How competitive is the Tefal Soup Maker niche on Amazon United Kingdom?

2 brands and 69 sellers compete in Tefal Soup Maker on Amazon United Kingdom. The top 5 Tefal Soup Maker products take 97% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Tefal Soup Maker niche?

Tefal Soup Maker sells for £64.39 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £33.72–£99.22. The average incumbent carries 1,497 reviews — the moat a new listing must climb.

Tefal Soup Maker

soft demand (-65.1% this quarter) — Tefal Soup Maker doesn't clear our bar today.

Signals High Price

Flapen Score

Skip it

This niche Category average

Is Tefal Soup Maker profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Tefal Soup Maker is a £94K/yr Amazon United Kingdom market (23K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 32/100.

Tefal Soup Maker: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -65.1% over the last 90 days and 6.3% of searches end in a purchase.

£94K

revenue / yr

Units sold / yr750

Search volume / yr-65.1%23K

Conversion rate6.3%

Avg price£64.39

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers2 · 69

Top-5 product click share97%

Open market0%

Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 6 products

Top Tefal Soup Maker products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Tefal Easy Soup and Smoothie Maker 1.2 L Jug 5 Programs Smooth/Chunky Soup Smoothie Compote Auto-Clean 1000W Digital Control Stainless Steel BL841141

Price: £56.24
Rating: 4.5/5
Reviews: 3,866
Age: 11y ago

Tefal PerfectMix Cook Soup Maker and Blender 10 Auto Programs 1400W

Price: £99.22
Rating: 4.3/5
Reviews: 467
Age: 3y ago

Tefal MultiSoup 1L Capacity Suitable for 4 People 6 Programs Smooth or Chunky Soups Smoothies Auto Cleaning Function Includes Cleaning Brush & Measuring Cup Glossy black - BL5628G0

Price: £56.59
Rating: 3.9/5
Reviews: 85
Age: 11mo ago

Tefal Blendforce Cook Soup Maker and Blender 1.5L 1000W Dark Navy

Price: £90.83
Rating: 4.6/5
Reviews: 37
Age: 5mo ago

Tefal Bl542840 My Daily Soup Maker Stainless Steel/Black

Price: £49.77
Rating: 4.4/5
Reviews: 135
Age: 8y ago

Newest

by launch date

Tefal Blendforce Cook Soup Maker and Blender 1.5L 1000W Dark Navy

Price: £90.83
Rating: 4.6/5
Reviews: 37
Age: 5mo ago

Tefal MultiSoup 1L Capacity Suitable for 4 People 6 Programs Smooth or Chunky Soups Smoothies Auto Cleaning Function Includes Cleaning Brush & Measuring Cup Glossy black - BL5628G0

Price: £56.59
Rating: 3.9/5
Reviews: 85
Age: 11mo ago

Tefal PerfectMix Cook Soup Maker and Blender 10 Auto Programs 1400W

Price: £99.22
Rating: 4.3/5
Reviews: 467
Age: 3y ago

Daewoo 2-in-1 Soup Maker & Smoothie Blender 1.6l Compact Design Auto Stir & Overspill Spout Makes up to 6 Portions of Fresh Soup Juices & Shakes Easy Clean

Price: £33.72
Rating: 4.3/5
Reviews: 4,393
Age: 7y ago

Tefal Bl542840 My Daily Soup Maker Stainless Steel/Black

Price: £49.77
Rating: 4.4/5
Reviews: 135
Age: 8y ago

Competition: brands, sellers & click share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

Tefal97%
Daewoo3%

Tefal Soup Maker demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume23KCVR6.3%Products6Brands2Top 5 Brands100%OOS Rate0.0%Rating4.3★Reviews1,497Avg BSR#26

What reviews say buyers love and hate about Tefal Soup Maker

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews

Ease Of Use17%

“The controls are really easy to use”

Ease Of Cleaning14%

“cleanup is straightforward”

Mixing/Blending11%

“The best blender ever”

Cooking Experience10%

“you can download an app which has a huge range of recipes - very handy to allow you to make something a bit different”

Quality-Overall7%

“Quality blender”

What buyers complain about

49% of reviews

Ease Of Cleaning10%

“nightmare to clean”

Instructions/User Manual/Troubleshooting7%

“Instructions are a bit crap - lots of pictographic diagrams”

Weight Heavy7%

“It is quite bulky”

Durability6%

“Broke after just a few uses”

Cooking Experience4%

“Sadly my experience of using this soup maker wasn't very good”

Tefal Soup Maker return rate & reasons

Why buyers send it back, as a share of all return requests.

4.9%

Return rate

21%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

17%

2Weight Heavy

15%

3Functionality-Overall

13%

4Heating

5Leak-Proof

Common Tefal Soup Maker questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tefal Soup Maker 32/100 on Amazon United Kingdom — Skip it. The niche generates £94K/yr across 6 tracked products. 2 of 2 products launched in the last 360 days are still selling. Search demand moved -65.1% over the last 90 days.

Tefal Soup Maker buyers on Amazon United Kingdom complain most about Ease Of Cleaning, Instructions/User Manual/Troubleshooting, Weight Heavy, the themes mined from the niche's reviews. Its return rate is 4.9%.