Toast Rack
FailShoppers spend only $43K a year here, so Toast Rack is a Fail.
- Flapen Score
- 47 / 100Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 5147
- Market size
- £43K/yr79K searches / yr
- 90-day growth
- -27.6%search demand this quarter
- Competition
- 61%top-5 click share · 19 brands · 35 sellers
Flapen Score
Toast Rack against its category
The dotted line is the Home & Garden average. Past it, Toast Rack is stronger. Inside it, weaker.
Market
The Toast Rack market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Toast Rack 79K times last year and spent an estimated £43K. The top 5 brands take 69% of clicks. Demand peaks in Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
7.4% of searches ended in a purchase last week.
Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -27.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £43K a year.
- Searches, last 12 months
- 79K
- Growth, 90 days vs prior 90
- -27.6%
- Conversion, latest week
- 7.4%
- Market size, estimated
- £43Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- toast rack50K searches a year
02 · Price
A sale here is worth £7.38.
Listings sell for £7.38 on average, from £4.07 to £17.39. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £7.38 that is £738 to £2K a year per listing.
- Average price
- £7.38under the $15 to $100 sweet spot
- Price range
- £4.07–£17.39
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £738–£2K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #428 within Dishware & Serving Pieces. It carries 377 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 81%
- Out of stock, average day
- 11.7%
- Average rank
- #428in Dishware & Serving Pieces
- Average rating
- 4.23 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 377per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 0 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Toast Rack products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Innoteck Chrome Toast Rack - 6 Bread Slice Slot - Toast Cooling Holder - Serving Stand with Ball Feet and Loop Carry Handle - Stainless Steel Organiser - for Kitchen Dining Room or Bakery
- Price
- £5.39
- Rating
- 4.6/5
- Reviews
- 149
- Age
- 2y ago

LAWALEISHE Chrome 6 Compartment Toast Bread Rack Cooling Holder with Easy Carry Handle and Non-Slip Ball Feet Stainless Steel Bread Slices Organizer for Kitchen Counter
- Price
- £6.69
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 2y ago

Olympia K411 6 Slot Toast Rack 180x70x75mm Bread Loaf Slice Holder Stand Table Serving
- Price
- £5.39
- Rating
- 4.0/5
- Reviews
- 184
- Age
- 24y ago

Kilo BA51 Victorian Design Chrome 6 Slice Toast Rack with Ball Feet and Loop Carry Handle
- Price
- £7.31
- Rating
- 4.7/5
- Reviews
- 1,008
- Age
- 19y ago

Olympia Toast Rack 4 Slice - Stainless Steel Toast Bread Holder Organizer DL239
- Price
- £4.56
- Rating
- 3.7/5
- Reviews
- 112
- Age
- 11y ago
Trending
90-day click momentum
SHSHbuy Toast Rack Stainless Steel 8 Slice Bread Holder Cooling Rack for Air Fryer and Oven Baking Accessories Compact Toaster Tray
- Price
- £4.97
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

2 PCS Toast Rack Stainless Steel Plated 8 Slice Toasts Racks Bread Loaf Slice Racks Holder Toast Rack for Air Fryer Rectangle Air Fryer Accessories for Kitchen Bakery DIY Handmake
- Price
- £5.36
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 5mo ago

Olympia Toast Rack 4 Slice - Stainless Steel Toast Bread Holder Organizer DL239
- Price
- £4.56
- Rating
- 3.7/5
- Reviews
- 112
- Age
- 11y ago

Yuannee Toast Rack 2PCS Stainless Steel Plated 8 Slice Breads Rack Toast Holder Bread Loaf Slice Rack Holder Rectangle Air Fryer Accessories for Kitchen Bakery DIY Handmake
- Price
- £5.26
- Rating
- 4.1/5
- Reviews
- 9
- Age
- 9mo ago

QHFlashbuy Toast Rack 2PCS Toast Bread Holder 8 Slice Stainless Steel Bread Rack Toast and Bread HolderBreakfast Loaf Stand Toast Rack for Kitchen Counter Cooking Racks and Air Fryer Accessories
- Price
- £5.69
- Rating
- 3.5/5
- Reviews
- 4
- Age
- 8mo ago
Newest
by launch date
SHSHbuy Toast Rack Stainless Steel 8 Slice Bread Holder Cooling Rack for Air Fryer and Oven Baking Accessories Compact Toaster Tray
- Price
- £4.97
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

2 PCS Toast Rack Stainless Steel Plated 8 Slice Toasts Racks Bread Loaf Slice Racks Holder Toast Rack for Air Fryer Rectangle Air Fryer Accessories for Kitchen Bakery DIY Handmake
- Price
- £5.36
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 5mo ago

QHFlashbuy Toast Rack 2PCS Toast Bread Holder 8 Slice Stainless Steel Bread Rack Toast and Bread HolderBreakfast Loaf Stand Toast Rack for Kitchen Counter Cooking Racks and Air Fryer Accessories
- Price
- £5.69
- Rating
- 3.5/5
- Reviews
- 4
- Age
- 8mo ago

Toast Bread Rack 6 Bread Slice Slot Toast Cooling Holder Chrome Plated Toast Rack Organiser Bread Slices Organizer for Kitchen Counter
- Price
- £6.03
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 8mo ago

Yuannee Toast Rack 2PCS Stainless Steel Plated 8 Slice Breads Rack Toast Holder Bread Loaf Slice Rack Holder Rectangle Air Fryer Accessories for Kitchen Bakery DIY Handmake
- Price
- £5.26
- Rating
- 4.1/5
- Reviews
- 9
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
35
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
61%
Top 20: 99%
Open market
27%
- Innoteck22%
- LAWALEISHE16%
- Olympia15%
- Kilo9%
- apollo THE HOUSEWARES BRAND7%
- Yuannee4%
Demand
Toast Rack search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.9×
Search terms
Top Toast Rack search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toast rack50K/yr
- toast rack 4 slice9K/yr
- toast rack 6 slice4K/yr
- air fryer toast rack4K/yr
- toast racks4K/yr
- toast rack 8 slice5K/yr
- toast holder3K/yr
Reviews and returns
What reviews say buyers love and hate about Toast Rack
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too small
Not as big as i thought quite small actually
Smaller then what i thought
Too thin for thick sliced toast
thinner hoops than appears to be in photo
Too bulky for my needs
Cheap
Not the best
it doesnt have a crumb tray, which appears on the picture
Love
Good quality
Very well made
Item as good as supplier said
Perfect crisp toast
Great Toast Rack
Toast
a fair price
Good value
Well worth the price
Item as advertised
as expected
Just what I wanted
Solid and well made
Quite robust and looks nice
Return
0.6% Return rate 49% Fixable by listing
Too small
Not as big as i thought quite small actually
Smaller then what i thought
Cheap
Not the best
it doesnt have a crumb tray, which appears on the picture
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toast Rack questions
Answered from the same tracked data.









