Thin Pillow

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £64K a year.

Searches, last 12 months

140K

Growth, 90 days vs prior 90

-16.1%

Conversion, latest week

2.6%

Market size, estimated

£64Ka year

Peak month

January1.2× the quietest month

Top search term

thin pillow36K searches a year

Listings sell for £17.45 on average, from £5.13 to £31.14. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £17.45 that is £2K to £4K a year per listing.

Average price

£17.45inside the $15 to $100 sweet spot

Price range

£5.13–£31.14

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

76% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #251 within Home Textiles. It carries 1,858 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

54%

Out of stock, average day

6.5%

Average rank

#251in Home Textiles

Average rating

4.17 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,858per listing

Listings tracked

37

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months