Is tent carpet profitable to sell on Amazon United Kingdom?

The niche generates £25K/yr across 16 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +207.2%. Flapen's verdict: Skip it (48/100).

How competitive is the tent carpet niche?

13 brands and 19 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 81% of demand.

What do buyers complain about in tent carpet?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Functionality-Overall. The return rate is 1.1%.

When does demand for tent carpet peak?

Demand peaks in May–Jun–Jul–Aug; the busiest month runs 19.7× the quietest.

What does it cost to enter the tent carpet niche?

Listings span £5.72–£50.32; the average listing price is £19.38 (sweet spot $15–$100). The average incumbent carries 1,357 reviews — the moat a new listing must climb.

tent carpet

Skip it

A small market ($25K/yr) — this niche doesn't clear our bar today.

Growth

Incredible+207.2%

90-day search growth — must beat 0% to launch

Returns

Great1.1%

return rate — above 5% kills the launch gate

Avg price

Great£19.38

avg listing price — sweet spot $15–$100

Price range

Great£5.72–£50.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,357.31

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Bad71%

top-5 click share — a locked-up shelf

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad£25K

£25K/yr · 126K searches

Signals Trending Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, tent carpet is a £25K/yr Amazon United Kingdom market (126K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Skip it — 48/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

tent carpet market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: £19K–£24K; units × avg price
Conversion rate: 1.0%
Avg BSR: #19
Page quality: 0%
Prime: 56%
Sponsored: 88%
Out of stock: 5.5%
Avg brand age: 38 months
Avg seller age: 188 days

Competition & brand share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

Brands

13 falling

Sellers

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

15%

trail outdoor leisure40%
GardenGloss21%
Armo Home10%
REDCAMP6%
Aptliton5%
Vango4%
Open — no brand owns it (7 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +207.2% search growth over the last 90 days.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 19.7×

Open Trend

Top tent carpet search terms

tent carpet73K/yr +199.1%0.4% conv.
camping carpet19K/yr +210.6%0.5% conv.
tent rug8K/yr +301.4%0.4% conv.
tent carpet 3m x 3m8K/yr +197.7%0.3% conv.
camping carpet for tent7K/yr +214.9%0.4% conv.
camping rugs for tent floor5K/yr +224.4%0.7% conv.
tent carpet 2m x 3m5K/yr +174.6%0.2% conv.

All search terms

Top tent carpet products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Trail Soft Fleece Tent Carpet 200cm x 180cm

trail outdoor leisure£19.204.5★199 rev

GardenGloss Awning Carpet 250x300 Outdoor Camping Rug Weatherproof Camping Tent Carpet incl. 12 Pegs and Carry Bag

GardenGloss£20.524.4★746 rev

Armo Extra Large Tartan Picnic Blanket Carrying Handle Waterproof Beach Garden Outdoor Washable Picnic Camping Blanket 200 x 147cm (Blue)

Armo Home£5.724.3★299 rev

Trail Soft Fleece Tent Carpet 220cm x 200cm

trail outdoor leisure£22.954.5★199 rev

Aptliton Waterproof Picnic Blanket 200 x 200 cm Large Picnic Mat with 4 Stakes Carry Strap for Camping Park Garden Beach Outdoor Machine Washable Foldable and Portable Bohemian

Aptliton£17.034.5★156 rev

Newest

by launch date

Yunvin Awning Carpet 2x2m Outdoor Rug Camping Mat HDPE Ground Sheet Tent Tarp with Eyelets Ground Nails & Carry Bag Weatherproof Washable for Caravan Picnics Hiking Grey

Yunvin£12.340 rev

2mo ago

GEEZY Breathable Camping Floor Mat Awning Carpet - 250x300cm Grey Tent Groundsheet for Caravan Motorhome & Gazebo - 140gsm UV Stabilised Easy Clean Outdoor Rug with 4 Pegs Included

GEEZY£18.525 rev

6mo ago

Trail Breathable Awning Carpet for Campervans & Motorhomes 250cm x 250cm

trail outdoor leisure£17.2330 rev

7mo ago

Habaylin Outdoor Rug for Patios Waterproof Reversible Large Garden Rug Foldable Outdoor Carpet Mat Lightweight Plastic Area Patio Rugs for Decking RV Backyard Balcony Camping 120x180 cm

Habaylin£14.93750 rev

1y ago

Aptliton Waterproof Picnic Blanket 200 x 200 cm Large Picnic Mat with 4 Stakes Carry Strap for Camping Park Garden Beach Outdoor Machine Washable Foldable and Portable Bohemian

Aptliton£17.03156 rev

2y ago

What buyers say about tent carpet

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall23%

“Good size”

Value For Money11%

“Worth it”

Quality-Overall9%

“Good quality”

Comfort-Overall8%

“Comfortable”

Water Resistance7%

“Waterproof and compact easy to carry”

Advertised Vs Actual Product4%

“does the job”

Ease Of Cleaning4%

“It's easy to sweep grass off”

Soft Feel4%

“nice soft feel”

Weight Light3%

“Very light so I would advise bringing something heavy to put on each corner”

Warmth3%

“Makes tent floor very cozy compared to flysheet only”

What buyers complain about

Size-Overall16%

“Way bigger than I thought it'd be”

Quality-Overall9%

“very sall and cheap looking”

Functionality-Overall6%

“Did not work for me”

Material Quality6%

“Plastic sheet”

Adhesion/Stickiness6%

“Still gets a lot of things stuck to it even though the product description says it doesnt”

Grip6%

“Slips about, no grip”

Advertised Vs Actual Product6%

“The word 'carpet' is misleading”

Portability3%

“Opted to return as I need something I can carry around”

Thickness3%

“Thin doesn't do it justice”

Water Resistance3%

“feels and looks very cheap and lacks quality, size as stated and appears water resistance”

Top return reasons

Size-Overall28%

Material Quality14%

Quality-Overall10%

Color8%

Advertised Vs Actual Product7%

Thin7%

Weight Heavy4%

Comfort-Overall3%

Hard Feel2%

Ease Of Use2%

Common questions

Is tent carpet profitable to sell on Amazon United Kingdom?: The niche generates £25K/yr across 16 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +207.2%. Flapen's verdict: Skip it (48/100).
How competitive is the tent carpet niche?: 13 brands and 19 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in tent carpet?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Functionality-Overall. The return rate is 1.1%.
When does demand for tent carpet peak?: Demand peaks in May–Jun–Jul–Aug; the busiest month runs 19.7× the quietest.
What does it cost to enter the tent carpet niche?: Listings span £5.72–£50.32; the average listing price is £19.38 (sweet spot $15–$100). The average incumbent carries 1,357 reviews — the moat a new listing must climb.