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56

tie dye kit

Worth a look

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 29Growth 85Conversion 73Competition 48Returns 97Price range 34Avg price 46Brand share 33Review moat 38Quality gap 53

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Growth

Great+83.9%

90-day search growth — must beat 0% to launch

Conversion

Good6.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay£11.57

avg listing price — sweet spot $15–$100

Review moat

Okay2,667.5

avg incumbent reviews — the moat a new listing must climb

Price range

Okay£4.62–£20.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Market size

Okay£130K

£130K/yr · 167K searches

According to Flapen's Amazon United Kingdom niche tracking, tie dye kit is a £130K/yr Amazon United Kingdom market (167K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 56/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

tie dye kit market data

Units sold / yr
10K–13K
avg 500–750/product
Revenue / yr
£116K–£145K
units × avg price
Conversion rate
6.7%
Avg BSR
#10
Page quality
0%
Prime
94%
Sponsored
94%
Out of stock
10.5%
Avg brand age
45 months
Avg seller age
189 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 rising

Sellers

18

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

10%

  • Desire Deluxe40%
  • PATIFEED21%
  • KUMBER11%
  • DecorRom7%
  • FabLab6%
  • TBC The Best Crafts5%
  • Open — no brand owns it (4 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +83.9% search growth over the last 90 days.
9K7KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 3.1×

Top tie dye kit search terms

  • tie dye kit98K/yr
  • tie dye29K/yr
  • tie dye kit kids31K/yr
  • tie dye kits6K/yr
  • tye dye2K/yr
All search terms

Top tie dye kit products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£13K20%£26K30%£39K40%£52K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about tie dye kit

What buyers praise and complain about, mined from review topics.

What buyers love

Color29%

“Great colours”

Fun/Entertainment Experience23%

“Great fun for the kids”

Ease Of Use12%

“Easy to use”

Value For Money7%

“Cheap price cheap outcome”

Instructions/User Manual/Troubleshooting5%

“Instructions were clear, easy enough to use and came with gloves, elastic bands etc”

Quality-Overall5%

“Rest of the kit was fine though”

Assembly/Installation4%

“Really easy to set up”

Ease Of Cleaning2%

“Good clean. messy”

Add-Ons/Attachments1%

“Accessories included”

Toxic/Chemical Free1%

“Safety: Formulated with non-toxic”

What buyers complain about

Color38%

“In comparison to a kit we purchased on here previously this kit is very pale”

Instructions/User Manual/Troubleshooting13%

“hard to read instructions”

Quality-Overall12%

“not particularly good for anything too special”

Stain Resistance10%

“Faded very quickly”

Value For Money4%

“Not worth the money”

Size-Overall2%

“The dye sachets are very small”

Brightness/Shine/Glow2%

“no brighter than pastels”

Durability1%

“- not long lasting. fading”

Top return reasons

Gifting Purpose17%
Value For Money13%
Advertised Vs Actual Product13%
Instructions/User Manual/Troubleshooting13%
Size-Overall13%
Defective Material/Parts8%
Color8%
Display Colors4%
Functionality-Overall4%
Quality-Overall4%

Common questions

Is tie dye kit profitable to sell on Amazon United Kingdom?
The niche generates £130K/yr across 18 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +83.9%. Flapen's verdict: Worth a look (56/100).
How competitive is the tie dye kit niche?
10 brands and 18 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in tie dye kit?
Top complaints mined from reviews: Color, Instructions/User Manual/Troubleshooting, Quality-Overall. The return rate is 0.5%.
When does demand for tie dye kit peak?
Demand peaks in Jul–Aug; the busiest month runs 3.1× the quietest.
What does it cost to enter the tie dye kit niche?
Listings span £4.62–£20.28; the average listing price is £11.57 (sweet spot $15–$100). The average incumbent carries 2,668 reviews — the moat a new listing must climb.