Tobios Mini Watercolour Kit
MaybeReturns run at only 0.8% of orders. But buyers convert on only 2.7% of searches, so Tobios Mini Watercolour Kit is a Maybe.
- Flapen Score
- 53 / 100Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 5153
- Market size
- £176K/yr469K searches / yr
- 90-day growth
- +26.8%search demand this quarter
- Competition
- 61%top-5 click share · 19 brands · 54 sellers
Flapen Score
Tobios Mini Watercolour Kit against its category
The dotted line is the Home & Garden average. Past it, Tobios Mini Watercolour Kit is stronger. Inside it, weaker.
Market
The Tobios Mini Watercolour Kit market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Tobios Mini Watercolour Kit 469K times last year and spent an estimated £176K. The top 5 brands take 65% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
2.7% of searches ended in a purchase last week.
Shoppers searched for this 469K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +26.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £176K a year.
- Searches, last 12 months
- 469K
- Growth, 90 days vs prior 90
- +26.8%
- Conversion, latest week
- 2.7%
- Market size, estimated
- £176Ka year
- Peak month
- December11.1× the quietest month
- Top search term
- tobios mini watercolour kit112K searches a year
02 · Price
A sale here is worth £13.76.
Listings sell for £13.76 on average, from £6.06 to £37.72. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £13.76 that is £3K to £7K a year per listing.
- Average price
- £13.76under the $15 to $100 sweet spot
- Price range
- £6.06–£37.72
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£7K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #502 within Drawing. It carries 2,374 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 8.3%
- Average rank
- #502in Drawing
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,374per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 3 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Tobios Mini Watercolour Kit products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Tobios Mini Watercolour Kit Including a Waterbrush a 116-Page Sketchbook and a Storage Case12 Vibrant Highly Pigmented Colors with High Transparency for Easy Layering; a Portable Art Set (276g)
- Price
- £12.73
- Rating
- 3.8/5
- Reviews
- 42
- Age
- 8mo ago
EliphonTowne 5 PCS Mini Watercolour Paint Set Travel - Pocket Artist Watercolour Travel Set 8 Grids Travel Watercolour Paint Set Portable Painting Set with Foldable Wooden Palette Sketchbook Brush
- Price
- £13.28
- Rating
- 4.3/5
- Reviews
- 176
- Age
- 1y ago
5 Pcs Portable Watercolor Palette - 8 Grids Travel Watercolour Paint Set Portable Travel Painting Set Lid Foldable Wooden Palette Sketchbook Brush Watercolour for Painting Lovers
- Price
- £11.03
- Rating
- 4.2/5
- Reviews
- 108
- Age
- 1y ago
Fakindiy Mini Watercolour Paint Set- Travel Watercolour Set 15 Grid Wood Pocket Water Colour Paints Palette Set With Sketchbook Clip Pen and 15 Colors Art Painting Set Gift for Beginners Artists
- Price
- £15.82
- Rating
- 4.3/5
- Reviews
- 31
- Age
- 8mo ago
Mini Travel Watercolour Sketchbook Set - 24 Colours Pocket Paint Box (18 Standard & 6 Metallic) with Refillable 300gsm Black & White Paper - PU Leather Urban Sketching Journal & Water Brush Gift
- Price
- £24.70
- Rating
- 4.3/5
- Reviews
- 50
- Age
- 8mo ago
Trending
90-day click momentum
Fakindiy Mini Watercolour Paint Set - Travel Watercolour Kit Pocket Water Colour 15 Grid Palette With 18 Colors Paints Sketchbook Clip Pen Artist Painting Gift Set
- Price
- £14.32
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 5mo ago
Travel Watercolor Set Integrating Painting Color Grading and Washing
- Price
- £13.29
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago
Watercolour Paint Set Mini Watercolour Box NlsqEU Travel Watercolour Paint Set 12 Colours in Portable Box Watercolour Palette Portable Watercolour Palette Mini Travel Ideal for Artists and
- Price
- £8.52
- Rating
- 4.4/5
- Reviews
- 35
- Age
- 1y ago
CAwished 10 PCS All-in-One MiniWatercolour Paint Set Travel with Foldable Wooden Palette 8-Colour Sketchbook Brush Paint Foldable Cup Wrist Strap Storage Bag and Exquisite Packaging Box
- Price
- £7.47
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 7mo ago
YQBFTC 5 PCS Mini Watercolour Paint Set Travel Tobios Mini Pocket Watercolour Kit with 8 Grids Bamboo Palette 12 Colours Paint 2 Brushes Metal Clip & Sketchbook for Artists Beginners&Travel Sketchers
- Price
- £6.91
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 8mo ago
Newest
by launch dateTravel Watercolor Set Integrating Painting Color Grading and Washing
- Price
- £13.29
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago
Fakindiy Mini Watercolour Paint Set - Travel Watercolour Kit Pocket Water Colour 15 Grid Palette With 18 Colors Paints Sketchbook Clip Pen Artist Painting Gift Set
- Price
- £14.32
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 5mo ago
CAwished 10 PCS All-in-One MiniWatercolour Paint Set Travel with Foldable Wooden Palette 8-Colour Sketchbook Brush Paint Foldable Cup Wrist Strap Storage Bag and Exquisite Packaging Box
- Price
- £7.47
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 7mo ago
Portable Travel Watercolour Set - Mini Watercolour Paint Palette with Clip 12 Vibrant Colors in 8 Grids Perfect for Artists Painters & Students - Wooden Travel Kit
- Price
- £7.51
- Rating
- 4.7/5
- Reviews
- 50
- Age
- 7mo ago
Fuumuui Travel Watercolour Paint Set 36 Colors PU Leather Watercolour Sketchbook Set - 20 Sheets Cotton Watercolour Paper Dual-Tip Travel Brush Metal Clip for Artists Painters Students
- Price
- £37.72
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
54
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
61%
Top 20: 94%
Open market
31%
- Tobios27%
- EliphonTowne15%
- Noaya10%
- Fakindiy9%
- Artecho5%
- Winsor & Newton5%
Demand
Tobios Mini Watercolour Kit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Nov, Dec · busiest ÷ quietest = 11.1×
Search terms
Top Tobios Mini Watercolour Kit search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tobios mini watercolour kit112K/yr
- travel watercolour set51K/yr
- mini watercolour paint set travel73K/yr
- watercolour travel set18K/yr
- mini watercolour set23K/yr
- tobios17K/yr
- tobios watercolour kit26K/yr
- mini paint set19K/yr
- tobio mini watercolour set22K/yr
- travel paint set10K/yr
Reviews and returns
What reviews say buyers love and hate about Tobios Mini Watercolour Kit
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Very Small
The tin is very small
WAYY smaller than I thought
Brushes were poor
not particularly well made
In my opinion all over priced and poor quality
Very small tubes of paint
As some of the paint in these cheap tubes can be very watery
gets covered in paint quickly
Unjustified twice raising of price for product
Expensive for what they are
It's not worth spending
Useless cant unscrew water pen - cheap plastic broke on first attempt
runs out very quickly
Love
Love the colours
Colours are true
Vivid colours
Really worth the money
Excellent value
Excellent price
Great product👍👍 The pencils are of very high quality
Excellent product
everything is very well made
Excellent paint set
we have painted some stunning paintings on them
Excellent choice of paint, nice brushes, very pleased
Great gift
were the ideal gift which was greatly received
Excellent gift for anyone
Return
0.8% Return rate 57% Fixable by listing
Very Small
The tin is very small
WAYY smaller than I thought
Very small tubes of paint
As some of the paint in these cheap tubes can be very watery
gets covered in paint quickly
Brushes were poor
not particularly well made
In my opinion all over priced and poor quality
The Burnt Sienna colour is quite hard to activate though
Some pigments are quite dull and pale
photo was not delivered
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tobios Mini Watercolour Kit questions
Answered from the same tracked data.