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Tea Lights 8 Hour Burn 100 Pack

soft demand (-51.1% this quarter) — Tea Lights 8 Hour Burn 100 Pack doesn't clear our bar today.

Flapen Score

49
Skip it
Market size 54Growth 0Conversion 99Competition 44Returns 100Price range 0Avg price 19Brand share 51Review moat 44Quality gap 60
This niche Category average

Is Tea Lights 8 Hour Burn 100 Pack profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Tea Lights 8 Hour Burn 100 Pack is a £360K/yr Amazon United Kingdom market (300K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 49/100.

Tea Lights 8 Hour Burn 100 Pack: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -51.1% over the last 90 days and 17.9% of searches end in a purchase.

£360K

revenue / yr

Units sold / yr80K
Search volume / yr-51.1%300K
Conversion rate17.9%
Avg price£6.72

Who owns the niche?

The top 5 brands hold 74% of demand, so 26% of the market is open.

26%

open market share

Brands · sellers13 · 52
Top-5 product click share58%
Open market26%
Avg brand age45 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement69%
New entrants (1y)2· 2 succeeded
Avg rating4.4★
Avg reviews2,120

Top Tea Lights 8 Hour Burn 100 Pack products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

£0£36K£72K£108K£144K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 flat

Sellers

52

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

21%

  • GloBrite29%
  • delka21%
  • REQUISITE NEEDS13%
  • The London Candle Company5%
  • Aroma Naturals5%
  • KARAN KING5%

Tea Lights 8 Hour Burn 100 Pack demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume300KCVR17.9%Products16Brands13Top 5 Brands74%OOS Rate3.4%Rating4.4★Reviews2,120Avg BSR#65
13K8KSpike '24Holiday '24Spike '25Holiday '25DecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.9×

Top Tea Lights 8 Hour Burn 100 Pack search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • 8 hour tealights69K/yr
  • tea lights 8 hour burn 100 pack69K/yr
  • tealights long burning 8 hour 100 pack24K/yr
  • 8hr tea lights20K/yr
  • t lights 8 hour burn 10017K/yr
  • long burning tea lights16K/yr
  • 8 hour tea lights12K/yr
  • tea lights 8 hour burn9K/yr
  • 8hr tea lights 200 pack9K/yr
  • long lasting tea lights9K/yr

What reviews say buyers love and hate about Tea Lights 8 Hour Burn 100 Pack

What buyers mention most, as a share of all reviews.

What buyers love

96% of reviews
Value For Money41%

Excellent value

Quality-Overall20%

The quality feels consistent across the pack

Advertised Vs Actual Product12%

Great, just what I needed

Durability9%

Long lasting

Brightness/Shine/Glow6%

Brightness good

What buyers complain about

90% of reviews
Quality-Overall31%

Rubbish

Durability10%

These candles do not last eight hours

Flammable9%

so burn really badly

Advertised Vs Actual Product8%

Not as advertised

Brightness/Shine/Glow8%

Lots of them do not work light them

Tea Lights 8 Hour Burn 100 Pack return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

38%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
29%
2Quality-Overall
13%
3Durability
11%
4Value For Money
8%
5Functionality-Overall
8%

Common Tea Lights 8 Hour Burn 100 Pack questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tea Lights 8 Hour Burn 100 Pack 49/100 on Amazon United Kingdom — Skip it. The niche generates £360K/yr across 16 tracked products. 2 of 2 products launched in the last 360 days are still selling. Search demand moved -51.1% over the last 90 days.
Search demand for Tea Lights 8 Hour Burn 100 Pack on Amazon United Kingdom peaks in Jan–Oct–Nov–Dec, where the busiest month runs 3.9× the quietest.