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Terrarium Kit

Fail

The top 5 brands take 98% of clicks, so Terrarium Kit is a Fail.

Flapen Score
37
37 / 100
Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 51
Market size
£73K/yr167K searches / yr
90-day growth
-29.0%search demand this quarter
Competition
69%top-5 click share · 6 brands · 22 sellers

Flapen Score

Terrarium Kit against its category

The dotted line is the Home & Garden average. Past it, Terrarium Kit is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Terrarium Kit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Terrarium Kit 167K times last year and spent an estimated £73K. The top 5 brands take 98% of clicks. Demand peaks in Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -29.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £73K a year.

Searches, last 12 months
167K
Growth, 90 days vs prior 90
-29.0%
Conversion, latest week
1.5%
Market size, estimated
£73Ka year
Peak month
December5.1× the quietest month
Top search term
terrarium kit136K searches a year

02 · Price

A sale here is worth £29.34.

Listings sell for £29.34 on average, from £7.99 to £59.62. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £29.34 that is £3K to £7K a year per listing.

Average price
£29.34inside the $15 to $100 sweet spot
Price range
£7.99–£59.62
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£3K–£7K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #120 within Garden Tools & Watering Equipment. It carries 411 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
50%
Out of stock, average day
10.6%
Average rank
#120in Garden Tools & Watering Equipment
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
411per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Terrarium Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£15K£22K£29K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

22

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

0%

  • PYEF CRAFTS52%
  • Generic17%
  • Root box12%
  • The Art of Succulents11%
  • Tropical Glass7%
  • Clementoni2%

Demand

Terrarium Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.1×

Search terms

Top Terrarium Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • terrarium kit136K/yr
  • terrarium kit with plants25K/yr
  • terrarium starter kit6K/yr
  • terrarium kit with plants and glass1K/yr

Reviews and returns

What reviews say buyers love and hate about Terrarium Kit

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall26%−0.15

Very small, its not enough to use in the small jar i have

Its big

Smaller than you think

Value For Money23%0.00

Not very good for the price

Not worth the money

Nice kit a little pricey

Advertised Vs Actual Product21%−0.20

Picture deceiving

its not like how it appears on the box

Misleading

Functionality-Overall5%−0.05

Not enough White pebble to make as effect

Durability3%−0.02

Not durable

not made to last

Love

Quality-Overall28%+2.55

Decent item

Good kit

Good quality

Value For Money21%0.00

Good price

reasonable price

Good value for money

Gifting Purpose14%+0.78

Present gratefully received

Great gift

This is a wonderful gift for anyone

Instructions/User Manual/Troubleshooting10%+0.34

Great value and really clear instructions

very easy to follow instructions

Arrived with Information that was easy to read and understand

Assembly/Installation6%+0.67

easy to assemble

Looks great when set up

Setting it up was easy as it came with step by step instructions

Return

1.5% Return rate 59% Fixable by listing

Size-Overall47%▆▅▂▄█▅

Very small, its not enough to use in the small jar i have

Its big

Smaller than you think

Defective Material/Parts11%▃█▅▆▄▁
Advertised Vs Actual Product11%▁▁▃▂▄█

Picture deceiving

its not like how it appears on the box

Misleading

Compatibility-Overall8%█▁▁▅▁▁
Gifting Purpose5%▄▄▁█▁▁

FAQ

Common Terrarium Kit questions

Answered from the same tracked data.