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Thermapen

Fail

The top 5 brands take 100% of clicks, so Thermapen is a Fail.

Flapen Score
45
45 / 100
Ranks 4,022 of 5,777 Home & Garden niches · −6 vs the category median of 51
Market size
£145K/yr64K searches / yr
90-day growth
+31.9%search demand this quarter
Competition
85%top-5 click share · 4 brands · 8 sellers

Flapen Score

Thermapen against its category

The dotted line is the Home & Garden average. Past it, Thermapen is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Thermapen market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Thermapen 64K times last year and spent an estimated £145K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

8.0% of searches ended in a purchase last week.

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.0% of those searches ended in a purchase. Searches in the last 90 days moved +31.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £145K a year.

Searches, last 12 months
64K
Growth, 90 days vs prior 90
+31.9%
Conversion, latest week
8.0%
Market size, estimated
£145Ka year
Peak month
December2.6× the quietest month
Top search term
thermapen36K searches a year

02 · Price

A sale here is worth £28.39.

Listings sell for £28.39 on average, from £6.99 to £54.95. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £28.39 that is £3K to £7K a year per listing.

Average price
£28.39inside the $15 to $100 sweet spot
Price range
£6.99–£54.95
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£3K–£7K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.4% of listings are out of stock. The average listing ranks #22 within Barbecue & Outdoor Dining. It carries 16,288 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
20.4%
Average rank
#22in Barbecue & Outdoor Dining
Average rating
4.62 starsAmazon United Kingdom average 4.36 stars
Average reviews
16,288per listing
Listings tracked
9

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
59 months

Products

Top Thermapen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

£0£22K£44K£65K£87K1001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • ETI77%
  • ThermoMaven15%
  • TempPro5%
  • BESROY3%
  • Open — no brand owns it (0%)

Demand

Thermapen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Thermapen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • thermapen36K/yr
  • thermapen one13K/yr
  • thermapen thermometer6K/yr
  • thermopen6K/yr
  • thermapen professional3K/yr

Reviews and returns

What reviews say buyers love and hate about Thermapen

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability21%−0.10

Didnt work and broke quickly

Stopped working after 2 days

Doesn't last long

Functionality-Overall16%−0.09

Did not work

the screen still would not work

nothing seems to work so unfortunately I will be attempting to return it for a refund

Water Resistance8%−0.03

Not even remotely waterproo

Not waterproof

Not waterproof at all

Quality-Overall6%+1.10

It's brilliant and so cheap

not as good as earlier version

Really poor overall

Strength5%

Magnet isn't as strong as previous version

not the strongest

Love

Ease Of Use21%+1.36

handy to use

Easy to read

Ease of use

Quality-Overall20%+1.10

Solid build quality

Excellent product

Good quality and so easy to use

Value For Money14%+0.59

Good price

Excellent value

Good value for money

Advertised Vs Actual Product12%+0.64

As described

Works as its should, no problems

Does the job

Efficiency6%+0.06

Does the job

Works as its should, no problems

Works perfectly

Return

0.3% Return rate 7% Fixable by listing

Functionality-Overall31%▄▄▅▆▇█

Did not work

the screen still would not work

nothing seems to work so unfortunately I will be attempting to return it for a refund

Display-Overall13%▅█▄▁▅▂
Defective Material/Parts7%▂▁█▄▃▇
Temperature Control5%█▄▁▁▄▃
Measurement/Reading Accuracy5%█▅▄▅▁▃

FAQ

Common Thermapen questions

Answered from the same tracked data.