIN Silicone Toilet Brush Toilet Brushes Replacement Stainless Steel Handle Toilet Brushes for Bathroom Toilet Cleaning Brush 7 cm Diameter (Silicone 2 PCS)
- Price
- £7.01
- Rating
- 4.4/5
- Reviews
- 561
- Age
- 1y ago

Bravara X Silicone Toilet Brush Replacement Heads (2 Pack) 12mm Screw-On Fit Flexible Silicone Brush Heads Compatible with 12mm Thread Toilet Brush Handles
- Price
- £10.97
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

Tatay Stainless Steel Toilet Brush Handle Black Brush Stainless Steel Handle Made in Spain. BPA free. Measures 8 x 8 x 35 cm 4438901
- Price
- £4.93
- Rating
- 4.4/5
- Reviews
- 397
- Age
- 4y ago
Newest
by launch date
4 Pack Toilet Brush Replacement Heads White Screw On 12mm Thread Port Antibacterial Stiff Bristles Universal Fit for Most Toilet Brush Handles Durable & Easy to Install for Bathroom Cleaning
- Price
- £6.69
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

Chrome Toilet Brush With Durable Bristles 35Cm Long Handle Bathroom Cleaning Brush Freestanding Toilet Cleaner Brush For Deep Cleaning
- Price
- £3.29
- Rating
- 4.2/5
- Reviews
- 417
- Age
- 4mo ago

Bravara X Silicone Toilet Brush Replacement Heads (2 Pack) 12mm Screw-On Fit Flexible Silicone Brush Heads Compatible with 12mm Thread Toilet Brush Handles
- Price
- £10.97
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

Eulihent 4 Pcs Toilet Brush Head Replacement Universal Screw On 12mm Antibacterial Toilet Cleaning Brushes Head with Durable Stiff Bristles for Bathroom Toilet (Black)
- Price
- £7.44
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 7mo ago

Bravara X Toilet Brush Replacement Heads (2 Pack) 12mm Screw-On Fit Silicone & Bristle Brush Heads Compatible with 12mm Thread Toilet Brush Handles
- Price
- £9.78
- Rating
- 4.2/5
- Reviews
- 11
- Age
- 9mo ago
Competition: brands, sellers & click share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
Brands
27 flat
Sellers
56
Top-5 brand share
44%
Top 20: 92%
Top-5 click share
44%
Top 20: 89%
Open market
51%
- Ibergrif17%
- THE BELL8%
- Skibetfo7%
- Dexpally6%
- Topsky5%
- FIGFYOU5%
Toilet Brush Replacement demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Toilet Brush Replacement search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- toilet brush replacement23K/yr
- toilet brush heads9K/yr
- replacement toilet brush9K/yr
- toilet brush only6K/yr
- toilet brush replacement head6K/yr
- replacement toilet brush head7K/yr
- toilet brush head replacement6K/yr
- toilet brush head4K/yr
What reviews say buyers love and hate about Toilet Brush Replacement
What buyers mention most, as a share of all reviews.
What buyers love
89% of reviews“Great quality and perfect for a bathroom refresh”
“BETTER THAN EXPECTED”
“Excellent for the money”
“Fit well”
“Best thing that I have had to clean toilet”
What buyers complain about
74% of reviews“smaller than my old brushes”
“which isnt ideal especially when its wet from cleaning the toilet”
“Poor quality”
“Seem expensive at £13 though”
“The only thing is storing doesnt come with a place to hold the brush in place”
Toilet Brush Replacement return rate & reasons
Why buyers send it back, as a share of all return requests.
1.4%
Return rate
87%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Toilet Brush Replacement questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









